Social networks have long enveloped our lives. They bring both benefits and problems. User accounts are no longer used only for entertainment or finding friends. For example, VK pages are used by recruitment agencies to evaluate candidates, which is not always welcomed by applicants. Or else – liability, including criminal liability, for reposting media files with a prohibited context – and this happens. What benefits can a social network page bring?
Knowledgeable people use their “fame” to earn money on social networks. You've also heard that YouTube bloggers create content for more than just fun? It’s true, successful video bloggers don’t even work, devoting all their free time to earning money there. YouTube acts as a kind of platform, which for others is the social network VKontakte.
True, the principle of earning money differs. Earning money in VK is possible both due to popularity, and also simply by performing simple mechanical actions. The amount of earnings directly depends on this.
Money from VK
The approximate audience of VKontakte is 100 million people.
This is the most promising RuNet platform for making money. Article navigation
- What skills are needed?
- Earning money from groups and communities
- Earnings from advertising
- Earning money from affiliate programs
- Earnings on goods
- Earnings from selling a group
- Earning money from likes and comments
- How to make money on videos on VK
- How to make money on your VK page
- Earnings on VKontakte by providing services
- Group administration
- Writing posts in groups
- Community Design and Advertising
- VKontakte for business
- How to make money on stickers
- How much can you earn in VK
- Review of popular exchanges
- Sociate
- Exchange VKontakte
- Plibber
According to statistics, every second person on the planet is registered in one or more social networks. The Russian social network VKontakte has existed since 2006 and in 12 years has managed to become one of the largest in the world. A daily audience of 65 million people opens up vast business opportunities. Most people use the service exclusively for entertainment or correspondence, but with the right approach, you can create a good business based on the portal.
How to turn a regular VKontakte page into a source of income
There are several ways to make money on this social network, let’s look at one of them in this article - how to make money on a promoted VK group and on your page. At first glance, all VC profiles are not much different from each other, but there are still factors that can increase profits from this type of activity:
- “Live” profile and interesting page content. The first thing your potential clients should see is detailed personal information, interesting publications, photographs and posts with your active participation. Don’t focus on just one target area, otherwise you risk getting rejected by users. No one will be interested in a page with the same type of photos spammed with advertising. Users must see you reflected on the page to trust you.
- Competent preparation of advertising proposals. For readers to notice you in the list of the feed, and even more so to pay attention, one mention or dry link is not enough. Therefore, if you plan to make money on your VK account by promoting goods or services, keep in mind that a person may be interested in such things as: a description of your personal experience, evidence of quality, recommendations or advice regarding a specific product or service.
- Don't forget to write a status on your page. In it you can inform about profitable offers, promotions and new products. This is an additional plus, since people who do not visit your profile will be able to see the information in the feed.
Another important piece of advice from me is to spend as much time as possible on creating an attractive page. Try to limit the number of mailings from your account, otherwise you will not be able to increase your audience. Customers will find you themselves and offer cooperation if they find your profile interesting.
What skills are needed?
In order to start earning money through VK without investments, you must have the following:
- Knowledge of the features of the social network.
- Free time. A couple of hours a day is enough to get started.
- Wallets in electronic payment systems.
- Willingness to devote time to this, learn new technologies and tactics.
In theory, the amount of earnings is unlimited and depends on the amount of time, effort and material resources invested. If you are a student and most of your time is spent studying, then you will not be able to pay due attention to the development of your business on VKontakte. However, even in this case, earnings from videos on VK or from clicks, likes, and reposts will be from 400 to 4,000 rubles per day.
Most people already spend all their evenings on the social network. If you replace useless correspondence and watching news with a profitable activity, then along with moral satisfaction you can receive a substantial fee.
If you want to make this type of income your main one, you can take professional courses on advertising and business promotion on the Internet, which will teach you the basics of monetizing traffic from social networks.
There are many ways to make money on VK, starting with private advertising in groups and ending with video promotion and earning money from it.
Reviews about making money on VKontakte
I can only share my own review of making money from likes and reposts. It was on the basis of this that I said that it was impossible to make money there using VK. When I first started doing copywriting, penny orders on the exchange did not inspire hope for success, and I was looking for alternatives.
