Not long ago, a business idea such as a mobile car wash appeared. What is it and what are its advantages over a simple car wash? Now you don’t need to go to a car wash, just call and it will come to you itself!
Of course, this idea is not in such demand as a simple car wash, but I think it will definitely be in demand in the future.
So, let's take a closer look at the mobile car wash. I think many drivers don’t have enough time to go to a car wash and wash their car. That's why a mobile car wash was invented.
Dispatchers receive calls from a driver who wants to wash his car. The driver specifies where the car is located and its license plate number. Then the dispatcher transmits the information to the washers, who very quickly get to the car and wash it.
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The peculiarity of this type of business is that car washing does not require water; such washing is made possible with the help of a unique development in the field of chemistry (special spray), which does not harm your car. This is very convenient, because you can wash your car anywhere in the city, you don’t even need a specially designated place for this.
Profit calculation
And so, in order to open a mobile car wash, you first need to register yourself as an individual entrepreneur and hire employees. To start, you need 3 people: 1 dispatcher and 2 washers. You can determine your salary yourself, for example, 40% of daily turnover. On average, washing a light car costs 250 - 300 rubles. The price is practically no different from a regular car wash. If there are approximately 20 clients per day, then this is 5000 - 6000 thousand per day. Washing detergent costs 12 rubles, washing 4 napkins in the laundry costs 5 rubles per car. Total 6000 – 2400 (salary) – 340 rubles. It turns out 3260 for one day or 97,800 rubles for one month.
Also in the future you will need an office; rent averages 10 thousand per month. Taxes are 6%, total net profit is about 75,000 rubles per month.
And for a snack, I recommend reading: Business idea: car wash, Business idea: tire service.
I think it’s good for this type of business, because it practically does not require start-up capital. The most important thing is not to be afraid and to act. Good luck!
Operating principle and advantages
There are 3 types of mobile car washes: in the form of a prefabricated structure based on the transformer principle, in the form of a van that goes to clients on call, and in the form of a complex designed for “dry” washing.
Prefabricated structures are somewhat similar to stationary sinks, but:
- No capital construction required;
- Quick commissioning;
- Do not require connection to water supply, electricity or sewerage;
- They can be easily and quickly dismantled and moved to another location.
Mobile car washes in the form of a van (most often it is a Gazelle, equipped with everything necessary for washing a car) work simply - clients call by phone to inform the dispatcher of the car number and the place where it is located. The dispatcher transmits the information to the mobile team, and the washers go to the address.
A pallet is removed from the complex, a car that needs to be washed is driven onto it, and the sides of the pallet are inflated. At the end of the work, the used water is pumped into a tank located inside the complex, the sides of the pan are blown off, and the clean car slides off it. There is no dirt, puddles or chemicals left at the work site.
There are also dry mobile car washes, for example, Fast&Shine, which do not use water. Cars are washed using products that are almost completely biodegradable.
The advantages of a mobile car wash include:
- No plot of land required;
- Compactness, mobility and ease of use;
- Independence: no connection to electricity or sewerage required;
- Reliability and speed of service;
- All equipment is included: hand washing, containers for storing and purifying water;
- Cost-effective for both the business owner and clients (the owner does not need to build anything or pay for rent, clients do not need to waste time traveling and waiting in line);
- Quick return on initial investment;
- Minimum documents to start a business;
- Completely safe for the environment.
Dry mobile car wash is a new product on the Russian market. When using it, the car is cleaned using an environmentally friendly chemical that protects the surface from rust (a transparent protective film is created). In conditions where it is prohibited to wash cars in yards, on the banks of rivers and lakes, this service becomes especially relevant.
Advantages of a mobile car wash among other types of business
Of course, a mobile car wash is a very interesting type of business that has many advantages, namely:
- You don't need a lot of start-up capital or significant cash investments to start a business.
- It is possible to quickly increase revenue in a short time if there is a constant flow of customers and a gradual expansion of the number of mobile car washes to two or three additional trailers.
- Possibility of quickly moving a mobile car wash to more promising and busy areas if necessary and depending on demand on weekends and holidays. In addition, possible participation in various mass outdoor events involving car enthusiasts. These measures will allow you to cover as large a share of the market as possible and will attract new customers, increasing revenue.
- The ability (if necessary and in agreement with the relevant government agencies) to provide services in various hard-to-reach places, for example, in sanitary zones, gardening partnerships, etc.
- Regular clients can be motor transport companies with a large fleet of vehicles, with which long-term service agreements can be concluded.
- On the outer walls of the trailer you can place various types of advertising and earn additional income.
Mobile car wash business
To install a modular mobile car wash, a plot of land is required. It is best if it is located next to a busy highway or shopping center. Typically, such washes are produced in the form of blocks, fully equipped with everything necessary: a diesel generator, containers for clean and used water, a cleaning system, and washing equipment. Most often, the kit also includes a report from firefighters and SES, a passport, a certificate of quality compliance, and an instruction manual.
