Purchasing a franchise
Right now, a unique time has come in the country (and in Moscow, in particular).
Firstly, the value of the national currency has dropped significantly - there is no point in sitting and waiting for the ruble to finally “harden”. On the other hand, one of the news of recent days is information that franchise projects are massively reducing prices and making the conditions for starting cooperation more liberal. Well, it seems reasonable to take advantage of this. Choose a topic where there is currently the biggest drop in prices - for example, a hookah bar - and start building your business:
- Firstly , you can now find extremely cheap rent even in trendy places in the city center.
- Secondly , you have a whole month for repairs and arrangement.
- Thirdly , by the time the country comes out of self-isolation, you will even have time to conduct an aggressive stimulating advertising campaign!
Now the cost of acquiring a franchise is so low that it would be correct to say that it is literally being given away for nothing. It would be stupid not to use this idea.
The future of the market after the global quarantine in 2020
To understand what will be popular later, you need to have an idea of what trends are shaping. Thus, food delivery, which we talked about above, was a trend until 2014; the Russian market has been moving towards this for several years. But slowly. The 2014 crisis accelerated this development several times, because for the catering industry, delivery has become another tool that allows it not to lose its own audience, expand it and improve its own service. The consumer ultimately received convenience and comfort without a strong increase in the cost of the service. Just what the doctor ordered for times of general austerity.
Now there are several main trends that are slowly shaping the market over the next 5-10 years.
- Manufacturability and automation. Companies using the latest high-tech developments receive more opportunities and response from consumers. This allows you to reduce costs, better analyze your target audience, formulate a strategy, attract attention and manage more effectively.
- Leaving into cyberspace. A modern business, even if it operates offline, must simultaneously exist in the online space in order to be relevant and accessible. It is important for the consumer to know that he can obtain information about goods and services instantly and from anywhere.
- The consumer expects attention to his needs. The time is passing when consumer demand was formed only by advertising. Now the winner is the business that can evaluate the user’s interests and offer something individually suitable. The consumer’s lifestyle, his interests and actions become the starting point for the formation of goods and services. And not vice versa.
- Caring for health and the environment. This trend is far from new, but continues to gain momentum. Companies are systematically introducing technologies aimed at this. And the state supports. Refusal of plastic, reduction of harmful production, alternative energy sources, healthy food, recycling, etc.
- Affordable price. After 2014, the emphasis on affordable prices in everything remained. This does not mean that exclusive services, expensive food, etc. will go away, but even in expensive establishments more affordable options are appearing. This is clearly visible in the catering industry. With the arrival of the next crisis, the trend will intensify.
- Minimizing initial investment. Previously, starting a business was strongly associated with large expenses. But over time, so many options for inexpensive entrepreneurship appeared that the attitude of the masses towards their own business also changed. This is largely due to franchising, which has greatly gained popularity over the past five years. After 2014, many low-cost franchises with little investment entered the market. In general, the income from them also did not differ in large amounts, but they still exceeded the average wage in the country. The trend for cheap business will continue and even intensify. Especially in times of crisis.
Online trading: own store
As a last resort during an epidemic, authorities in many cities in the country (including Moscow) are introducing bans on the operation of large retail chains. The only exceptions are food hypermarkets. However, human needs for consumer electronics and materials for repairs do not go away. Why don't you try to make money on this and open the simplest virtual store, specializing in repair products (with a couple of dozen items) and selling household appliances.
Large suppliers of both are now definitely overstocked (demand has decreased), which means that you have a bargaining chip in price negotiations. Simply put, you can achieve significant discounts even on small quantities of purchased goods. In addition, all you need to organize a business is:
- a simple landing page (no bells and whistles);
- an effective CRM system that allows you to administer sales;
- a room for storing purchases (a simple garage that can be rented will do).
Don’t spare money on advertising, analyze demand and develop your assortment in the most popular areas. And if the authorities extend the self-isolation regime for another month, you will no longer want to go back to your usual job, because your income from online trading will exceed your potential earnings at your last place of employment.
Commission shop
Thrift stores were in high demand during Soviet times. And now, during periods of crisis, the population tries to save as much as possible; inexpensive used items come in handy. The advantage is the low purchase cost of the goods. By accepting it for sale, the owner of the outlet does not spend money on purchases, but only takes a commission on sales.