Then one of his online acquaintances said that he makes money on some exchange of likes and reposts (I don’t remember the name now) and receives 40 - 50 rubles a day by liking, reposting and devoting no more than 30 minutes a day to this. At that time, 50 rubles for 30 minutes of simple likes seemed like good money, I registered, logged in and saw a huge number of orders for likes and reposts. True, the price was slightly less than 1 kopeck per action and a couple of kopecks for joining the group. 3 days passed, I barely earned a few rubles and successfully sent this method of earning to hell.
As a review, I’m attaching a screenshot of how much top SMM managers on VKontakte earn. Their team owns popular communities:
Earning money from groups and communities
Groups (publics) are thematic associations within the VKontakte social network; earnings in this segment are an interesting and promising line of business.
Earnings from advertising
Considering that the network administration recently introduced a new system for ordering advertising, problems with how to make money from a group through advertising disappeared by themselves. As in other cases, the amount of earnings and its timeliness depend on how many subscribers there are in the group. The more active users, the higher the income will be.
Today, anyone can directly contact the group leader and offer him cooperation in the form of advertising. All that remains is to agree on the cost of the service and post the necessary entry on the community wall. Most group owners are interested in the question of how much you can earn with 1000 participants. It all depends on the topic, level of competition and demand.
The price of advertising placement is negotiated with each user individually. Taking into account the fact that all payments usually occur through electronic wallets, one cannot be 100% sure of the reliability of the counterparty. To avoid becoming a victim of scammers, it makes sense to involve a third party in the transaction.
Earning money from affiliate programs
Groups can be monetized using affiliate programs. CPA networks allow you to increase earnings in VKontakte groups.
You can quickly select an affiliate program for a group in the official ratings:
- the best affiliate programs;
- the best CPA networks.
Among the most popular services are the following:
- Admitad – the site has more than 1000 offers for affiliate programs, as well as exclusive offers. Each user has a personal manager and the ability to contact a direct advertiser at any time.
- Backit is the best network for monetizing shopping traffic in Chinese online stores.
- Mastertarget – on this service you can earn commissions both for orders and for testing or providing consultations. The highlight of the service is its unique advertising format.
- Aleba - the service offers users unique tools, the ability to segment the audience to increase conversion, as well as detailed statistics on completed transactions.
Earning money from the public can also be built on affiliate programs of various services. Just choose a niche that you are good at. If you are a specialist in the field of creating and promoting websites, then use affiliate hosting programs. If you are more interested in earning money without investments, then CAP affiliate programs are an ideal option.
Recently, affiliate programs from cryptocurrency exchanges, including HYIPs and trust management, have become extremely popular. With the help of the group, it is possible to make money even if you do not plan to independently engage in sales in the community. Many online stores offer to post links to their products and receive interest on purchases. Commissions can reach 20% of the purchase amount.
Earnings on goods
The creators and owners of groups often use them as online stores. For example, you purchased a batch of watches and posted an ad in a group to attract potential buyers. The amount of earnings in this case depends on how popular the store will be. Today, many people make purchases in China at wholesale prices, after which they sell these goods online at a certain markup.
Earnings from selling a group
You can also make money on a social network by selling public pages on VKontakte. To do this, you need to promote the community as much as possible, attract as many visitors as possible and ensure their activity. The last factor is of no small importance: the number of discussions and comments directly affects the cost of the public page.
Before you create a community, you need to explore all the possibilities for monetizing it. Analysis of the market and advertising exchanges will allow you to understand what group to create and how much you can earn from VK groups.
Alternative to VKPay
Now VK has an excellent service called VKPay. With its help, you can also transfer money through this social network.
To do this, you just need to log in and attach your bank card. In addition, you can transfer money from VK to both Qiwi and Yandex Money or Web Money. All these operations will be available in your personal account.
Sending funds to other users through this system is as easy as using regular money transfers. You can read more about VK Pay in our article.
Earning money from likes and comments
There are sites that provide everyone with the opportunity to make money on a social network. The only condition is to have an account. You can earn income in many ways:
- make reposts of an advertising nature;
- join groups or like;
- add users as friends, post videos or other media files;
- discuss posts, create discussions and leave comments.
In other words, you will do the same thing as usual, only getting a small reward for it. Some programs allow you to earn money on clicks and subscriptions. Beginners often download special programs to cheat, but such fraud is immediately detected and user accounts are blocked.
