How to open a seasonal business - Father Frost and Snow Maiden from scratch

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Father Frost and Snow Maiden at home.

Father Frost and Snow Maiden at home - a service for inviting actors to conduct costumed congratulations on the upcoming New Year holidays.

This idea has been a success for several years now. Santa Claus brings a good mood, brings a festive atmosphere and, naturally, financial profit to business organizers. Even in ancient times, there were mummers who, upon invitation, entertained the people, made them happy, gave gifts, sang and danced.

Where to start a business where Father Frost and Snow Maiden will come to your home

Of course, in such a business there are some nuances that need to be taken into account at the planning stage:

• Firstly, it is worth resolving the personnel issue in advance. The most budget option is to invite acting students to work. Celebrating the New Year holidays will be a good opportunity for them to show their creativity and make good money.
• The second nuance is the purchase of details. The costumes of Father Frost, Snow Maiden, gnomes and other fairy-tale characters that children see must be of high quality. Cheap Chinese-made props will spoil the impression of the company.

To successfully start in this field of activity, it is necessary to develop an original New Year's scenario.

Don't take ideas for inspiration from the Internet. In this case, there is a risk of using games, competitions, etc. that have long been known and become boring to children.

It is advisable to entrust the development of a script for New Year's events to a freelance copywriter.

The cost of such work, as a rule, is no more than 2-3 thousand rubles.

A businessman should take into account that the ordered script will have to be periodically modified and supplemented with new elements, otherwise the performances of the artists will turn out to be of the same type and uninteresting.

It is worth working with clients on an advance payment basis. In this case, the company will not suffer large losses even if the client cancels the visit.

When organizing home visits from Father Frost and Snow Maiden , you should take into account transportation costs. You need to allocate at least 15 thousand rubles a month for this.

The meaning of the business idea “Father Frost and Snow Maiden at home” - how to start and what is needed for this

This topic is purely seasonal, and is relevant only during the New Year holidays. But you can also change costumes in other seasons and work at anniversaries, birthdays, corporate events and the like. The advantages of such earnings are that large financial investments are not required. But still, it’s best to start with the New Year holidays.

During the New Year's season there is much more free time due to weekends, and the demand for entertainment services, ski and snowmobile rentals increases significantly. There are always empty spaces in the market for such services, and large companies that organize such holidays cannot cope with the piled-up volume of work. The name “Father Frost and Snow Maiden at home” is a conventional name. They can invite you anywhere: to corporate events in offices and restaurants, to kindergartens and schools. You just need to plan everything in advance and with special care, in order to obtain maximum income.

The biggest snag is planning the holidays and advertising. An advertising campaign should begin as early as possible before the winter New Year holidays. In order to be invited, they must know about you in advance. It is better to start activities with matinees for children and animation. A list of those who agree to work for you - students, theater workers and simply temporarily unemployed people. It is important to come up with an interesting scenario for every holiday, matinee or corporate event. Here you will need all your imagination, imagination and maximum intellectual ability. This type of business is the most affordable in terms of initial financial costs. It is only important to have a car for travel and sound equipment.

It is not necessary to have a separate office for this type of activity. All current issues are resolved using the telephone and the Internet. As a result, you can have only one sales manager, or even the owner of this business himself can manage all the business.

It is better to do advertising visually. Radio advertising is not suitable in this case. The best advertising is in magazines, on leaflets and flyers, ideally you need to create a system of discounts and promotions. You need to appear in public places, schools and preschool institutions more often. Rumors spread very quickly, and you can quickly find worthy clients.

How much can you earn from the business of sending Father Frost and Snow Maiden to your home?

What kind of profit can you get from such an undertaking:

One group of actors can congratulate 4 families per day. If you take the average price per visit (2 thousand rubles), you can earn 8 thousand rubles per day.

An additional source of profit for the company can be holding corporate events.

The cost of one such event can reach 50 thousand rubles.

In addition, you can offer your services to schools and kindergartens.

It’s realistic to earn 150-200 thousand rubles a month from visiting New Year’s greetings.

Father Frost and Snow Maiden with a unique congratulation scenario

Do you want to invite the real Father Frost and Snow Maiden? Then be sure to check them for the main qualities! We have been working with our artists for more than 3 years and together we have gone through fire, water and copper pipes. That is why we are 100% confident in the quality of their performance.