You can apply for a commission:
- Clothes, shoes.
- Bags, school backpacks.
- Household appliances.
- Children's things (cribs, strollers, clothes).
- Sports equipment.
- Books, vinyl records.
- Antiques.
You should open a retail outlet in a place with high traffic. Use electronic bulletin boards as an additional sales channel; potential customers are looking for products on such sites.
You don't need to invest a lot of money to start this type of business. The purchase price of the goods is small, and in the case of a commission it is completely absent. Some owners receive products for free - there are special groups on social networks where people simply give away unnecessary items or sell them for a reasonable fee.
Investments amount to up to 70,000 rubles, depending on the location of the point of sale. You need to rent premises and purchase commercial equipment. At first, you don’t have to spend money on the salesperson’s salary, but stand behind the counter yourself. This kind of store pays for itself in six months of operation. One of the disadvantages is the risk of accepting stolen items for sale. Check the documents for the goods, if possible, and do not cooperate with dubious individuals.
Online trading: shop on an international trading platform
But if you don’t want to deal with garages and other offline communication, you can always start setting up online trading on Amazon, eBay and other international platforms. The work here will mainly come down to building relationships with suppliers and promoting your store using advertising tools in the TOP results of the built-in search engine. Thus, increase your sales volumes. All this can be done without parting with your assets - you simply transfer them from cash to commodity status. But how liquid your investment will be is up to you to determine.
Regarding investments: some theoreticians say that the minimum amount for promotion on AMAZON is $6 thousand. However, practitioners are inclined to believe that it all depends on the product chosen, and if you focus on highly liquid positions (to begin with), then you can promote with the amount several hundred US dollars. Most likely, everyone will have that kind of money even during a crisis.
Courier service
Finding a job even in a major city in the country during the coronavirus is extremely difficult. But what if you change the doctrine: let it not be you looking for a job, but the work looking for you. There are quite a lot of food delivery services in the capital (and in Russia in general). It’s impossible to go online without being offered something delicious to order at a discount or even free delivery. But there are no diverse (that is, universal) couriers at all. It is hereby proposed to create a courier service service, whose employees would provide corporate clients with diverse services, such as:
- submission of documents to various government bodies;
- standing in queues if it is not possible to submit documents for another person;
- responsible acceptance or delivery of goods with the signing of primary documents (invoices);
- duty in the office.
The epidemic freezes work activity, mainly because it makes regular communication between people impossible. Employees, at the request of the authorities, cannot be present at their workplaces. So maybe it makes sense to outsource some operations?
The peculiarity of this business is that it most likely will not be marginalized and will remain relevant even when the spread of infection stops and the quarantine is lifted. And this will definitely lead to the optimization of many business processes in general. There will be a general improvement in the economic situation.
It is the development of the epidemic with the extension of the self-isolation regime that is the most convenient moment to start such a business: you will not have to put a lot of effort into hiring couriers - most likely, they will find you themselves (after all, now everyone is sitting without work), moreover, during the period of isolation you you can choose the most intelligent ones. You also do not need to worry about the dishonest behavior of your employees, because they do not deal with values directly, which means that the likelihood of conflict situations arising is minimized. In general, this is a very promising small business with minimal start-up costs.
Tips for startups: what business to start during a crisis
Oleg Tinkov
The founder of the St. Petersburg chain "Technoshok" and the dumpling brand "Daria", in 2003 he created a brewery, and in 2006 - the bank "Tinkoff Bank".
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The near future belongs to medical startups, to everything related to medicine: dietary supplements and medicines, pharmacies, clinics and the hospital sector. And if there is no appropriate investment for this, then you can turn to applications for online consulting and recommendations based on gadgets - there is a whole expanse here. We began to live longer, our bodies began to age more actively, and they need care. In this sense, Russia is 15–20 years behind world developments, but this provides an opportunity for copypaste. Ideally, it would be nice to invest in R&D and medical development, but this is expensive and takes a long time to pay off - we are not used to doing this.