You won’t be able to earn a lot of money from likes without investments, but for schoolchildren and students such a source of income will not be superfluous.
To whom and why should this be offered? First of all, advertisers interested in promoting goods or services online. If advertising is set up correctly and competently, then it spreads across the social network like a virus, attracting the attention of potential buyers. The advantage of making money is that all tasks can be completed automatically, without any intellectual effort.
How to make money on a VKontakte page: 4 ways
Most people perceive social networks as entertainment. Indeed, on VKontakte you can communicate, exchange information, read news, play in applications, and so on, but you can also earn money on it. Let's find out what you can do to earn money on your VKontakte page. In order to think about serious profits, you need to reach an audience of at least a couple of thousand.
Incognito, you can immediately get 10,000 live friends onto your page almost for nothing on the ultra-modern budget website DoctorSMM.com, where there is a large selection of sweet SMM services and there are adequate guarantees!
There are several main ways to make a profit. I will give a few examples of how to make money on a VKontakte page
.
1. A personal promoted account is a good place to promote your services. Alternatively, you can engage in training by demonstrating your work in the news feed. To achieve the result you need:
- make a public account and fill it with friends. The more there are, the better;
- place services in records;
- try to regularly update your news feed;
- do not forget about feedback: if you receive questions, do not ignore them;
- stimulate subscribers with various promotions and discounts;
- To gain trust, distribute personal information and contact information on your page.
2. Sale of goods, personal online store. Publish photos with products from your range, and additionally promote advertising on them in the feed. The most popular products on VK are: cosmetics and perfumes, clothing, children's products, interior items, and hand-made products. There is quite a lot of competition in all the mentioned industries, so you will have to try to stand out.
- The page, as in the first case, must be public with a large number of VK friends and subscribers;
- Your products must be unique to compete online;
- Post your products in a special VKontakte tab;
- Regularly update posts on the wall with the most attractive and in-demand positions;
- Pay special attention to photographs of goods; they must be of high quality with detailed descriptions;
- Group photos into photo albums;
- Do not disclose the price openly, provide it upon request in a private message, this way you make it inaccessible to competitors;
- Be present on your page, participate in discussions, create polls (here you can increase votes in the VK poll) work with user requests.
3. Affiliate programs are considered the most popular way to make money on your VKontakte page. Their essence is that you advertise someone else’s product or service through an affiliate link. When a person follows a link published by you and performs certain actions on the site, you receive an agreed reward. To work with affiliate programs you will need:
- The first two points are identical to the previous methods of earning money;
- You need to choose one of the many CPA networks. Always give preference to exchanges with a good reputation, even if others offer more favorable conditions for you;
- Place the received link from partners on your page and wait for the results.
If you are interested in this type of earnings on your VK page, then I offer you a brief overview of several services where you can make a profit for certain actions:
- Leads.su – a fairly large number of offers on financial topics. Advertisers are large banks. When working, you will have a personal manager who will help solve any difficulties that arise. Payments occur twice a month.
- Epn.bz is a good exchange with personal support. Payment increases in proportion to the work performed. Mastertarget.ru is a convenient service with a sufficient number of offers. Easy to use. You can start working immediately.
- Ad1.ru – 24/7 technical support. You have your own personal account and manager. Early payments every hour.
4. Completing tasks. The point is that you can get money for performing various actions, such as: liking posts (cheating VK likes), adding friends (cheating VK friends), joining communities, posting files on the wall, commenting on posts on others pages. This type of income allows you to receive a small but stable income without any effort. Orders can be found on special exchanges.
- Your account should have as many friends and subscribers as possible;
- Register on one of the services that specialize in promoting VK groups and VKontakte pages. There are quite a lot of them. I can recommend you some of them: vkserfing.ru - you can start completing tasks immediately after authorization through your VK profile. The minimum withdrawal amount is 50 rubles.
- Vktarget.ru is a simple interface that even a beginner can understand. Sometimes there may be delays in the appearance of tasks. The tasks are quite simple and will not take much time.
- Qcomment.ru - many tasks on various topics will allow you to turn an ordinary VKontakte page into a source of income. Minimum payments from 100 rubles. There is a rank system on which the amount of earnings depends.
- Find a task that suits you, start completing it;
- Earn income.