Requirements for selecting artists:

• Theater education
• More than 3 years of experience working with children.
• Presentable appearance
• Vocal and dance abilities
• Love for the profession
• Charismatic and creative approach
• Punctuality and responsibility
• Civility in communication
• Absolute sobriety

What is included in the congratulations of Father Frost and Snow Maiden:

• Acquaintance
• New Year's games
• Creative tasks
• Comic Riddles
• Dancing with the Snow Maiden
• Round dance around the Christmas tree
• Presentation of gifts
• Musical accompaniment
• Thematic props
• Mini soap bubble show

New Year's shows from Father Frost and Snow Maiden at home

Additionally, you can invite unusual shows in New Year's style to the holiday for children. Each show has an original storyline and uses the most spectacular stunts. The artists wear beautiful costumes and interact with the audience. Some shows can be shown by the Snow Maiden or Santa Claus, and part of the show will be shown by their assistants: a snowman, a snowflake, a caramel, a New Year's Elf.

• New Year's tricks
• Trained animals
• Puppet shows
• Cryo show with liquid nitrogen
• Surprise show
• Snow show
• Shadow play
• Light painting show
• New Year's performances

View all shows

Hall of Fame

From childhood, we all remember the fairy tale film “Morozko”, where the role of Father Frost was played by Alexander Khvylya.

After the release of the film, the country's leadership decided that they could not find a better Santa Claus for the Kremlin Christmas tree, and since 1964, Alexander Leopoldovich took up the duties of the main manager of the Kremlin holiday.

In the early seventies, Alexander Khvyl was replaced by the master of episodes of Soviet cinema, the unforgettable Roman Sergeevich Filippov. Remember: “Well.. you will be with us in Kolyma...”. Roman Sergeevich valued his magical position very much, and even gave part of his fee to understudies who replaced him in theatrical productions when he delighted the children in the Kremlin.

In the 1990s, Dmitry Nazarov, who is known to us from numerous theatrical productions and TV series, took up the baton (or rather, even the staff). Most likely, the position of the Kremlin Father Frost influenced Dmitry’s career; he became a very popular artist, and we believe that this is deserved.

The name of the current official Santa Claus is not disclosed, but you can listen to his voice. For example, in this video.

Musical greetings from Father Frost and Snow Maiden to your home

In the VIP musical greeting you will find New Year's games with fabulous guests, comic riddles and good congratulations, dancing and a round dance around the Christmas tree, surprises and gifts! A live performance of New Year's songs from Father Frost and Snow Maiden will surprise children and their parents! And Luxurious VIP suits, made from expensive materials, individually cut, decorated by hand, will make the most vivid impression on every guest.

The program includes:

• Live performance of songs
• Game missing toys
• Silver icicles game
• Snowball game
• Riddles from Santa Claus
• Nutcracker Competition
• Santa Claus mitten
• Game Golden Staff
• Game "symbol of the year"
• Blizzard special effect
• Glass bubbles
• Presentation of gifts

Program duration is from 30 to 40 minutes

Number of actors from 2 people

Price from 14,000 rub.

New Year's master classes from Father Frost and Snow Maiden at home

And if you want to create a creative atmosphere in your home, then invite New Year’s master classes. Professional craftsmen in fabulous images will come to you. For example, a master class can be conducted by a snowman and a snowflake, Elsa and Anna, New Year's Elves or selfies. Children, together with craftsmen, will create interesting New Year’s crafts that can be used to decorate the house or give as gifts to relatives. We are sure that grandparents will greatly appreciate gifts made by their grandchildren. You can invite the following master classes:

• New Year cartoon
• Decor of New Year's balls
• Making New Year's wreaths
• Decoupage of wooden toys
• Snowmen made from light bulbs
• Scrapbooking New Year cards
• Making snow globes
• Christmas trees made of wool
• Painting mini felt boots
• Making gingerbread houses
• Decor of New Year's masks

View all master classes

How the Price of Father Frost and Snow Maiden is formed

The most common question that parents ask themselves when choosing artists is why some are cheap and others are expensive? The price for performing artists in Moscow varies from 1,000 to 30,000 rubles per hour. Below we will try to talk in detail about all the factors that influence the formation of the price of the performance of Father Frost and the Snow Maiden