Fedor Ovchinnikov
Founder of the bookstore chain “Power of Mind” and the pizzeria chain “DoDo Pizza”
In difficult times of crisis, you can start absolutely any business, because a crisis is just a new coordinate system, life does not stop, only the rules of the game change. It's not the "what" that matters here, but the "how."
People will always buy Mercedes, regardless of the crisis; they just need to find a competitive business model to win in the new conditions. At the same time, new players definitely have a chance, because they can start from scratch, building a business in new coordinates.
After the first major failure of my “entrepreneurial career” [selling bookstores for next to nothing], I start every business as if it were a bad crisis. I immediately ask myself the question: “What will happen to my business when everything is bad, even if everything is very good now?” It seems to me that now the country has a great opportunity to start a healthy and strong business.
David Yakobashvili
He started as a co-owner of the Metelitsa casino on Novy Arbat and the car dealer Trinity Motors, was at the origins, and is now developing the Bioenergy corporation (peat processing)
In the current situation, it is worth focusing on a business that can bring pleasure, peace and tranquility. I would advise startups to start a business that they don’t mind investing in, a business that can bring positive emotions. After all, it is difficult to talk now about a new business that could become profitable: unfortunately, the refinancing rate today leaves much to be desired. So, as the Minister of Economic Development Alexey Ulyukaev advised us all, “it’s time to take care of family and spiritual development.”
Sergey Belousov
Co-founder of Rolsen and software companies Parallels and Acronis, as well as the venture fund Runa Capital
It is difficult to give a specific answer to such a question, but you can start from simple facts. The first is that skilled labor has become much cheaper in Russia, people have become more loyal to their employers and have begun to work more diligently. As a result, any export business has received serious competitive advantages. In particular, this applies to export IT businesses that develop technologies in Russia and sell them all over the world. I see this very well in the example of Acronis, Parallels and the Runa Capital portfolio. Such companies are doing very well, and the best example here is NGINX. So we can advise you to start with such a business.
The second fact is that in a recession, having cash is a big advantage, and its absence is a serious risk. Those who take good care of their cash position usually have opportunities to buy other businesses inexpensively during a crisis. And for those who do not pay attention to this, there is a risk of being, on the contrary, bought. You must be ready to take advantage of both opportunities.
Alexander Kravtsov
Founder and owner, through which he first sold shoe cosmetics and mosquito repellents. Then he created the umbrella brand “Expedition”, under which goods for tourists and gifts are sold. Owns several restaurants and organizes various expeditions.
Now you can start any business, if there are strong people, they will be able to do it. It is important to maintain good spirits and put your soul into the project. If you are not afraid and do not bury your head in the sand, then everything will definitely work out.
I have always believed that crises do not exist. There are a lot of collapsing markets right now. But I know many businesses that are overloaded with orders. For example, in Russia there is the only company that sews backpacks, they have a lot of orders. Extremely interesting topics are food and domestic tourism. All markets are interesting, especially those from which foreigners have left. If you drive along the Garden Ring in Moscow now, you can see many rental offers; a year ago this did not exist.
But now you need to be more careful with fixed expenses. Significant changes are taking place in the market, the employer market is returning: previously, workers were picky, there were few people with high qualifications, but now there are many free specialists. Today, healthy cynicism in management is important: do not have unnecessary expenses, do not pay high salaries, expensive rent and do not invest in what you would have invested in before.
Photo: TASS, PhotoXPress, Ekaterina Kuzmina/RBC, facebook.com/ovchinnikov.fedor
Private kitchen
This business format began to spread in the United States even before the advent of coronavirus. The idea here is that traditional catering is beginning to change its format: now traditional cafes and eateries no longer need halls for visitors. They get rid of them as atavistic elements (thus significantly saving costs) - only the kitchens remain, and sales are carried out online, through the involvement of numerous couriers.
The main “trick” in this transformation is the fact that it becomes possible to set up such an “eatery” even in your own kitchen, putting the process of preparing dishes on stream. Of course, it will be necessary to obtain the appropriate certification of the kitchen premises, issue technological maps for the dishes offered for sale, and in addition, comply with other formalities. However, in order to start such an activity, much less capital investment is required than to open a classic diner.
But what will definitely become an ever-increasing need is the promotion of the Internet resource of your project. It will need to be promoted to the top of search engine results much more actively than even expanding production. The prospects for most entrepreneurial projects will depend on the degree of promotion of the portal in the future.