How to make money on videos on VK
For several years now, the social network Vkontakte has been allowing its users to monetize videos. You can place ads using intermediaries by granting permission to the partner program to use account data. Special software re-uploads old videos, inserting advertisements into them.
Direct collaboration and uploading videos to a social network is not as popular as through the YouTube service. Which option for monetization and making money from videos to use is up to the owner of the page or group to decide. If a person does not mind providing access to his account to a third party, then finding an exchange for cooperation will not be difficult.
As an alternative, you can offer interaction with direct advertisers. This is a great way to make money on broadcasts by advertising partners' products and getting rewarded for it. But this method is only suitable for well-promoted channels with their own audience. Earning money from VKontakte videos is also possible by creating original videos. If you review games, movies, or other similar media files, you can receive a financial reward for inserting a short video or advertisement.
It is worth remembering that the more intermediaries are involved in the video monetization process, the less income will be.
Recently, streaming has become extremely popular. These are broadcasts for subscribers, representing an effective and profitable way of monetization. Of course, a stream needs its own audience and an interesting idea. Today, online lessons or some kind of sports competitions get a lot of views.
There are two ways to monetize broadcasts: using a donation service or selling advertising space. The first method is quite simple: the streamer installs a special program that allows users to send funds in the form of donations for the development of the project. Many people send good money to streamers to support content.
The other option is more complex, but with the right approach it is also more profitable. Logos are often installed on online broadcasts, especially when it comes to sporting events. These are bookmakers, forex brokers and other similar sites that pay well for publishing their logos during the broadcast. The cost depends on the size of the audience and starts from 2 thousand rubles per broadcast.
Earning money in VK for schoolchildren
It makes sense to talk about a couple more methods of making money on VKontakte. Only I consider them completely unpromising and petty, unlike those described above, where there is at least some prospect and development, there is only money. Schoolchildren can earn extra money for pocket money.
Method 9. Clicks, reposts, likes and comments for money
There are special exchanges for earning money and promoting profiles on social networks, where you can earn small money by performing simple actions such as likes, reposts, subscriptions, etc.
Here are some examples of good services:
- QComment
- Bosslike
- VKSerfing
- Vktarget
- V-like
The money you earn from these sites is transferred to various e-wallets from which you can spend it wherever you want.
Method 10. Creating accounts and communities
Earn money by creating accounts and communities for advertising spam. Some entrepreneurs who have not yet learned how to use the Internet are asking for help in creating and setting up a community. The cost for such a task is 100–300 rubles.
How to make money on your VK page
Making money on a VK page is a great way for schoolchildren or students to earn a small income. If you plan to use your own account to generate income, then pay attention to your profile, photos, wall posts and communities in which you are a member.
The most profitable use of your own page is to make money from your hobby or professional skills. If you work on freelance exchanges, then additional advertising in VK will not hurt. In addition, through a social network you can find many clients who are not available in specialized remote work exchanges.
Publishing completed projects increases the confidence of potential customers, who will be able to find you and offer you work.
The second way is to make money in VK through advertising or affiliate programs. Most people believe that the affiliate program is a method of making money for lazy people who want to lie on the couch and lure people in order to receive commissions. In fact, first you need to buy the product yourself, study all its strengths and weaknesses, try it, and only then recommend that someone else buy it. You can’t just find an affiliate program and push it on a stranger.
If you learn how to properly monetize your VK page, you can create a good source of additional income.
Content
- General information on earning money on VKontakte
- What are the ways to make money on VKontakte?
- Earning money from a group or public page on VKontakte
- Maintaining groups on social networks
- Promoting your own product or service
- Streams on VKontakte
- Creating an application on VKontakte
- Earning money on your own page
- How much can you earn on VKontakte?
- Who is suitable for working on VKontakte?
- Reviews about making money on VKontakte
- Grand total
Earnings on VKontakte by providing services
There are several basic types of activities that you can learn in a short period of time and start making money on this social network.
Group administration
Often, the creators of popular and well-promoted communities hire administrators who help them cope with the tasks of managing a group or public.
The responsibilities of the administrator may vary depending on the wishes of the owner. Most customers want the admin to be a generalist, able to adapt to the requirements of the community owner at any time. Here are the most popular services that administrators provide:
- Organizing voting and surveys to understand in which direction to develop the public or what content users prefer.