• Professionalism of the artists. This factor is the most important in pricing. Our agency employs artists with higher theater education. Some artists work in Moscow theaters and sing on the opera stage. All artists have been working with children for more than 5 years. And they have extensive experience in managing New Year trees at various levels, from private celebrations to city events. That is why we can safely say that they are the best professionals in their field in Moscow. They set the price for their performance independently in accordance with the level of their work.
• Holiday date. The date of the holiday is also a key factor influencing the price of the performance. The closer the performance date is to December 31, the more expensive the cost. This is due to the increasing number of requests. Most parents want to congratulate their children on December 31 or a day close to this date. And the number of professional artists is limited. Therefore, they do not have time to physically please all the children on the 31st.
• Quality of the suit. The beauty and neatness of the suit is another main component of pricing. The first impression of children and their general confidence that the real Father Frost came to them depends on how similar the costume is to the costume of Father Frost from the great Ustyug. If the artist is dressed in a regular red robe, then children from 4 to 8 years old will instantly understand that this is an “uncle in disguise.” Therefore, it is very important to invite Artists in expensive and high-quality costumes. The cost of such suits varies from 30,000 to 150,000 rubles. Therefore, the price of the performance includes depreciation costs for costumes.
• Appearance of the Artists and their makeup. To fully create an image, external correspondence to the prototypes of the main characters is necessary. We will tell you in detail about the main external characteristics of Father Frost and the Snow Maiden. For Grandfather Frost, it is important that he looks exactly like a grandfather, and not like a young guy with a white beard. It is important that Grandfather has gray eyebrows and a nose and cheeks browned by frost. It is also important to create the effect of an older person's eyes: small wrinkles or even bags under the eyes. To do this, you either need to invite artists over 40 years old, or create this effect around the eyes using complex makeup, which requires time and money. For the Snow Maiden, the most important external characteristics are youth, a pretty face, a slender figure, a light blush and a long braid. Remember Nastenka from the fairy tale “Morozko” - this is a classic example of a beautiful Russian girl. This is exactly how young, beautiful, gentle, kind and affectionate the Snow Maiden should be. And if external beauty can be partially created with the help of makeup and professional make-up, then each artist carries the internal beauty within himself. And children feel this very much when they see Father Frost and the Snow Maiden in front of them.
• The uniqueness of the script. An exciting plot, live performance of songs, dialogues between characters, interesting tasks and themed games with New Year's props, emotional communication with children - all this creates the overall impression of meeting Father Frost and the Snow Maiden. Our team tries to develop new and original scripts every year. We come up with new games for intimate home congratulations, and also create theatrical programs with new characters, storylines and special effects. Programs require detailed development of the script text, rehearsals, creation of props or scenery. This affects the pricing of unique programs.