Is it necessary to say that in the context of an epidemic, this particular format of catering is the only possible and most in demand?
What should existing small businesses do to survive the crisis?
The package of anti-crisis business support measures will depend on the specific industry. Unfortunately, some companies will still leave the market. Travel agencies, hotels, fashion boutiques, and cultural and entertainment establishments will have the hardest time.
It is possible for the rest of the business to survive the crisis if a number of changes are made. The following anti-crisis measures will help keep things going:
- Maximum cost optimization Some staff in the business will have to be reduced. Someone - transfer to 0.5 rates. And in the event of a sharp decline in the flow of clients, employees’ salaries will also be cut. Additionally, you will have to look for new suppliers, preferably in the domestic market. This measure is especially relevant for retail stores and the catering industry.
- Dumping or improving the quality of service Services at prices below the market and sales of goods will help not to lose the main “backbone” of customers in difficult times. If this is not possible, you need to introduce some additional service features. For example, convenient (fast) delivery, mini-gifts for regular customers.
- Online training services This is one of the options on how to save a business during a crisis when it comes to service sectors. For example, beauty salons can conduct remote master classes on self-care at home. Restaurants – for preparing delicious dishes. Photo studios – for working in Photoshop.
Production of designer interior items
If you have a passion for creativity, then you should try to start making money from it. Start designing and making various designer interior decorations from scrap materials. Why designer ones? For two reasons:
- you do not need to put the production of these products on stream - they must be in a single (or close to a single) copy;
- “designer” means “expensive” - this is logical, because a thing made by hand, and even according to an individual project, simply cannot be cheap.
What could it be?
- lamps with original lampshades (from familiar, household items);
- paperweight made of concrete with original fillers;
- pots woven from PVC tapes;
- original wicker draperies for heating radiators;
- molding elements.
Of course, this is not all (this also includes sewing clothes for pets, and even making boxes, aquariums and other decorative objects illuminated from luminous tape) - you can make and sell anything that interests you and that you have enough money for fantasies.
For this, you can use both well-promoted product platforms (like Avito or even AMAZON), as well as social networks and your own Internet resource (the latter, of course, is preferable).
Making designer clothes
This topic for entrepreneurial activity should be separated into a separate category in connection with a more responsible business process. Schematically it looks like this:
- Purchase of used clothing at a bargain price (by weight). You can also purchase products from second-hand stores, however, the main criterion here should be a meager price.
- Mandatory dry cleaning of purchased items.
- Making original designer items from cleaned (and largely defective) clothing items.
We are talking about decorative decoration of products, correcting defective aspects, giving things a different, unusual, and most importantly, unrecognizable appearance. Of course, only those people who have a passion for “cutting and sewing” can engage in this type of business.
You need to distribute finished products exclusively through your own online store or through a store on AMAZON. The latter is even more preferable, since this trading platform is aimed at American consumers who tend to overpay for unique items.
This business is characterized by high margins: the cost of one unit of designer clothing can reach several thousand US dollars, which will give you a net profit of at least $1 thousand. Initially, you will most likely need to perform all iterations yourself, but then some functions can be will outsource (for example, creating embroidery according to your sketches). As a result, you will gradually form a network structure of many performers who will work on your orders.
Intercity transportation
Taking into account the restrictions associated with the epidemiological situation in the country, it is impossible not to dwell on such a segment of public logistics as private intercity transportation. The authorities of all regions in Russia are gradually “tightening the screws” - introducing more and more restrictions on the movement of citizens. And if within populated areas it is physically possible to travel anywhere else, since there are a large number of alternatives, then international transportation is increasingly turning into one big problem: airlines stop flying; the number of trains is being reduced; Intercity bus routes are cancelled.
Of course, against this background, the cost of private travel is rising. Using well-known aggregator sites, as well as your own gradually growing Internet resource, the owner of your own or rented vehicle can start making money on intercity transportation. For many, such activities are professional and beyond any epidemic, but right now, during the coronavirus and related restrictions, private intercity transportation is the most profitable.