- Providing answers to user questions if the latter have difficulties. The ability to solve any problems in a short period of time, since the profitability of the project depends on this.
- Filling the group with unique information. To do this, you will have to constantly be aware of the latest events and news that may have any relation to the group or public.
- Removing inappropriate comments and various spam. If a group has several hundred thousand subscribers, then “verbal garbage” will appear at a rapid pace and you will have to constantly monitor it.
- Promoting the group, attracting new users. The administrator must ensure that the audience is alive.
- Find similar groups, exchange information with them and negotiate mutually beneficial advertising placements.
If you are interested in developing a group, then you need to be able to find advertisers and persuade them to place ads in your public page. Finding a job as a group administrator in VK is quite easy. Today you can see similar advertisements on freelance exchanges, specialized job search sites and forums. Each online store, company or music group creates its own public page on VK, so they need a person who will take on all the responsibilities of managing the project.
Writing posts in groups
An administrator is a unique and universal profession, but there are also more specialized specialists. For example, a community copywriter. Creating posts is an art: you need to choose the right pictures and write text that will interest users, force them to express their own opinions and share their impressions.
If the text is really interesting and brings value to people, then it will definitely get a lot of likes and reposts, which will undoubtedly affect the fee. Orders for writing content for the VKontakte social network can be found on content exchanges. The cost usually depends on the quantity and quality of work.
Community Design and Advertising
Another type of work where you can make good money is group design or post branding. If you are a creative person and know how to use graphic editors at a high level, then this method will be an excellent solution for making money. The market cost of registering one community ranges from 2 to 15 thousand rubles.
Ways to make money on VKontakte - TOP 5 popular
In this publication we will talk about five ways to make money, but in reality there are many more. Perhaps you personally will be able to create your own, even more effective and profitable method of earning money through VK.
We will consider the simplest and most affordable options that even a high school student can use if he has free time and a desire to try himself in commercial endeavors.
We also published an interesting article on our website about making money for schoolchildren on the Internet.
Method 1. Earning money from groups and communities
Groups (publics, communities) are popular associations within the VKontakte network. Making money from groups is a very interesting and promising type of business.
There are several sources of income available through creating and managing groups:
- earnings from advertising;
- generating income through affiliate programs;
- promotion of goods and services through the community.
The easiest option is advertising.
There is an exchange within the network itself, which automatically includes the most visited communities and groups. If your group becomes popular, you won’t even have to waste time searching for advertisers - they will contact you through the exchange.
All you have to do is post their posts (articles) in your group’s feed and accept payment. By the way, we also make money on our website HeatherBober.ru by posting paid articles and reviews. We have already told you how to make money on your website or blog.
Step-by-step instructions for making money on groups and public pages will be presented in the next section of our article.
Method 2. Earning money from likes and comments
There are sites (we will also talk about them separately) that provide paid and simple tasks to everyone. The only condition is to have an account on VKontakte.
You can earn income:
- reposting a recording of advertising or informational content;
- joining groups;
- leaving likes;
- adding certain users as friends;
- posting videos, files and pictures;
- leaving comments and participating in discussions.
Essentially, you will be doing the same thing you have always done on social networks, but now your activity will be paid.
Who needs this and why? Mainly for advertisers who promote commercial information online.
Competent and attractive advertising is like a virus - it spreads among users at an incredible speed, attracting the target audience where it is needed.
Let us warn you right away that you won’t earn much this way, but there is no “stress” in completing tasks - after practicing for 1-2 days, you can do them automatically, without making any intellectual effort.
Method 3. Working as a moderator
A more complex, but also higher-paying activity that has very definite prospects. A qualified and experienced moderator is a sought-after specialty, the popularity of which is increasing every day.
Many money makers (owners of their own online business projects) have not one, but dozens of groups on VKontakte. It is physically impossible to maintain all public pages at the same time; There is only one way out - to hire a person who will monitor the group, maintaining its popularity and attendance at the desired level.
What exactly does a moderator do:
- posts relevant content on the group page (news, images, photos, audio-video files, important thematic information);
- creates forums, looks for interesting questions for discussion by group members;
- monitors compliance with the discussion rules and takes action against violators, including their expulsion;
- engages in attracting new group members;
- answers user questions.