To get started, you need to register as an individual entrepreneur (no authorized capital or constituent documents are required). The taxation system is UTII. If this system is not used in a particular region, you can choose the simplified tax system. Accounting is quite simple; it is best to entrust it to a specialized company. This business is quite profitable, but there is a significant drawback - seasonality. The main risks are the negative influence of competitors and the wrong choice of location.
The main advantages of modular car washes are:
- design functionality
- strength and reliability of construction
- long service life
- mobility and ease of installation and dismantling
- high ability to redevelop
- significant low cost compared to capital buildings
To install car washes in places that are not suitable for installing communications, there are completely autonomous systems. A diesel generator is responsible for supplying electricity in such structures. The closed-type water purification system is designed to use recycled water. Water heating and space heating will be carried out by a boiler installation. Modular car washes are easily connected to communications. Modular sinks can be installed directly on the site where they will be located using threaded fasteners, and if necessary, they can be dismantled and transported to a new location.
Comparison of stationary car wash and mobile modular car wash
To compare two different building construction technologies aimed at performing the same task, we should ask the question: what factors are of paramount importance in the construction process?
- The most important factor influencing almost any business model is time. Time will be the determining factor that directly guarantees whether the probability of success will increase or decrease.
Therefore, we need to understand that the faster one issue is resolved, the faster we can move on to the next one. The construction of a stationary car wash requires a fairly long period of time - from 4-6 months. While the installation of a modular car wash will allow you to build the entire structure in a few days or install a ready-made structure on a pre-prepared foundation.
- The second factor can be identified as the supply of communications.
For the full functioning of a stationary car wash, it is necessary to arrange each sewerage, water supply, and electrical connection, as well as organize the heating system. To operate a mobile car wash, you only need an electrical outlet and a cleaning system.
- Before construction, it is necessary to agree on the fact of construction and obtain the necessary permits.
For the permanent construction of a stationary car wash, permission from about 27 different authorities is required, including from the Property Management Committee and Rostechnadzor. Installing a mobile car wash requires permission from no more than 10 authorities, which is almost half as much as a stationary one.
- The benefits of opening a car wash and general expenses will significantly affect the liquidity of opening such a business.
A stationary sink largely depends on the correct choice of its placement and, after construction, is tied to one place. Placing such a car wash requires a fairly serious investment. A mobile car wash can be moved if it is placed incorrectly, but this will also entail additional costs.
Mobile modular car wash turnkey or independent selection of equipment?
Prices for the construction of modular car washes vary widely and depend on several points:
- whether the project is a complex turnkey product or whether the customer independently purchased a modular box and then completed it.
- cost of the project, construction and installation of a car wash complex.
- intended use. Modular installations for public and freight transport will be more expensive to implement than for passenger cars.
- Prices may vary in different regions
Undoubtedly, ordering a turnkey car wash is more popular and widespread. The customer does not need to worry about the installation and preparation stages of the complex. The contractor assumes full responsibility for planning, construction and installation of equipment. This is convenient and saves a lot of time and effort, but what if this affects the cost? Probably, the customer wants to start calculating the equipment or has the resources to independently select and install it? In this case, you can always contact specialized organizations dealing with a particular type of product.
In such situations, modular complexes must meet standards and the dimensions of the proposed equipment must be calculated in advance. Before ordering the boxes themselves, you can consult and get recommendations from the equipment supplier. Such suppliers are aware of this need and often offer a comprehensive turnkey car wash project in a wash bay or customer premises. Equipment and refurbishment of washing complexes is a common practice of companies in this segment.
One of such organizations working in the market of professional washing and cleaning equipment since 1998 is “Clean Company”. The branches of our company allow us to provide services in many cities of Russia and successfully implement projects for planning, installation, maintenance and post-warranty service of the supplied equipment. “Clean Company” is the official distributor of Karcher cleaning equipment, and also sells products for water purification and recycling, assembled in its own production.
What can “Clean Company” offer you for modular car washes?
"Clean Company" offers services for comprehensive installation of equipment, from design to installation and personnel training.
The company's engineering department will provide a car wash design, sections, diagrams and general recommendations. Our specialists will help you choose the most profitable set of equipment and chemicals.
Service centers will always be happy to provide professional and timely equipment repairs, both during the warranty and post-warranty periods.
Franchise from "Fast&Shine"
A fairly popular business idea lately is a dry mobile car wash franchise from Fast&Shine. This is one of the types of on-call car washes. It is used by budding businessmen in 72 cities of Russia. The initial investment is relatively small - 200 thousand rubles. But this is for the “Light” complex. The second option – “Exclusive” – is more expensive, and the price is calculated separately for each new entrepreneur.
Royalties are accrued not from the first, but from the second month of work. For “Easy” it is 4,000 rubles monthly, for “Exclusive” the amount of payment is calculated separately for each new entrepreneur. Fast&Shine claims that the initial investment pays off within a month. Neither premises nor advertising expenses are required from new businessmen.