Online clubs of interests
Another working idea without investment is opening an online club of interests. Nowadays people do everything online: they play sports, complete various marathons, learn to draw, read poetry, sing and raise dogs. At the same time, they feel a close-knit team spirit and support for each other.
Online communication for many replaces face-to-face communication and the trend is that this phenomenon will only grow. This is a fairly easy type of business, because it is easy to gather enthusiastic people around you; they crave communication with others like themselves.
You will find the desired audience in social network groups. The cost of participation in an online club of interests can cost from 2000-3000 rubles . per month. By the way, if you open a club for a hobby, you will be able to offer various literature and materials for this hobby and also make money from it.
Electronics repair
The poorer a country's citizens become, the more in demand they are for repair services. In general, everything, but in this case, it seems interesting to talk specifically about high-tech electronic goods (be it kitchen appliances or televisions).
If you have the appropriate theoretical knowledge and practical skills in the field of microelectronics, then you can build a good business by repairing these products to order.
To start, you can even do without any specialized premises where people could bring their broken electronic equipment - you just need to get one or two couriers, and all the work can be done while sitting at home (and without violating the rules of self-isolation). However, you will definitely need your own website on the Internet and its consistent promotion. Over time, you can even begin to give orders for execution to third-party craftsmen (the same as you), thus expanding your own business.
Online sphere
The field of work on the Internet is actively developing. This is generally a modern trend, but the current situation has become an additional trigger for the development of online business. This direction is suitable as a business from scratch during a crisis.
- Creation and monetization of an author's blog or vlog. If a person not only likes to read interesting texts and watch videos, but is also ready to create original material, he can create his own blog or vlog on one of the Internet portals on which to post his material. The author receives money for views; In addition, you can place advertising of partners, for which you can charge money for display.
- Opening a web studio. With the necessary knowledge and skills, you can sell turnkey website creation services. Every sufficiently serious company at the moment must have its own representative office on the Internet.
- Application Development. A person with programming knowledge can create games or useful applications for mobile devices. A game or application can be created in such a way as to place (for money) advertising from partners, or some of the services can be paid.
A crisis is not a time of continuous disadvantages and losses; it also brings many opportunities.
Of course, everything is smooth only on paper: starting and bringing a business to fruition is not easy, given the current conditions. However, for those who are ready to act decisively, the current situation will give even more than in normal times.
Dropshipping
Speaking about earning money with minimal investments, we cannot help but dwell on dropshipping. To engage in this trading format, you will also need an Internet page on which you will place an offer for the sale of a certain limited range of products (on any topic you choose, however, it is advisable that it is not “perishable”).
After a client buys something from your website and, most importantly, makes a payment, the supplier of the goods sends the goods to your buyer, and you receive the difference between wholesale and retail. The difference between dropshipping and classical commerce is that you do not need to have any warehouse balances: your task is to find a client and sell, and everything else is handled directly by the manufacturer or supplier.
This makes dropshipping a business with minimal start-up costs. However, it should be remembered that not every product can be sold under this scheme (but the list is long).
Poultry breeding
For those who have a country house and household. buildings that are not used for their intended purpose, it is possible to start receiving real money from them by adapting them into a poultry yard. We are talking about breeding poultry for the purpose of producing eggs and meat. The main thing that will be required here first is the heating of your facility.
Here it is recommended to acquire a pyrolysis furnace, which has an efficiency of up to 90%. With its help, you can gasify not only classic coal, firewood or even household garbage, but subsequently also bird waste. This will reduce one of your main expenses to zero.
On 2 acres allocated for such an impromptu poultry yard, you can keep up to 2 hundred heads of adult birds (for example, turkeys and guinea fowl). On average, in practice it will be possible to slaughter 1 carcass per day, which will give approximately 2 thousand rubles in revenue from meat alone. In addition, each bird will bring approximately the same amount over its life cycle in the form of income from the sale of eggs.
This business is characterized by high liquidity due to the fact that dietary poultry meat and eggs do not have any problems with sales. And taking into account the fact that you will need to spend money on feed and mandatory certification, your net profit for a given production volume will be 2-3 thousand rubles per day.