Many popular sites, resources, and portals have their own pages on social networks. The topics of the communities are very diverse - investments, earnings on the stock exchange, sports betting, fashion, art, entertainment and computer games.
To become a good moderator, it is advisable to understand (at least at an average level) the topics of the community. If the group is popular and its attendance is high, it is advisable for the moderator to be present on the network regularly, answering questions from users and keeping order in discussions.
If you are interested in the profession of social network administrator (not only VKontakte), we recommend taking this free marathon.
Method 4. Design of pages and posts
Each group (no matter commercial or informational) requires an attractive design, unique avatars, colorful images, a clear menu, easy navigation and other things pleasant for users.
You don't have to be a professional designer to design groups.
The video below describes how to make a competent and unique design in a VK group without having the skills of a graphic designer:
How much does this type of activity cost? Depends on your level and amount of work. You can simply place an avatar, or you can make banners or graphic menus.
The operating algorithm is simple:
- searching for clients;
- offering your services;
- completing of the work.
At first you will have to look for work on your own, then you will have regular clients or new customers will come based on their recommendations.
At the initial stage, your main task is to prove to the client that with your services, the attendance of his group will increase many times over, and therefore, business income will increase.
So our friend Vladimir Prikhodko now makes good money from designing VKontakte groups.
The cost of complete group registration starts from 3500 rubles or $50 .
Method 5. Sales of goods and services
Any product can be promoted and sold using the VKontakte network. The advantages of this platform are obvious - the presence of a solvent audience amounting to tens of millions of people per day.
Hundreds of groups are already promoting cars, clothing, tours to Greece, translation services, wushu trainers, florists, lawyers, and children's party organizers. The result of promotion (group conversion) depends on the level of marketing, advertising costs and group design.
If you open an online store on your page, you should take care of competent organization of sales and the presence of a catalog with colorful photos of the product.
You can also find out how to open an online store on our website.
Don’t forget about marketing and advertising - arrange promotions, sales, prize draws to attract new customers and reward regular customers.
If you don’t even understand this topic, then don’t worry. You just need to master the basics of Internet marketing, this knowledge will help you effectively make money on VKontakte and other social networks.
The skills of a targetologist will also be useful. You can set up advertising for yourself or earn money by performing these services for customers.
VKontakte for business
Business monetization is another opportunity that the social network provides. Creating an official page is suitable for people who do not have the time or desire to open a full-fledged public page, but at the same time want to have their own project on the Internet and offer it to users.
VKontakte is one of the best platforms for attracting potential clients and buyers. The social network has millions of users, and the main advantage is that you can customize advertising yourself. The system is configured in such a way that the ad will be shown only to interested users. Properly configured advertising will allow you to collect a whole stream of potential buyers.
To promote a business, having an official group on VKontakte is important. This not only allows you to make the brand recognizable, but also makes it possible to provide feedback to customers: answer their questions, provide advice or receive complaints. Before creating a page for a business, you need to pay attention to its design: develop a corporate identity, use a logo and other company identification marks.
Earnings from advertising
VK's main income comes from advertising. People create groups and public pages, develop pages and demonstrate various products - goods, services - to a wide audience. Advertisers pay real money for this – the scheme is quite simple and understandable.
A similar scheme works in other social networks, for example, in Odnoklassniki you can “monetize” groups or receive money “for classes.”
Income from a popular page
In general, the essence of making money on a page is very similar to earning income on Instagram. If you have a popular profile with quality content that has thousands or millions of subscribers, you can earn additional income by placing ads in posts, photos or videos. The price for one publication varies from 100 rubles. — 200 rub. and reaches 10 thousand - 100 thousand rubles. and higher.
One publication on the page of a famous Russian blogger costs advertisers 150 thousand - 200 thousand rubles.
Several factors influence the fee:
- the number of subscribers and their activity (how many likes are placed on posts and photos, etc.);
- type of target audience (housewives, young parents, entrepreneurs);
- advertised product (information products, household goods, etc.).
They work with advertisers directly or through specialized exchanges. Often, marketers themselves make offers to owners of popular profiles.
Another possible option for earning money is using affiliate programs. Let's give a clear example:
- The owner of a popular page posts on his wall or in the caption under a photo/video a link to an online store selling cosmetics.
- The interested person follows this link to the site and purchases the products he likes.