• Thematic props . An important element of the program is New Year's themed props, especially necessary for children from 3 to 5 years old. Babies perceive better what they can touch with their hands. For example, it would be interesting for them to collect snowballs in a basket, attach numbers to the New Year's clock, assemble a snowman, or decorate a Christmas tree with New Year's toys. Accordingly, the cost of creating New Year's props is also included in the cost of the artists' performance.
• Extra skills. Many of our programs include live performances of New Year's songs by Grandfather Frost and Snegurochka. This greatly impresses both children and adults. After all, they sing with beautiful operatic voices, just like in films and cartoons. “Wow, they’re real,” the children whisper to each other. It is for the sake of such sincere emotions that it is worth inviting these VIP programs. And as you understand, only a few artists in Moscow and Russia have an operatic voice. Therefore, the cost of their services differs from classical artists. Knowledge of foreign languages ​​and performing choreographed dance are also considered special skills. Sometimes we receive special requests where parents would like to invite an unusual Santa Claus so that at the end of the congratulations he will dance a catchy and cheerful dance. We try to implement all the ideas of our clients as much as possible, but taking into account overall reasonableness.
• Musical equipment. There must be musical equipment in the room where the program is held. Music complements the fairy-tale atmosphere, and in programs where the Snow Maiden and Father Frost sing, the use of backing tracks is simply necessary. For small intimate congratulations, our artists bring with them a music speaker with a flash drive. For major events, our team provides a DJ with professional equipment. Therefore, depreciation of equipment is also included in the total cost of performing services for artists.
• Punctuality and responsibility. Punctuality and responsibility in our company are considered one of the most important qualities for an artist. We consider it very important that the artist arrives at each event on time and has time to fully prepare for the performance. We try not to burden artists with a huge number of orders per day, but leave a lot of time for travel, taking into account traffic jams, preparation and possible force majeure. So that we can be completely confident that the artists will arrive at your home on time. The artist’s time for holding one holiday is calculated from travel time, preparation and performance. On average, the total working time on your order is 3-4 hours. It consists of a journey of 1-1.5 hours, preparation and collection of 1-1.5 hours, performance of 30-60 minutes. Therefore, the cost of performing for Good artists is higher than for students, who receive many small orders, work non-stop, shifting all possible schedules and do not devote time to preparation, which naturally affects the quality. We wrote in more detail about the preparation and departure of Father Frost and the Snow Maiden in the next section.
• Child safety. The safety of children is one of the main aspects of organizing holidays. Therefore, we carefully monitor the quality of materials used in props, face painting, show programs and master classes. We are also 100% confident in the artists that no one will appear at the festival even in a slight state of alcohol. Each of us understands our responsibility to our children and values ​​our reputation. The artists have been tested on hundreds of holidays, so we can say this with great confidence.
• Organizational matters. In order to efficiently organize a holiday, even the simplest one, you need a person who will look after all the issues. In our team, this is done by customer service managers. The manager will tell you in detail everything about the programs at the selection stage, write down all the information about your order, follow up on all organizational issues, and check the day before that everything is in place, so that on the day of the holiday you and the artist know what and how to do, and do not worry.. More details the organization of the performance is written in the next part of our article.
• Official conclusion of the contract. Our team “Sea of ​​Joy” has been operating since 2011 and has been officially registered since the first days of its existence. We conclude official contracts with the signature of the director and a blue seal, fulfill all obligations, bear full responsibility for the articles of the contract, accept payments officially and pay taxes in advance with an advance payment. This is a great guarantee for you in receiving quality services, and is also a small aspect that influences the formation of the total cost of the artists’ services.
• Address of the speech. The address of your home also affects the overall cost of the artists' performance. For residents of Moscow, the artists' visit is free. If you live in the Moscow region, then you will additionally need to add 1000 rubles for visiting artists. This cost is formed due to the fact that the artist will spend more time on the road to your home and the next order than on an order in Moscow. It will take approximately 2-3 hours more to travel, taking into account traffic jams.
• Special conditions for performance. Each event is unique and has its own nuances. But sometimes there are special conditions for a performance: working with a large number of children, working long hours on the street, working with “special children,” creating a unique performance based on the concept of the holiday, traveling to another city. All these features can affect the final cost of the program. This must be confirmed in advance with the organizer of the performance.

New Year's Sand Tale for the Home

New Year's Sand Tale is an original author's program of congratulations from our Sea of ​​Joy team. Its main magic and difference is that part of the plot takes place on a tablet with sand, which is broadcast to guests on the screen. The storyteller will tell the kids an interesting New Year's story, drawing pictures in the sand. Each new painting emerges from the previous painting. This captures the attention of not only children, but also adults. A magical story on the sand is only part of the program! Participants will definitely have a meeting with Father Frost and the Snow Maiden and an interactive program

The program includes:

• Sand Tale
• Live performance of songs
• Themed games
• Comic riddles
• Round dance,
• Volleys of confetti
• Sand drawing master class,
• Presentation of gifts

Duration: 40 to 60 minutes

Number of actors from 3 people

Price from 30,000 rub.

Order Father Frost and Snow Maiden to your home in Moscow

You can order Father Frost and the Snow Maiden from our Sea of ​​Joy agency. To do this, call us by phone or leave a request on the website. Our “Holiday Fairies” will tell you in detail about program options, select the best artists and beautiful costumes, and organize a turnkey holiday.

Additionally you can order:

• Christmas tree decoration
• New Year's decorations
• Show programs
• Creative master classes
• Photo and video shooting congratulations
• New Year's video card from Santa Claus
• New Year's candy bar
• New Year's cake
• Offsite catering

Theatrical program of Father Frost and the Snow Maiden at Home

Theatrical programs differ from other congratulations in an interesting plot, where several fairy tale heroes, together with the Snow Maiden, must help Santa Claus save the holiday. These programs are filled with dialogues between the characters, special tips for children, tasks and games with themed props, special effects with dry ice, soap bubbles, and confetti crackers. Each program has its own games and tasks, and more detailed information can be obtained from our “New Year fairies” by phone.

Options for theatrical programs:

• New Year's story of snowmen
• Baba Yaga vs.
• Fixies save the New Year
• Elsa - Frozen
• Nutcracker
• Mickey's Christmas Carol
• Winter Adventures of Trolls
• Snow Beads
• Penguins at the pole
• Traveling across the world
• New Year's Elves
• Rescue hares
• Secrets of snowflakes

Duration from 60 minutes

Number of actors from 4 people

Price from 20,000 rub.

Classic congratulations from Father Frost and Snow Maiden to your home

The program of classic congratulations includes games, comic riddles, dancing, round dancing, reading poetry by children, and presenting gifts.

The program includes:

• Game "Silver Icicles"
• Snowball game
• Animals in the winter forest
• Magic parachute
• Riddles from Santa Claus
• Game Freeze-Freeze
• Dancing with the Snow Maiden
• Round dance around the Christmas tree
• Reading poetry
• Presentation of gifts

Duration 30-40 minutes.

Price from 6,000 rub.

Inexperienced! What to do with the seasonal business of Father Frost and Snow Maiden at home.

The Housing Code of the Russian Federation obliges to provide information about the register only in the case of an HOA. There is no such obligation for the management company directly. However, judicial practice on this issue sometimes applies the rules on HOAs to the Management Company by analogy. So, if you receive a refusal, you can appeal it in court;

Decree of the Government of the Russian Federation of September 23, 2010 N 731 “On approval of the standard for information disclosure by organizations operating in the field of management of apartment buildings” (with amendments and additions)

3. The managing organization, partnership and cooperative are required to disclose the following types of information:

a) general information about the management organization, partnership and cooperative, including the main indicators of financial and economic activity (including information on annual financial statements, balance sheet and appendices thereto, information on income received for the provision of management services for apartment buildings ( according to separate accounting of income and expenses), as well as information on expenses incurred in connection with the provision of services for the management of apartment buildings (according to separate accounting of income and expenses), estimates of income and expenses of a partnership or cooperative, a report on the implementation of estimates of income and expenses partnership or cooperative);

b) a list of apartment buildings managed by a management organization, partnership and cooperative, indicating the address and basis of management for each apartment building, a list of apartment buildings in respect of which management contracts were terminated in the previous year, indicating the addresses of these houses and the grounds for termination management agreements, a list of apartment buildings in which the owners of premises in which in the previous year at a general meeting decided to terminate their association into partnerships for joint management of common property in apartment buildings, as well as a list of apartment buildings in which members of cooperatives in the previous year on their common the meeting adopted decisions on the transformation of cooperatives into partnerships;

c) general information about apartment buildings managed by a management organization, partnership and cooperative, including characteristics of the apartment building (including the address of the apartment building, year of construction, number of floors, number of apartments, area of ​​residential and non-residential premises and premises included in the common property in an apartment building, level of improvement, series and type of construction, cadastral number (if available), area of ​​land included in the common property in an apartment building, design and technical parameters of an apartment building), as well as information on engineering systems security included in the common property in an apartment building;

d) information on the work performed (services provided) for the maintenance and repair of common property in an apartment building and other services related to achieving the goals of managing an apartment building, including information on the cost of these works (services) and other services;

Information about changes:

By Decree of the Government of the Russian Federation dated February 27, 2020 N 232, changes were made to subparagraph “d”, which apply from the date the regional operator begins carrying out activities for the management of municipal solid waste in accordance with the agreement on the organization of activities for the management of municipal solid waste, concluded by a government agency authorities of the relevant constituent entity of the Russian Federation and the regional operator for the management of municipal solid waste

See the text of the subparagraph in the previous edition

e) information about the utility services provided, including information about suppliers of utility resources, established prices (tariffs) for utility resources, standards for the consumption of utility services (standards for the accumulation of municipal solid waste);

f) information on the use of common property in an apartment building;

g) information on major repairs of common property in an apartment building. This information is disclosed by the management organization by decision of the general meeting of owners of premises in an apartment building on the basis of a management agreement in cases where the management organization is entrusted with organizing the capital repairs of this building, as well as by a partnership and cooperative, with the exception of cases where the owners of premises in an apartment building form a capital repair fund on the account of a specialized non-profit organization carrying out activities aimed at ensuring the overhaul of common property in an apartment building (regional operator);

h) information about general meetings of owners of premises in an apartment building, the results (decisions) of such meetings;

i) a report on the execution by the management organization of the management agreement, a report on the execution of the estimates of income and expenses of the partnership, cooperative for the year;

j) information on cases of bringing the management organization, partnership and cooperative, an official of the management organization, partnership and cooperative to administrative liability for violations in the management of an apartment building, attaching copies of documents on the application of administrative measures, as well as information on measures taken to eliminate violations resulting in the application of administrative sanctions.

“Housing Code of the Russian Federation” dated December 29, 2004 N 188-FZ (as amended on December 31, 2017) (with amendments and additions, entered into force on January 9, 2018)

Housing Code of the Russian Federation Article 143.1. Rights of members of the homeowners association and non-members of the homeowners association in an apartment building

(introduced by Federal Law dated June 4, 2011 N 123-FZ)

1. Members of a homeowners’ association and non-members of the partnership, owners of premises in an apartment building, have the right to receive from the management bodies of the partnership information about the activities of the partnership in the manner and to the extent established by this Code and the charter of the partnership, and to appeal in court the decisions of the management bodies of the partnership.

2. Members of a homeowners’ association and non-members of the association, owners of premises in an apartment building, have the right to make demands on the association regarding the quality of services provided and (or) work performed.

3. Members of a homeowners’ association and non-members of the association, owners of premises in an apartment building, have the right to familiarize themselves with the following documents:

1) the charter of the partnership, amendments made to the charter, certificate of state registration of the partnership;

2) register of members of the partnership;

Invite Father Frost and Snow Maiden to your home in Moscow

Central Districts of the City (CAO): Arbat, Basmanny, Zasmoskvorechye, Krasnoselsky, Meshchansky, Presnensky, Tagansky, Tverskoy, Khamovniki, Yakimanka.

North-Western (NWAD), Northern (NAO) and North-Eastern (NEAD) areas: Kurkino, Mitino, Strogino, Shchukino, Tushino, Airport, Degunino, Sokol, Khovrino, Khoroshevsky, Beskudnikovo, Koptevo, Bibirevo, Lianozovo, Marfino, Otradnoe, Maryina Roshcha, Rostokino, Ostankino, Sviblovo, Severnoe, Medvedkovo,

South-Western (South-Western Administrative District) Southern (South-Western Administrative District), South-Eastern (SEAD) districts: Gagarinsky, Zyuzino, Konkovo, Butovo, Teply Stan, South Butovo, Yasenevo, Biryulyovo, Zyablikovo, Orekhovo, Borisovo, Tsaritsyno, Chertanovo, Vykhino, Zhulebino , Kapotnya, Kuzminki, Lefortovo, Maryino, Chertanovo, Nekrasovka, Printers, Textile workers, Lyublino.

Western (ZAO), Eastern (VAO) South-Western (SWAD) districts: Vnukovo, Dorogomilovo, Krylatskoye, Kuntsevo, Vernadskogo Avenue, Ramenki, Solntsevo, Troparevo-Nikulino, Fili, Veshnyaki, Izmailovo, Golyanovo, Ivanovskoye, Izmailovo, Novokosino, Perovo, Novogireevo, Academichesky, Konkov, Kotlovka, Teply Stan, Cheryomushki, Yasenevo, Butovo.

Novomoskovsky district: Kokoshkino, Marushinskoye, Moskovsky, Mosrentgen, Ryazanovskoye, Sosenskoye, Shcherbinka, Voskresenskoye.