Internet consultations
The World Wide Web erases geographical boundaries; you can work with other cities and countries. If an economic crisis hits, you should start making money on the Internet, there are enough opportunities for this. You need to be guided by what you understand. For example, remote training courses are in demand. What is their advantage:
- They are cheaper than training in real life, because you don’t need to rent a room, pay salaries to assistants and spend money on training materials.
- You can engage in any field of teaching - all types of needlework, drawing, programming, marketing, makeup, hairdressing, etc.
- This is a great way of self-realization and professional development.
You will have to spend money on online advertising and promoting your channel on social networks. In addition to advertising, you will need a webcam and microphone. However, the investment will quickly pay off, because the cost of the course on average ranges from 2,000 to 5,000 rubles per person.
Read also:
Breeding crayfish at home for sale
As an option, consider individual remote learning and tutoring via Internet communication channels. You can start teaching English to adults or catch up with students who are lagging behind in academic subjects.
Virtual assistants are also in demand, this could be advice from a lawyer or accountant. Organizations are turning to outsourcing to reduce costs and using assistants only when necessary.
It is worth noting that this kind of business is built on trust. Although there is a formal contract for the provision of services, people often doubt the integrity of Internet entrepreneurs. To earn the trust of listeners, you need to do business honestly and collect positive customer reviews.
Promoting accounts on social networks
Needless to say, the explosive interest of society in social networks has revealed people’s craving for personal fame, their desire for pseudo-popularity (and, in addition, like a safety valve, it has given vent to banal boasting). However, social networks currently aggregate more than half the population on the planet, so it would be extremely unwise to ignore this trend. You can and should make money on it!
Popularity has a quantitative measurement through the number of subscribers. After all, a larger number of followers means that a larger number of other users log into this account, which means that they can be more effectively... shown ads (and contextual ones). Thus, popularity is gracefully monetized, which means it acquires the features of a full-fledged business process that simply requires competent managers.
The activity of an account manager is that he stimulates public interest in his customer’s account, increasing the number of subscriptions to it, through absolutely legal software robots.
The time of a worldwide epidemic (from the point of view of this type of activity) is a “fertile” period, from which, with the right approach, you can make the most of it and achieve an order of magnitude increase in popularity.
For example, society is extremely favorable to various types of volunteering. If you do PR on this topic, convincing your clients to participate in several organized events, and subsequently uploading video reports to your account, you can achieve an explosive growth in the number of followers. Of course, the epidemic is just one of the topics on which you can promote yourself, and not the entire business. But it is precisely these topics that allow this type of business activity to generate income during this period that is significantly above average.
Virtual real estate agency for rental housing
Even without the epidemic factor, simple intermediation in the real estate rental market, including in such a large city as Moscow, has not brought in substantial income for a long time. A modern realtor is obliged not only to rent out the proposed property, but to first change it, “tightening it” to modern requirements for the quality of the housing provided. The new format of work of such an agency is a full-fledged business, which, relying on promotion via the Internet, can develop in conditions of epidemic and crisis. What does the activity of a modern virtual real estate agency look like?
- Inspection of objects and identification of a list of required adjustments.
- Finding contractors for repair work.
- Providing financing for repairs (since property owners, naturally, do not have money). We are talking about bank lending, which the apartment owner must take on in order to bring his property into compliance with the required standards.
- Promoting an object using advertising.
Surprisingly, all these options can now be performed without any personal contact (the Internet will help you).
However, it should be noted that such a business will have the potential for growth and development, mainly in large cities. This is mainly due to the level of solvency of the population.
Profitable business during the crisis of 2020 - 7 ideas on what you can open
Opening a business during a crisis, when everyone around you is losing customers, is a bold decision. However, a novice entrepreneur has one important advantage: he knows exactly which areas not to go into. Below we will look at the most profitable business ideas during a crisis. But first, think about the next question, because only a business that you like will bring pleasure.
Pharmacy
Since the beginning of 2020, medical businesses have been growing at a tremendous pace. People buy the following goods for future use:
- protective masks and gloves;
- hand sanitizers;
- antiviral drugs;
- antibiotics;
- homeopathic medicines, vitamins, dietary supplements.
But even if the pandemic ends, pharmacies are not afraid of a crisis. History shows a simple pattern: the worse the economic downturn, the worse the health of the population and the higher the demand for medicines. Due to lack of money, people are more nervous and abuse alcohol and “junk” food.