- The page owner receives a commission - a percentage of sales or a fixed fee. In this case, consulting clients and organizing delivery falls entirely on the seller.
As a result, everyone benefited: the store sold the products, the buyer received the desired product, and the profile owner earned money.
The key to decent income is high-quality page development. In order for the number of visitors and subscribers to grow, you need to create and publish interesting and useful content. The topic can be anything, the main thing is to attract and retain people’s attention and interest.
How to receive money from a public page or group
VK has two main tools for making money - a group and a public page (public page). They are equally indexed in search engines, posts are published in them where advertising can be placed. The differences in terms of promotion are small:
- You can invite friends only to the group; people subscribe to the public solely at their own request.
- If a subscriber frequently visits a public page, it will be displayed on his profile on the left in the “Interesting Pages” list - this is an additional way of promotion. Groups are not included in this block.
There is also a difference in functionality; it needs to be studied before proceeding to creation. At the same time, the group can be changed to public at any time without losing subscribers and content.
On the wall of a public page or group, the VK administration allows posting posts with advertising links for navigation only 3 times a day. This innovation was recently installed.
The ways to earn money are the same as on your own page. The owner creates interesting posts, periodically placing advertisements in them. For money, you can publish other people’s advertisements on the wall, the average rate is 100-200 rubles per hour. Very popular groups or publics increase the price at their own discretion.
Traffic arbitrage - risky and highly profitable earnings
Traffic arbitrage is a complex but profitable way to make money. It is based on searching for target audience and advertising any goods or services. Money is paid for people’s actions - subscribing, paying for an order, filling out a questionnaire, installing an application or game.
Let's give a real example of VKontakte traffic arbitration using CPA affiliate:
- We register in the selected affiliate program, which involves payment for the action performed.
- We decide on the offer (item of sale).
- We take an affiliate link to it and look for which group it can be placed in as an advertising post.
- When a group is found, we contact its administrator to discuss the terms of advertising and its cost.
- We create a high-quality advertising post with an added affiliate link and send it to the administrator of the public page or group.
- At the set time, the group administrator publishes a post for a specified period.
- Interested people follow this link, and if they like the product, they buy it.
Let’s assume that a hair dryer was sold for 2,300 rubles, and for each actual sale the service pays 600 rubles. The advertising service in the group cost 300 rubles, and it brought three buyers. Therefore, the income will be 1800 rubles. – 300 rub. = 1500 rub. net profit.
You can also get high-quality traffic using targeted advertising. Target is one of the advertising options used in a social network feed or on a page. Its main advantage is targeting a specific category of people. In the ad settings, you can specify the main parameters of your target audience: age, activity, interests, musical preferences and much more. The selection of users is carried out based on the data that people provide on their pages.
As a rule, affiliate marketers are only interested in two types of ads in which they can embed an external link to go to the site:
- Advertising post on the wall or in the feed of communities and public pages. It looks like a regular publication, but has an additional key for performing a specific action (for example, “Go to the store”). In this case, payment is made only for views.
- Text and graphic blocks (they consist of a picture, description and title), which are located on the left side of the page under the main menu of the page. Payment is made for the number of clicks or 1 thousand views.
Arbitration is risky, it requires investments and does not guarantee earnings. But if you understand more deeply the intricacies of such advertising, you can secure a high income.
How to make money on stickers
Making money on VKontakte stickers is a little different from a similar method of monetizing your skills on other resources. All downloaded stickers must be moderated by the administration of the social network.
Anyone can offer stickers. VKontakte employees study the proposals of the authors and contact them if they are interested in the idea. Payment models are different and include many factors, including the complexity of rendering and the level of character development.
You can also offer your services to commercial companies that have recently been producing branded stickers with logos. In this case, you can earn several tens of thousands of rubles if the project is successful.
How much can you earn in VK
The amount of earnings on a social network depends on the type of activity. If you are just going to like and repost, then you won’t get big money. Most services set a minimum amount for withdrawal, which takes a decent amount of time to collect. Likes rarely cost more than 50 kopecks, and joining a group costs 1-2 rubles.
If you decide to make money from your own VKontakte group, you can post unique and interesting material, then there will be no problems with monetization. Advertising in the most popular and promoted services costs from 10 thousand rubles per post. After a year of work, a newbie will be able to earn an average of 10–15 thousand rubles from one public page.
You can also make good money by running someone else's community or page. The work of publishing non-unique posts with comment moderation is estimated at 5,000 rubles per month. If we are talking about higher quality work related to the collection of unique content useful to users, then the cost of payment will increase 4 times.
If you plan to work as a simple moderator, then you can’t hope to make any money. They pay 1–2 thousand rubles a month for cleaning comments, and some even work on a voluntary basis to support the project and make it better. For publishing posts, payment increases to the level of a group content manager.
Income from other monetization methods is difficult to measure with a specific figure, since neither the application nor the promotion of goods and services through VK can be brought to an average value. It all depends on the popularity and demand of the product, a well-tuned advertising campaign and other indicators.
Earnings on a VK page - from 10 rubles to infinity
As you have seen, it is quite possible to make money on the VKontakte page, and the amount of profit can vary depending on several factors:
- The chosen method of earning money;
- The level of your involvement in the process;
- The quality of the goods and services you offer;
- Ability to interest the client;
- Number of friends and subscribers of the page.
As a rule, earnings from such activities in this social network start from several hundred rubles and are not limited to specific numbers. The largest amounts are found in the sale of goods and services. With a competent approach, your monthly profit can be from 500 rubles and more. When working with affiliate programs, the amount of earnings can range from 100 to several thousand rubles. You can earn the least on your VK account when completing tasks. This amount can range from 10 to 50 rubles per day. You can get about 1,000 rubles a month, provided that you have to work quite hard. The advantage is that you can earn money on the VKontakte page at any free time from study or main work. You don't need any special education or years of experience. However, working in such a field of activity you may encounter problems:
- Low sales level. To fix this, develop your page, attract more friends, try changing the theme. Maybe you should start selling something else.
- There are no job offers from partners. Your page is incorrectly designed and does not meet the requirements. Try to fix this.
- After completing the tasks, the money was not credited. Trust only proven services to avoid falling into the clutches of scammers.
As in any business, to make money on your personal VK page, you will have to spend a lot of effort and personal time. Without your desire and desire to achieve something in your chosen field, neither my nor anyone else's advice will help you achieve results.
Review of popular exchanges
There are many sites on the RuNet for making money that allow you to monetize a page or public page on a social network using advertising.
Sociate
A popular exchange, characterized by huge functionality and a large selection of platforms. Key features of Sociate:
- Filtering communities – you can select sites based on topic, price and number of participants.
- Sorting communities by criteria such as post coverage, number of participants.
- Statistics and functionality. The site provides detailed reports on the results of placement, including the number of likes, reposts and comments.
- Mobile version for devices based on Android and iOS.
Go to website
Exchange VKontakte
The official exchange, which the developers are still working on. The following options are offered here:
- filtering and sorting communities;
- statistics;
- functionality;
- Payment Methods;
- mobile version.
The advantage for the advertiser is that the service shows how many people joined the community from one advertising post.
Go to website
Is it possible and realistic to make money on VKontakte?
Surely many of you may have doubts about whether it is really possible to make money on VKontakte, or, for example, where does the money in this niche come from and who is willing to pay it? In order to eliminate unnecessary questions, I will try to briefly explain the essence of this method of earning money.
As I noted above, VKontakte is a very popular and visited platform. It is used by people of different genders, ages, places of residence, interests, etc., which undoubtedly greatly attracts advertisers who can promote their products/services/resources directly to the target audience. For the same reason, thematic groups (communities/publics) are created, in most cases where advertising is placed. Accordingly, the larger and more popular the group, the more expensive advertising can be sold in it.
However, not everything is so simple, because gaining a large number of subscribers to the community and thereby making it attractive to advertisers is a long and painstaking process. But it can always be speeded up and simplified by artificially increasing subscribers, likes, reposts, comments and other activity, which is what many group owners resort to quite often.
From all this follows another way to earn money - completing tasks on VKontakte. Its essence is that you will help group owners in their development by carrying out their instructions, and thereby receive fair and well-deserved payment.
So, let's summarize. There are two main ways to make money through the social network vk.com:
- creating a group in VK to earn money;
- earn money using your personal page by completing simple tasks.
However, in order to start earning money in one way or another, you will need to do a number of preparatory steps, which we will discuss below.