Fast&Shine provides franchises in 150 cities in Russia and other CIS countries. Regardless of the option chosen, new businessmen are provided with:
- Assistance at the initial stage of work (during the first month);
- Free staff training;
- Working materials at wholesale cost;
- Advertising companies at the federal level and a place for placing advertising materials on the corporate website;
- Set of equipment for washing;
- Training sessions on sales technologies and company standards;
- Ready business plan;
- Overalls and all necessary tools;
- Ready-made order management system;
- Guides to communicating with clients and doing business;
- Paints and stencils (for applying washable images to clients’ cars).
Risks and ways to avoid them
All risks that may arise when conducting any commercial activity are conventionally divided into general and specialized (those associated with a specific type of activity).
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General risks include the low level of qualifications of employees, their lack of necessary work experience, and, as a result, staff turnover.
But the list of specialized risks for the activities of mobile car washes is more impressive, here’s what it includes:
- Direct dependence on the efficient operation of electricity, on the water supply system, etc., because any slightest technical failure can instantly paralyze the work of the entire mobile car wash, and therefore, the owner can lose large incomes. In order to avoid this, it is necessary to promptly and very carefully check the performance of all technical systems and, if necessary, immediately correct problems.
- Customers' distrust of the quality of mobile car wash services or ignorance of the existence of this type of car wash. In order to reverse this state of affairs, it is necessary to carry out as many promotions as possible, as well as increase the recognition of your company through the media. Such events will highlight the benefits of mobile car washes, and will also help increase brand awareness and attract new potential customers.
- An increase in prices for consumables and raw materials by suppliers leads to a necessary increase in prices for mobile car wash services and a possible decrease in its income. Reduce It is recommended to enter into long-term supply agreements with all key suppliers indicating fixed wholesale prices for consumables and raw materials.
- Actions of competitors, as a result of which there is an outflow of some customers, and, consequently, revenue decreases. In order to avoid such developments. It is necessary to make your brand unique and special, and also place the main emphasis on the quality of the services provided.
- The lack of professionalism of individual employees can lead to the fact that customers will be dissatisfied with the work of the mobile car wash as a whole and will speak about it in a negative way, which can also lead to the loss of a certain part of regular customers and, consequently, the loss of part of the income. It is necessary to create and implement a clear and effective system of monitoring the actions of employees, and, if necessary, fines for misconduct and improper performance of direct duties.
- Mobile car wash services are, of course, a seasonal business, so novice businessmen should be prepared for the fact that in winter the level of revenue will decrease significantly. To prevent this factor from hitting your pocket, you can send some of the staff on vacation during the winter period, while there is little demand for car washing, and, on the contrary, attract additional workers in the summer.
Mini-washes for domestic use
Nowadays mini-washes are even bought for domestic use. The market offers a wide range of these products from various manufacturers. When choosing, you should take into account many indicators: water consumption per minute, pressure level, power. The cost directly depends on the performance. In addition, most equipment intended for home use can be used to clean any surfaces that are not capable of absorbing moisture, including windows, building facades, terraces, verandas, and garden paths.
When choosing, you must immediately decide for what work the sink is being purchased. If only to wash the car, then too powerful equipment will not be required. If you plan to use the sink every day, then it is best to choose a professional model. If you need to use it in the cold season, you can find a high-pressure washer that will heat the water up to 80°C, for example, from Karcher. Hot water will also be needed if there is a need to get rid of stains of clay, oil, gasoline, or paint. Additional accessories, mainly various brushes, can also increase the efficiency of the equipment.
The operating principle of this equipment is quite simple - water is supplied under pressure, so most contaminants are simply destroyed. You can buy equipment that works not only from the mains, but also from a battery. For home use, compact equipment with minimal power (1-3 kW) is most often purchased.
Car owners trust professionals to wash them or do the job themselves. To make it easier, you can buy a mini-wash that uses both water and active foam. If you compare a mini-wash with an ordinary hose, the advantages are obvious: the pressure can reach 150 bar (in the hose no more than 4 bar), so the work can be done much faster, and the surface of the car will be much cleaner. Having such equipment at home is beneficial for one more reason: you don’t need to be afraid that your car will be scratched at the car wash, and there is no need to waste time traveling and standing in line.
Features of the Mobile Wash franchise
At this time, it has become possible to buy a Mobile Car Wash franchise, as the company intends to actively develop the network in the regions of the Russian Federation. For this purpose, the Mobile Wash franchise began to be sold. As a result of concluding an agreement, Mobile Car Wash franchisees receive the following benefits:
- A small amount required to start a new business.
- Publication of contact information of the franchisee partner on the corporate website of Mobile Car Wash.
- Marketing support: designs for business cards, brochures, advertisements and much more.
- Ready-made commercial proposals for car parks and shopping centers.
- Supply of high quality consumables at low prices (primarily, waterless cleaning products, taking advantage of the status of “Mobile Cleaning” as the exclusive distributor of these products).
- Consumables (including the “Dry” product) at wholesale prices, regardless of the batch of purchase.
- The Mobile Wash franchise also provides the opportunity for exclusive car washing activities under the Mobile Wash brand within the city where the franchise owner operates.
- Full support and recommendations during the operation of the franchise partner's business.
- Mobile Wash plans to build a franchise network of car wash services located as close as possible to the client.
The work of Mobile Car Wash employees in the video: