How to make money during the New Year's rush: 10 niches where you can make money before the New Year


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13 proven ideas on how to make money for the New Year and after it.

New Year's time is a time of holidays, which open up enormous opportunities for winter business. Investors and entrepreneurs, not used to sitting idle, are seizing these opportunities and do not miss their chance to make money during the winter holidays. During this period, any entrepreneur can receive high profits by trying himself in the New Year business. This type of seasonal income may not be limited to playing the roles of Father Frost and Snow Maiden or renting out your apartment or house in a village in which no one lives for the New Year holidays. Taxi services are also popular on New Year's Eve - prices almost double during this period.

So, don’t waste a lot of time - adopt any of the ideas suggested below and get ready to spend the holidays to your advantage.

Production and sale of New Year cards

Good business options include selling holiday cards. Before the holidays, many people purchase similar products. Most often, postcards are attached to gifts. Various companies send corporate cards by mail.

The best time to trade postcards is from the beginning of winter until the holidays. You can organize the production of postcards yourself. Beautiful products can be made manually or using a computer.

High-quality handmade cards will be in demand and cost much more than standard options. To implement the project, you can open an online store.

You can also resell postcards. An interesting service is writing letters to children from Santa Claus.

A large share of investments will be needed to purchase materials for hand-made goods and to rent space for trading activities. To create a better sales effect, it is recommended to take part in holiday sales and New Year's fairs.

Getting ready for the New Year: buy in advance or wait for discounts?


New Year's sales are like a masquerade ball: you never know what is actually hidden behind the “super profitable” discounts.New Year's sales are like a masquerade ball: you never know what is actually hidden behind the “super profitable” discounts.
In fact, why bother in queues and waste time in traffic jams at the entrance to any large shopping center if you can do without it? You just need to worry about shopping a month earlier.

There is, however, another opinion: in December there are New Year sales and discounts. For this reason, you can hang around in queues. Let's try to figure out what is actually more profitable.

TECHNIQUE: imitation discounts

Many Russians consider buying home appliances on New Year’s Eve a good omen—sort of as a sign of prosperity in the home. We won’t argue about signs, but if you still need a new TV, computer or refrigerator, why not please yourself and your loved ones with a purchase just in time for the holiday? And there’s no need to talk about any modern gadget or even a new cell phone model.

“In fact, the last month before the New Year, December, in Russia is the worst for large purchases,” says Dmitry Yanin, chairman of the board of the International Confederation of Consumer Societies. — Alas, we still have virtually no sales culture. The real discounts will come in January, when the holidays are over and people have no money left, and the chains will have to somehow sell the remnants of last year’s goods. And in December, when people are more ready than ever to part with money, merchants are more likely to imitate discounts. Therefore, if you want to buy expensive gifts, do it right now. You will save at least time and nerves. And perhaps money.

The Association of Trading Companies and Manufacturers of Electrical and Computer Equipment assures that pre-New Year discounts still exist in Russia. Companies go for them for the reason that after the holiday new models go on sale, and old ones have to be discounted. It is more profitable to give up a small part of the profit while there is interest in the model than to lose much more later. Usually, the retail chain and the manufacturing company hold pre-New Year promotions together: they give up a little bit of their profits and get a discount. But - attention - with such a scheme it cannot turn out to be more than 5 - 10 percent, maximum 15.

Where then do the “minus 50%” recruiting posters come from in shop windows before the New Year?

Experts say: this happens if the equipment is “gray”, imported illegally, bypassing customs, and therefore cheap. It’s clear that it needs to be sold quickly, and the pre-New Year rush is the right time for this. The happy owner of a bargain purchase, when the joy wears off, may discover that there is neither a warranty card nor any documents for the equipment.

Another diagram looks like this.

— There is an advertisement: we are having a sale, discounts up to 50%. But such discounts are given on individual products - say, 5 - 10 - 20 from the entire assortment. There are no discounts for the rest, or they are insignificant,” explains Dmitry Yanin.

The expectation is that, having already come to the store to buy a gift, a person is unlikely to leave empty-handed. If you didn’t manage to buy it at a good discount, you’ll buy it at the price at which it’s available, perhaps even higher than in the store around the corner, where the 50% sale was not announced.

In other words, the choice is yours. If you want to try to save 5 - 10%, wait for the December sales. But if time and nerves are more valuable to you, it is better to worry about purchasing equipment now.

CLOTHING: cheaper in January

Everything here is about the same as with technology.

“Even in those retail chains where there are real discounts before the New Year, after the holidays - at the end of January - these discounts will be much larger,” says Dmitry Yanin.

That is, if you just want to dress up, fortunately they are about to give you your thirteenth salary or bonus, it’s better to save your money and buy what you need at a much nicer price at the end of January.

It’s another matter if you need a dress or suit for a New Year’s corporate party or directly to celebrate the coming Year of the Snake. But even here it is better not to postpone purchases later than the end of November. Then the excitement begins. And the presence (if you’re lucky!) of a real five percent discount can be compensated by the absence - already! - the size you need, as well as long queues at the fitting room and checkout.

TOYS AND JEWELRY: best to buy a year in advance

If you mean maximum savings, then you would get it if you started preparing for the New Year 2013 immediately... after the New Year 2012. Well, or if, say, immediately after this January 1st, you decide to buy for the next one. Then toys and other tinsel will be available at half price: stores do not immediately remove holiday goods from the shelves, but discount them.

In practice, of course, few people are able to think this way strategically. Although such savings make sense. Balls and New Year's rain, as a rule, last for several years, or even decades.

Some stores begin discounting toys on December 30-31, so you can save money before the holiday. But, as a rule, we are talking about “perishable” New Year’s attributes with the symbols of the year. If balls and tinsel can remain in storage until next year, then the next year of the Dragon or Snake will be in 12 years!

By the way, stores are usually the first to put these goods “from stock” on the shelves first, back in November, but at a “fresh” price.

TOURPUTEVKI: prepare your sleigh in summer

It’s unlikely that you’ll be able to save money on New Year’s trips—it’s too late. Thrifty tourists have now been preoccupied with holidays on Christmas Day almost since the summer.

This New Year, Russians very actively decided to fly somewhere. Demand for air tickets to popular tourist destinations has increased compared to last year. Accordingly, tickets for “vacation” days have skyrocketed in price - for some routes they have already more than doubled. And with them - tour packages.

Things are no better with domestic boarding houses and holiday homes. That is, they have places for the New Year, but the prices...

Still, those who have an annual Schengen visa have the greatest chance of saving. It makes sense for those who own it not to get excited, but to wait until the twentieth of December. At this time, travel agencies traditionally offer last-minute New Year's trips to Europe, but with a visa you can "fly": it usually takes an average of 5 days to process it, and on December 25, European embassies are already closed for Christmas.

Just before the New Year - around December 29 - 30 - there are chances to grab a last-minute ticket to countries like Egypt, where a visa is not required. But keep in mind: with such last-minute tours, sold in a “grab the bags - the station is leaving” order, as a rule, the most problems arise.

Final advice

“There is also a purely psychological reason why it is better to make all possible purchases for the New Year, except for perishable products, as early as possible,” says Dmitry Yanin. — When the pre-holiday rush begins in stores, it’s difficult not to succumb to it and buy something that you don’t need at all, and at a price at which you wouldn’t buy anything at normal times. Therefore, prepare for the New Year now, sober, and you will save money.

Selling sweets

A great business idea for the New Year is selling sweets. It's best to make holiday treats yourself. Original homemade cookies and New Year's cakes are popular.

This option is suitable for cooking lovers. For effective sales you need to use advertising. You can consider other options for selling sweets. You can hire one or two cooks for baking. A simple solution is to purchase baked goods in bulk and resell them.

The idea is based on the creation of a stationary point selling original baked goods made in accordance with the New Year's theme.

Two areas are especially relevant:

  1. Creation of baked goods, taking orders and delivering them at home.
  2. Organization of a sales department in a public place.

The first option is ideal for professional chefs who know how to bake delicious products. This option is more economical. The markup on holiday confectionery products can reach 100%. An interesting idea is the manual production of individual gift sets. This type of New Year's gift business is highly profitable.

To start a business you will need at least 50 thousand rubles.

Advertising for the New Year: how to attract people in the pre-holiday bustle?

New Year is truly a heavenly time for business: people are not only ready to spend money buying gifts, this activity takes on the character of a universal obsession. By investing hundreds of thousands in advertising campaigns for the winter season, businessmen receive benefits that amount to millions! New Year's promotions are planned and thought out to the smallest detail long before the rush begins, but here and there you see similar images, slogans, and then you can’t remember which store actually offered what you need... How to make your advertising the most noticeable and We will tell you below how to surprise the client.
Text: Ekaterina Kryzhanovskaya

It won't be easy

“Yes, it’s quite difficult to come up with something original on a New Year’s theme, but looking interesting for New Year’s advertising is extremely important. If we talk about the factors of competitive advantage, then during the pre-holiday period, bright and original approaches in the field of communications with consumers are more important than ever,” wrote the head of the Mayer advertising agency, Eduard Zvarich, back in 2010 in the article “Effective New Year Marketing Tools” (magazine “ Advertiser: theory and practice"). Almost three years have passed since then, and all the techniques he proposed (decorative design of points of sale, targeted mailing, outdoor advertising, etc.), if not morally outdated, are certainly not new. However, with a creative approach, these “whales” of promotions will emerge from the abyss of the typical and lead your business into the sea of ​​the original.

We are looking for a new hero

Most of the concepts of New Year's promotions are in one way or another tied to the images of the well-known heroes of this holiday - Father Frost (or Santa Claus), Snow Maiden, snowman, bear and other animals like foxes, hares and wolves. For a long time now, you won’t surprise anyone with a bag of gifts, or snowflakes pasted on shop windows, or even a sleigh pulled by four reindeer. We need new heroes, or... well-forgotten old ones. What's bad, for example, about Twelve Months from the Soviet cartoon of the same name? Of course, not all at once, but only winter ones - experienced December, charismatic January, restless February.

They are not boring Santa Clauses, and at the same time, heroes with whom many potential clients associate the New Year, as a result of which a festive mood arises and there is a need to think about purchasing gifts.

You can dress up characters from completely non-New Year's cartoons, fairy tales and movies in recognizable New Year's costumes. Just remember that most of these heroes have owners, so you need to be careful about respecting copyrights.

Advertising in the media

It has worked, is working and will continue to work. Cooked with the right sauce, it is perfectly absorbed by the perception of “hungry” customers for shopping. Here you can’t do without special projects that need to be launched in advance. Let's say your project is designed for three issues of a weekly newspaper or mass magazine. In the first (almost a month before the New Year), an article is needed, for example, about what is best to give in the year of the Blue Wooden Horse (Black Dragon, Fire Monkey - it doesn’t matter). And here, on the same page, there is a modular advertisement for stores where you can buy the gifts described. For a better effect, you can add a discount coupon.

A week later, using the same principle, you can publish an article in a newspaper or magazine about places where it is preferable, for one reason or another, to celebrate this particular New Year (restaurants, clubs, sanatoriums). Just before the holiday, when people have already decided on gifts and how to conduct the New Year's celebration, it is time to offer them outfits suitable for a magical New Year's Eve. Of course, this scheme is good for large shopping centers and brands under which a variety of products are produced.

However, nothing prevents you from advertising, say, a small jewelry store in this way. By limiting yourself to one or two articles, you can enlighten readers about what decorations in the New Year will attract good luck to your home, and that you don’t need to look for all these products - they are in your store at...

Advertising - “storytelling”

The Coca-Cola company has been the undoubted leader in New Year's advertising for many years. People all over the world, young and old, are well aware of her red-cheeked Santa Claus with a thick white beard and the cute children from the labels. In addition to bright, memorable images, there is another secret to success: the concept of the advertising campaign is based on a story. In the original version, Santa Claus comes from the forest to the city and brings with him a Christmas tree bottle, a very unusual, admittedly, container for a drink. A little boy helps the New Year's wizard carry a bottle on a sleigh with reindeers, and a girl decorates it with toys, like a traditional spruce. Later, the boy disappeared from the plot, but Santa Claus and his young assistant remained.

Thus, each label on Coca-Cola bottles (there are different labels for bottles of different sizes) is part of a magical New Year’s story, and to find out the continuation, you need to buy the drink. Stimulation of consumer interest is obvious. And if we take into account that the New Year is a time of miracles and anything that the rich imagination of an advertising manager can invent can happen, then coming up with and playing out your own unique story is not particularly difficult. And it almost guarantees success!

Mary Poppins bag

Most of us remember this best nanny in the world from the book and fairy tale film of the same name. And her bottomless bag, which magically contained a folding bed, a piano, clothes, etc. For a New Year's advertising campaign, this idea is just a treasure.

Completing gift sets of cosmetics and sweets is no longer new. What if we add something special to it? For example, in a set consisting of bubble bath, a washcloth and sea salt, a bottle of champagne and a small scented candle in the shape of the symbol of the year would be very appropriate. After all, how nice it is to light a candle and lie in a warm bath with a glass of ice-cold sparkling wine!

Food packages for the New Year's table are also selling well. You can collect, say, tangerines, oranges, bananas, apples, grapes in a wicker basket (the assortment depends on the budget of the advertising campaign), put the same traditional bottle of champagne in the center and offer it to customers. This is quite convenient: you don’t need to go and look for each fruit separately. Using the same principle, you can complete a food set that will include everything you need for a New Year's feast - potatoes, carrots, beets (for salads), a jar of pickled cucumbers, mayonnaise. Add colorful themed packaging and a couple of recipes for unusual salads from ordinary products - and the Mary Poppins bag is ready.

Many housewives will thank the supermarket, where you can buy everything at once, and even in one package.

No matter what creative wilds your imagination takes you to, when preparing a New Year’s advertising campaign, you must not forget about rationality. The funds invested in the implementation of the holiday marketing project should be returned a hundredfold. You should not spend money on ineffective methods of attracting customers, such as flyers in the shape of Christmas trees or snowflakes, for the printing of which you will have to pay a lot of money to the printing house. Any New Year's project must first of all be thoroughly calculated and only then launched into the masses. Simplicity is in fashion now, but, as they say, everything ingenious is simple.

Packaging and sale of fruits

This business idea for the New Year is simple, since you don’t need to prepare anything. The project is based on making delicious New Year's bouquets from different products. Fruits and sweets can be purchased at the supermarket and beautifully placed in a holiday basket. This product can be delivered to order. The packaging can also include products such as coffee, tea and alcoholic drinks.

To implement a successful project, you should undergo carving training and find special tools. These services may interest you:

  1. Private clients for decorating a gala dinner.
  2. Entrepreneurs who want to congratulate colleagues, partners and staff in an extraordinary way.
  3. Owners of restaurants and cafes who organize parties and corporate events.

New Year's newsletter text

Competent and concise text is the foundation. However, the content of the newsletter is of enormous importance. Heartfelt words will help you touch and make a purchase.

Components of an “influential” text:

  1. Advertising title. The first thing the buyer sees is the title of the letter. Write an attractive and intriguing subject line that will make the client want to know the details of the message. Use text “tricks” - words that can interest, for example: “attention”, “promotion”, “sale”, “limited collection”, “personal discount”, “promotional code for ...” The topic should contain specifics, for example: “We meet New Year in style. Fashionable discounts on dresses up to 75%.” The theme can also use miniature figures in the form of a Christmas tree, snowflakes, etc. It is advisable to place decorative symbols in front of the text material.
  2. “From” field: enter the name of the company (not the address).
  3. Main text. One or two paragraphs are enough to congratulate the client, thank him for his close cooperation and offer a profitable purchase.
  4. Structure. The structured text is easy to read, and you can easily view individual parts if desired. Use headings and subheadings in your congratulations that reflect the essence of the message. The list is also appropriate.
  5. Readable length. Create concise sentences in your holiday letter. Clients will not read long text. Hints for you: title, subtitle - up to 6 words, and sentence - up to 120 characters.

New Year's newsletter text

Sale of Christmas tree decorations, gifts and souvenirs

Among the popular business options for the New Year, it is worth noting the sale of Christmas tree decorations, which are purchased at bases from suppliers. Such products are in particular demand before holiday celebrations and are an important component of decor. Original products can be sold to entertainment venues, cafes and educational children's centers. Wholesale sales begin in September, which allows you to select high-quality budget products.

To organize a business you will need:

  1. Rent space in areas with good traffic.
  2. Organize the display using shelving.
  3. Find staff.

To have an advantage over competitors, it is necessary to develop exclusive handmade products. You can offer delicious gifts and take advantage of profitable promotions. Trade margins can reach approximately 100%.

Advantages and disadvantages of New Year's business

The advantages of New Year's entrepreneurship are obvious:

  • quick payback, with minimal costs;
  • seasonal work that does not interfere with the main activity;
  • You can get 100% profit in just a month of New Year's business, since large markups can be made on New Year's goods.

The disadvantage of business during the New Year holidays can be considered its transience. The relevance of New Year's goods and services quickly ends and we have to wait for the next New Year. But, having earned experience for one month, you can continue the business, changing the types of services or goods, or continue expanding the business if it is not specifically tied to the New Year theme.

Production and sale of toys for children

During the New Year period, toys for children are the most sold product. You can resell or do handmade. In the future, the New Year's business can develop into a permanent source of income.

Before purchasing equipment and renting premises, you need to decide on the raw materials for making toys:

  1. Wood. Such products are colorful, safe and durable.
  2. Metal toys. Requires the use of special equipment.
  3. Rubber products are also in demand. To make them, you need to purchase a special polymer.
  4. Plastic products are characterized by a complex technological process.
  5. Soft toys can also be created at home.

For small production, it is recommended to choose the production of soft and wooden toys.

New Year's catering

Not everyone likes to organize holiday feasts on their own. Such an event is usually accompanied by long periods of standing at the stove and exhausting cooking. Therefore, the food delivery service is in great demand. Many people are attracted by the opportunity to order food at home rather than having to cook.

Catering makes it easy to decide on the choice of dishes. The festive menu includes a large number of delicious and original dishes.

You can also provide a service such as cooking food at the customer’s home. As additional services, you can offer table setting, table decoration and the development of an individual menu. To organize such a business, you need to place an advertisement for the provision of catering services for the New Year holidays.

New Year's online store

If you are a blogger with a large readership, you can make money on New Year's Eve by selling various things and advertising various New Year's products online. Alternatively, you can sell your own items that you don't use - have a yard sale. If you look around the house - in the garage, in closets, on bookshelves - you will probably find many things in excellent condition that you have not used in many years and could simply sell.

And guess what? There are probably a lot of people who desperately need exactly those things that you might even throw away. It is easy to find buyers for any item on the Internet, payment is made by card, and private postal services can be used to deliver goods to buyers.

Organization of special events

The basis of such a project is the organization of festive events on the customer’s premises. This requires the purchase or rental of festive equipment and costumes.

Themed parties and matinees are in demand during the New Year holidays. It is important to develop interesting and non-standard scenarios, as well as an affordable price for parents, if the holidays are intended for children.

Advantageous options include offering away holidays. Services can be offered to kindergartens, educational institutions and shopping malls. It is also useful to collaborate with restaurants and cafes that are interested in organizing holiday events for children. Organizing on-location productions requires investment in equipment, travel costs and script writing.

Organizing events for adults is also popular. Many company managers, in order to encourage employees, order an interesting evening. It is recommended to find customers in advance. To do this, you need to prepare video and photo reports about your work.

Sale of fireworks and salutes

A profitable business before the New Year is the resale of pyrotechnic products. The goods are purchased in small wholesale and sold through a stationary outlet. Even in a competitive environment, you can make good money on such products if you rationally formulate the range and price.

When organizing a small enterprise, you need to purchase pyrotechnics of class 1-3, which do not require special permission. A sales location can be found in a shopping center.

Business organization

To organize trade, you will need permission from the Office of the State Fire Service. Organizing a case involves going through the following stages:

  1. Choosing the right place to trade. The best option is near Christmas tree sales and supermarkets.
  2. Search for suppliers and purchase of products.
  3. Products in the mid-price category and with simple instructions for use are popular among consumers.

Where to buy fireworks

An important point is purchasing goods from suppliers. You can also buy pyrotechnic products from China, but it is important to study the labels on the packages. The product description must be in Russian, which means the quality of the product.

What to sell before the New Year to make money

In the last days of December, almost all people are puzzled by two questions: what to give to loved ones and how to celebrate the New Year. You can benefit people by selling New Year's goods. Let's talk about what is profitable to sell before the New Year to make money.

Gift Baskets

Preparation and sale of gift sets is traditionally one of the most popular types of income. This is because making gift sets is very simple, and the demand for them is high.


Handmade New Year's sets are a pleasure to receive, give and make yourself

What to do? We buy beautiful gift boxes. We buy several types of candies and sweets. Mix them carefully and pack them in a box. As a result, a beautiful, filled box can be sold for 10%-20% more than all its components separately.

Millions of New Year's gift sets are given in our country every new year. So, the need for them is enormous. Sometimes, each child in the family receives several of these sets at once. For example, a couple from each parent’s work and also from school.

So, if you decide to start this business, you can safely offer your gift sets to head teachers in neighboring schools, kindergarten directors, and indeed any companies.

This business also has its downside. Every year, manufacturers of a wide variety of goods increasingly began to make their own gift sets. So, although the demand for them is huge, the competition is also very high. But, if your boxes are original and cute, then of course you will have customers!

How much can you earn for the New Year?

30-50 thousand rubles can be earned easily. Compared to other options for pre-New Year earnings, this is not much. But business is quite simple, don’t you agree?

Sale of fireworks and pyrotechnics

The closer the New Year gets, the more firecrackers and fireworks people buy. Therefore, a business selling fireworks and pyrotechnics is a win-win option in December and early January.

Setting up a retail outlet will require some preparation and significant costs. But everything will pay off in full in the first days. You'll see!

What would New Year be without sparklers and firecrackers?
What would New Year be without sparklers and firecrackers?

So what do we need?

We rent a small room in a shopping center. Even 2-3 square meters will be enough. We purchase small wholesale quantities of fireworks, firecrackers, sparklers and firecrackers from the manufacturer.

By the way, Chinese pyrotechnics are very popular now. It is cheaper than the domestic one. Moreover, in some cases it is even more reliable.

I note that the sale of class 1-3 pyrotechnics does not require a special license. At the same time, such pyrotechnics, as a rule, satisfy the needs of most buyers. Well, that is, we are talking about traditional, simple and safe fireworks.

After purchasing the first batch of pyrotechnics, we can hire a seller. Or we sell it ourselves. Here, let’s see what’s more convenient.

How much can you earn for the New Year?

During the New Year holidays, you can easily sell 50-100 pyrotechnic products per day. Thus, it is quite possible to earn 200-300 thousand rubles in net profit for the period from mid-December to mid-January.

Sale of New Year's baskets

New Year's baskets are an advanced version of New Year's gifts. They look very impressive.

People are always happy to receive such a gift. Therefore, they are in high demand. This means that selling New Year’s baskets is an excellent pre-New Year’s business. And, by the way, the cost of the basket is not too high.

All we need is the basket itself, some fruit, some sweets. A couple more Christmas toys and beautiful ribbons. Alternatively, a bottle of champagne.


This beauty can be made in 5-10 minutes

Baskets are often sold in the same shops where flowers are sold. As a rule, you can buy jewelry and ribbons there. Well, I don’t think there will be any problems with fruits and champagne. They are sold everywhere in supermarkets and grocery stores.

Next, watch a couple of video instructions for assembling a gift basket. There are dozens of them on the Internet now. We select the option we like and begin production.

I’ll say right away that I tried to make such baskets myself. The first one took an hour. The second time is about twenty minutes. The third and subsequent ones were done in five to seven minutes. It is not difficult. But it turns out really very beautiful.

How much can you earn for the New Year?

The cost of such a basket usually starts from 2,000 rubles. And the cost is 500-700 rubles. In total, if you have orders, it is quite possible to earn 100 thousand rubles or more by selling New Year's baskets in December.

It is easy to find clients by simply distributing advertising brochures in organizations closest to you. Demand for baskets is high now, and competition is still low.

Photographer service for the New Year

Professional photographers can also make good money during the New Year holidays. To organize the process, you will need to rent a room, set up a photo studio and decorate it with New Year's decor.

Staged photographs are especially relevant for children and the whole family. Various organizations can order a similar service. A photographer may be needed to create a corporate calendar and for a corporate celebration.

You should advertise your services on the Internet. A good option is handing out leaflets at shopping and entertainment centers.

Additionally, you can offer the service of producing a photo book consisting of the photos taken.

What and how much can you sell with a New Year's newsletter?

We recommend presenting a limited number of products in your congratulations: 1 product or several. Don't forget about the client's busy schedule, so take care of a comfortable viewing format. Select a minimum of products - the best examples of profitable offers.

Below is a list of signs of a service or product suitable for a New Year's newsletter:

  1. Exclusivity (limited edition, festive packaging).
  2. Practicality (benefit: discount on bulk orders; availability: cheaper than in other stores, etc.)
  3. Relevance (the products offered should help the subscriber solve his problems at the present moment or in the near future. Before the New Year holidays, clients are in a hurry to choose festive clothes, luxury champagne, etc. Take advantage of the moment!)

The first two parameters do not require clarification. We will consider the relevance further. So, for an online grocery store, the New Year holidays are more than a good time for rapid growth in sales. Online grocery markets offer delicacies and all sorts of goodies for the holiday table, alcoholic drinks, packages of gift candies and other sweets. Clothing boutiques are rushing to present original dresses and accessories for a stylish look in their New Year's collection. Online gift stores select ideas for gifts for loved ones. If desired, in any area of ​​sales it is possible to find services/products that will be needed for the holiday.

What to sell with a New Year's newsletter

There is no limit to the number of products that can be sold with a properly submitted offer. A prerequisite for effective mailing is to help the client take the next action - go to the online store. There are various ways to do this, for example, a button calling “View other products from the promotion.” Just by clicking on the link, you can register a complete collection of promotional offers, which a potential buyer will view.

Nanny for children and pets during New Year and Christmas celebrations

Professional nannies can also take advantage of a profitable business idea for the New Year. Nannies in the role of the Snow Maiden can earn several times more. This service is quite in demand, since on the eve of the holidays many housewives lack free time. On New Year's Eve, one person can cope with the role of an animator and nanny for children. An additional advantage will be the organization of a fabulous performance for children.

A nanny may also be needed for pets, since many people leave the city for the holidays.

What does it take to become a nanny?

Such a business will require a health certificate and the purchase of a costume for the Snow Maiden. You may also need a ready-made script.

TOP 9 new business ideas for the New Year 2020. New Year's business. Seasonal business

TOP 9 new business ideas for the New Year 2020. New Year's business. Seasonal business

The long-awaited New Year will come very soon, I sincerely congratulate you on the upcoming holidays and promise to continue to please you with high-quality selections of business ideas in the coming year.

For some, the New Year is a magical holiday, a reason to take a break from everyday work, and for others it is a great reason to earn big money. I tried very hard and selected 9 really interesting ideas for you.

9. New Year's blog

You can start your own New Year's blog on social networks, where you will review the most interesting gifts. You have to go shopping, review products, give your recommendations.

The question of choosing a gift is the most pressing moment of the New Year holidays, you can come up with many different categories and if you create really interesting content, you will very quickly gain your first subscribers and start selling advertising integrations. In short, such a block will be relevant not only for the New Year, so such an idea is a long-term investment and you can always get additional income from it.

8. Mobile shop

In previous topics, I have already talked about food trucks as a promising and, most importantly, advertising idea that does not require fantastic investments. On New Year's holidays, you can also set up a mobile stand with hot chocolate or mulled wine. Take a responsible approach to decorating your transport in New Year's style. It should attract the attention of a random passerby, bright colors, music, possibly lighting elements.

Remember the world-famous paints of the Coca-Cola truck; the success of such an idea largely depends on the appearance. After registration, go to the most crowded places in your city, in addition to chocolate, mulled wine or hot tea, you can dilute the assortment with Christmas cookies or New Year's souvenirs.

7. New Year's boxes

On the eve of the New Year, the question always arises of what gift to choose for a loved one. In America now one of the most popular gifts for the New Year is the so-called New Year's box. If a person doesn’t know what to give as a gift, this type of box is an excellent solution; people are willing to pay in order not to rack their brains over a gift.

You can even organize a similar business at home; all you need is colorful packaging and an account on social networks. The filling of the box itself will depend entirely on your imagination; it can be cute toys with soft blankets, sweets, or even banal sweaters with deer; the main thing is to be creative in the design itself and make a truly worthwhile gift.

6. New Year's gift aggregator

Another idea, stunning in its simplicity, came to us from the West. Why create your own store with gifts if you can make a platform highlighting all the New Year's gifts in one place. There are a lot of monetization options, including paid advertisements and a percentage of each sale, in short, there is something to think about. To implement such an idea, you must agree with the manufacturers of New Year's gifts to place an assortment of their products on your website, implement the platform itself and launch an advertising campaign.

In fact, you don’t even need to produce or purchase products, you will have money from other people’s goods, the service will give you a very good profit every year, and on other holidays you can easily adapt the products for specific dates.

5. Decoration and light illumination

An honorable fifth place is occupied by the idea of ​​decoration and lighting. Shopping centers, boutiques, streets, apartments, all of this needs to be decorated, and the owners are willing to pay generously to create a New Year's atmosphere. You can work with both apartments and fairly large commercial premises; during the holidays, the demand for such services always exceeds supply.

By the way, the margin in business is about 50%, plus you can always increase your income level by supplementing the price list with sales of pyrotechnics or Christmas trees with garlands.

4. EZ ICE roller

The following business idea is perfect for home owners. Recently, the world was introduced to a skating rink called EZ ICE, which can perfectly complement the backyard of your dacha. Moreover, the design of the new product is thought out in such a way that from the moment of opening to complete installation you will spend only one hour.

The skating rink is available in three sizes, but you can always add to the skating rink, purchase new blocks or expand the existing one. The new product will definitely appeal to thousands of people around the world, and you can earn decent money from its sales.

3. New Year's quests

Almost two weeks of relaxation for children and adults, this is an excellent opportunity to earn money on entertainment and organizational skills. People are walking and want to receive festive emotions; recently, New Year's quests to find New Year's gifts and various riddles on holiday themes have been gaining popularity.

There are a huge number of organization options, and the main advantage of such an idea can be considered its versatility; it can be either a professional quest, with a specially organized room and actors, or an off-site event for corporate events. So you can start a similar business idea even with the smallest budget.

2. Renting New Year's costumes

Organizing New Year's events is a very profitable business, but if you suddenly realize that you do not have organizational skills and are not ready to work on creating such events, there is a worthy alternative; you can earn decent money by simply renting out New Year's costumes.

Millions of people order Father Frost and the Snow Maiden for the holiday, while actors are not ready to pay the full amount to purchase a costume, but renting a costume is a completely different matter. Under this condition, the delivery may be different; you can give a suit either for a day or with an hourly payment. I assure you that the income in this business is very decent, and the purchased suits will give you a stable profit every year.

1. Sale of New Year's clothing and accessories

In first place we placed the sale of New Year-themed clothing and accessories. This business idea is still considered one of the most popular, and you don’t need to create demand for such things, sweaters with deer, warm socks, blankets, all this is sold on its own during the New Year holidays.

You can either start with a small batch, sell through one-page websites, or create a full-fledged online store or communities on social networks. In any case, such an idea, if approached correctly, can bring you an impressive amount of money. It is worth taking a responsible approach to finding product suppliers and setting up a minimal advertising campaign.

Which idea did you like, let's help each other, write your business ideas in the comments, share your experience and ways to make money for the New Year holidays, let's make the business world a better place.

Visit to Santa Claus's house

During the New Year holidays, costume services are in demand for organizing congratulations from Santa Claus and the Snow Maiden at home or in the office. The service is especially in demand for congratulating gifts for children.

To organize a simple business you will need to purchase suitable suits and prepare interesting scenarios. In this case, there is no need to rent an office. But advertising the activity is important. To do this, you need to advertise, distribute leaflets and leave posts on social media. networks. Such activities should begin several months before the holidays.

The following components are required for operation:

  1. An extraordinary and interesting program.
  2. Attentive attitude towards customers.
  3. Work with each of those present.

Having your own car will allow you to complete more orders per day.

Earn money on the Internet without investment before the holiday

Photo 1
Creating a script for New Year's Eve

This type of activity will appeal to those with a rich imagination.

People like to spend New Year's Eve in an interesting and unconventional way. This is why many people prefer to prepare in advance and buy a ready-made script for holiday gatherings. Don’t forget about children’s New Year’s parties ; scripts are required everywhere for such events.

Large companies and small firms also need good corporate event organization. At the same time, everyone wants to stand out with something special. A high-quality script with unusual ideas and interesting competitions will be in great demand. Script texts can also be offered on freelance exchanges (for example, this is how they make money on kwork).

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New Year's screensaves for computer

For the New Year, many people like to place holiday screensavers and pictures on the desktop of their laptop, phone, tablet or other device. In order to create such illustrations, you must have drawing skills. Finished pictures are posted for sale in various photo banks.

In addition, beautiful illustrations will be in demand in many electronic publications, since they require unique images for each new article.

With attachments

Photo 2
New Year's wishes website

This is a well-promoted business and the competition is already quite strong, but it’s still worth trying to create another New Year’s website. The idea is for people to come to the site and share their wishes for Christmas and New Year, as well as submit requests for gifts. Then you need to do a simple repost on social networks, providing this list with gifts to your friends and acquaintances. If such a site turns out to be useful, then its work can be extended for other holidays (wedding celebrations, name days, etc.)

Shopping website

A great idea to make money before the New Year for large cities with a large number of residents.

We need to review beautiful, original, interesting things that can be bought as a gift for the New Year. To do this, you need to take a walk through the city's shops, photograph an unusual product, indicate its cost, location and address. If the idea is successful, then you can continue working on order. Another good option is to review the holiday assortment in one store, agreeing with management on a percentage of sales.

Selling goods from one-page sites

Investments in the idea - from 10 thousand rubles.

The point of making money is this: you need to look for products with high pre-New Year demand and sell them from your landing pages (one-page sites).

First you need to start searching for a suitable product, create a website, advertise it and start accepting orders. It is important to take into account that you need to look for New Year’s products for the site several months before the start of the holiday bustle.

Photo 3
New Year's online store

On the eve of the New Year, people are in a real shopping rush: they want to buy gifts and nice little things for all their friends, relatives, acquaintances and colleagues. From November to December is the best time to start trading in an online store. The first lines in the rating of popular goods are occupied by children's toys (educational and ordinary) and costumes for matinees, as well as New Year's decorations, souvenirs, small gifts and much more. You can do New Year's street trading. But there are many nuances in this matter (permission is required, you need to take into account weather conditions, communicate personally with different buyers, etc.)

Taxi for the New Year

A profitable solution may be to provide your own car as a taxi and deliver passengers on a holiday night. It is especially in demand during the holidays. To implement the project, you need to invest in advertising and have your own car.

The advantages will be the following:

  1. Clean vehicles with an increased level of comfort.
  2. Polite and sober driver.
  3. Fast delivery of the car.

The price of a trip on New Year's Eve may increase by 50%.

Sale of Christmas trees

Trading in New Year's trees is also a profitable idea. For a business to be successful, a combination of two components is necessary - the availability of quality goods and the organization of a retail space. Preparations should begin long before the holiday events. Such an event includes the following stages:

  1. Preparation of documentation and search for a place to conduct trading activities.
  2. Arrangement of the trading place in accordance with legal requirements.
  3. Selection of suppliers.

The markup on such products can reach more than 100%. Artificial Christmas trees are becoming increasingly popular. They do not require special storage conditions. You need to purchase products long before the holidays, which will save on costs. The advantages of such products include a wide range. Christmas trees may differ in color, shape and size. You can sell products through an online store or through retail outlets. Additionally, you can also deliver products to customers.

Sale of garlands

To implement the project, you need to find a reliable supplier in China offering high-quality electric garlands. Safe products are always popular during the New Year holidays.

To create a business you need to pay attention to the following features:

  1. Search for premises for storing products.
  2. Concluding agreements with small wholesale buyers.
  3. Organization of advertising activities.

Sales can be carried out through a retail outlet or using an Internet resource. To attract buyers you will need original products with an interesting design.

Rental of snowboards, snowmobiles and tubing

To implement the project, you will need to purchase equipment for winter sports, and then organize a paid rental point in order to make a profit. Active sports are becoming increasingly popular.

The rental point should be located near holiday homes, country centers and amusement and recreation parks. A small room will be required to accommodate personnel and equipment. The profitability of services depends on high-quality advertising and a good location.

Unusual ideas

It is worth considering original business options. Unusual ideas include making blankets with sleeves. This product allows you not to pull your hands out from under the blanket to change channels on the remote control or when using a laptop.

Another option is to use old Christmas trees. In European countries, discarded trees are used to make compost and fuel logs. In Denmark and Germany, furniture is made from Christmas trees. Influenza medications are produced in Canada. And in France, natural cosmetics are created using raw materials from processed spruce trees.

Delivery of artificial snow can be a useful idea for business. Products can be made from polymer powder or viscose.

You can also make money by creating New Year's clothing collections for pets. If you have advertising on social networks, you can sell handmade items to order.

You can also earn money not only for the New Year holidays but also after them

After the holiday is over, you can also make good money. Let's look at some ideas for such a business.

Cleaning

After a celebration, any home needs a thorough cleaning. Therefore, post-holiday cleaning services are becoming increasingly popular. Many people like the opportunity to invite someone to clean their home, rather than having to do the work themselves. The cost of such an order can be 1-3 thousand rubles, depending on the scale of the work.

The work scheme consists of the following stages:

  1. Receive an application by phone.
  2. Find out details about the type of cleaning.
  3. Agreement on price.
  4. Trip to the customer.

Regular cleaning takes several hours. You can complete 3-4 orders per day.

Recycling Christmas trees

The recycling service is provided as a package. The toys are removed, the Christmas tree is taken out and the garbage is cleaned up afterwards. Trees do not have to be thrown into the trash. Wood can be used, for example, as firewood. Such raw materials can be sold.

Dismantling New Year's decor

After the New Year's events, the time comes when you need to remove the decorations and remove the illumination. For such purposes, you can invite specialists who dismantle the decor.

Owners of shops, cottages and shopping centers may need similar services. To implement the project, you will need to select special tools and spend some money on advertising your services.

The need for dismantling work usually occurs between January 14 and January 20. The cost of a standard order varies between 2-3 thousand rubles. A professional can do this kind of work in a few hours. It is profitable to provide services not only for dismantling work, but also for the design of New Year's decor.

We hope that our article will be useful to you and you will be able to choose the best option for doing business. With effort and some investment, you can achieve remarkable results.

Business with minimal investment

Minimal investment in a business means that you will have to spend a small amount to implement your business idea. Most often, you can get by with up to 10 thousand rubles.

New Year's taxi

Such a project requires virtually no costs. Naturally, you need to have a reliable car, taxi identification marks and take care of advertising the service in advance. On New Year's days and nights this service is most relevant. Professional taxi drivers cannot cope with the influx of people wishing to use taxi services.

New Year's taxi idea

Despite the demand for the service, passengers note in their reviews the comfort of the car interior, the competence and politeness of the driver. Criteria in favor of a New Year's taxi may be the speed of delivery of the car, knowledge of city routes, and the availability of a child seat.

By the way, children's transportation may be an option for a New Year's taxi. After all, on New Year's holidays, both fathers and mothers often cannot drive. The problem arises - how to take your child to the holiday tree or take him to visit his grandparents. This is where reliable Superman comes to the rescue.

The cost of the trip depends on the city, local taxi rates, route and other factors. As a rule, it increases by 50% during the New Year holidays.

To ensure that a newly hired taxi driver does not have problems with the law, you need to issue a management package and pay a state fee. Its cost will pay off in the first two days of work. If you don’t want to purchase a cash register, you can sign up for a local taxi in your own car. In this case, a labor cooperation agreement is concluded. The income from the second activity option will be lower, since part of the proceeds is given to the employer. Read more about how to organize a taxi service here -

Pre-holiday cleaning and decoration of premises

Today this service is in great demand both by individuals and organizations. After all, thorough general cleaning of premises requires a lot of physical effort and time. Many people believe that it is better to pay for cleaning and then enjoy cleanliness and comfort.

Such services are usually provided by cleaning companies. But, again, on New Year’s Eve and New Year’s days, companies are in great demand. Who can fill the shortage of professional cleaners? Students, cheerful pensioners, and everyone who wants to earn extra money during the New Year holidays.

New Year's cleaning

In addition to high-quality general cleaning, clients order festive decorations for offices, apartments, and country houses. In this case, design knowledge will be required, which can be obtained on Internet sites.

The costs of cleaning the premises are insignificant. Need to purchase:

  • professional detergents and cleaning products;
  • high-quality inventory and equipment.

It's good if you have your own car at hand. After all, orders for cleaning can be in different parts of the city, and carrying everything necessary for cleaning on public transport is simply unrealistic.

As with any business project, cleaning requires advertising. It can be placed not only via the Internet, but also in shopping centers, public places and offices. You need to take care of your client base in advance in order to properly plan the upcoming work schedule. If the business is gaining good momentum, then you can think about hiring one or two employees. Then the business can become not seasonal, but permanent. You can find out how to open a cleaning company by following the link.

Making souvenirs with the symbols of 2020 - a white metal rat

Making and selling New Year's souvenirs with the symbols of the coming New Year is a win-win option to earn extra money. Making simple souvenirs does not require much talent. Well, if you know how to operate a sewing machine, cut and glue, then it’s worth starting a mini-business for making souvenirs.

2020 is the year of the white metal rat. Souvenirs in the form of this cute animal can be made in different ways:

  • hand soap;
  • New Year's candles;
  • gift bags;
  • souvenir slippers, mittens, hats, etc.

Making souvenirs - white rat

Such cute souvenirs will be in demand among various categories of the population:

  • children;
  • parents;
  • friends;
  • lovers;
  • work colleagues, etc.

For the success of the project it is necessary to provide:

  • availability of different types of materials;
  • tools for making souvenirs;
  • carrying out an advertising campaign in different ways.

In order to receive real orders for souvenirs, you need to post a photo on the website with different options for the 2020 symbol. Pictures with descriptions of products will help in creating a customer base even before the New Year holidays. What attracts you to handmade products? The uniqueness of the model, its individuality. The customer can express his wishes in making a souvenir. This could be a toy for a child, a keychain for a car, a decoration for a child’s hat or scarf, or other items. It all depends on the capabilities of the newly-made businessman. Undoubtedly, this business requires a creative personality and many ideas suitable for implementation.

White rat souvenir

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