To organize a business, you will need an investment of at least 1.5 million rubles. This is if you open a mini-kiosk.
IMPORTANT. During a crisis, the pharmacy business turns out to be most profitable in small towns and even villages. There, people are often forced to spend time and money traveling to buy medicine. If you open a pharmacy, you will not only be able to make money during a crisis, but also help the local population.
Online school
What should people who have been laid off do in a crisis? And just those whose profession turned out to be unnecessary? Experts recommend thinking about changing your occupation or switching to freelancing. And in order to master a sought-after specialty, it is enough to take courses that last on average from 2 weeks to 3 months.
In addition, during the epidemic, many parents transfer their children to home schooling. The demand for tutors via Skype is growing.
Therefore, educational services are a profitable business in 2020. If you want to organize your business during a crisis with minimal investment, just work on your own. Money will only be needed to create a business card website and advertising. And when you acquire regular clients, you can delegate some of the work to hired employees. You can open a business if you have 200-300 thousand rubles.
Mobile app
Another profitable area in the Internet business is mobile applications and games. It requires investments of 100-150 thousand rubles in development and advertising. However, if you have programming skills, you can save a lot of money when starting a business.
The following methods are suitable for making money on mobile applications:
- make downloading (subscription) paid;
- sell in-game valuables: currency, items, characters, access to new levels;
- receive royalties for displaying advertisements.
If you have a fresh idea, the business turns out to be very profitable and pays off within 3-4 months. However, competition in the mobile application market is growing.
ATTENTION. In 2020, the idea of creating a mHealth service may prove profitable. With its help, people will be able to remotely receive transcripts of tests and consultations with doctors.
Or maybe you are interested in the topic of applications for making money? There is a whole list of them at the link above.
Online store
In the spring of 2020, the sale of goods via the Internet from individual entrepreneurs increased by 20-30%. People do not want to risk their health by visiting regular stores, so they are increasingly turning to delivery services and contactless payment methods.
During a crisis, when forming an assortment for an online store, you should focus on the following things:
- basic food products;
- ready-made lunch boxes;
- junk food: sweets, chips, crackers, baked goods;
- coffee Tea;
- dressing gowns, pajamas, nightgowns;
- slippers;
- bed sheets;
- contraceptives;
- household chemicals;
- dishes.
Perhaps during the crisis the demand for gadgets, toys, business clothes, and branded cosmetics will fall. In addition, 2020 is not the best time to sell your (handmade) goods. In conditions of shortage of money, the last thing people think about is the aesthetic component of life.
You can conduct business via the Internet using one of the following schemes:
- Buy goods in bulk on foreign sites (more details in the article on business with China), and then resell at a premium. To save money, you can create a business based on a social network or Avito.
- Become a dropshipper (intermediary) and sell other people's things on your site with an advance payment. Then there will be no need to invest in purchasing goods and renting a warehouse.
Now many entrepreneurs doubt whether it is worth opening an online store in the face of huge competition. However, in parallel with the number of competitors, demand is growing. And if you find a free niche, you can grow your business from scratch in 2-3 months.
Funeral services
Funeral services are always in demand on the market, regardless of the economic situation. Even during a crisis, people do not want to save on a decent burial for their relatives and loved ones.
To start a business, it is not necessary to invest huge amounts of money (from 0.5 million rubles) in the production of granite monuments or coffins. What else to do? Consider the following ideas:
- making wreaths, crosses;
- funeral arrangements, including preparation of legal documents;
- digging graves;
- delivery of the deceased from a foreign country to his homeland;
- delivery of the deceased to the morgue;
- installation of fences in the cemetery;
- consulting.
Such an anti-crisis business can generate a profit of 200 thousand rubles per month. Competition in the niche of funeral services is not yet high.
Agricultural production
Promising areas for 2020 will be related to food production. Especially cereals, legumes, vegetables and fruits, meat, milk.
IMPORTANT. The state usually helps companies that create many jobs, ensure the country's food security and supply some goods for export.
In 2020, the Russian Federation allocated 34 billion rubles from the federal budget. for compensatory subsidies. Enterprises from the fields of crop production, dairy cattle breeding, livestock breeding and elite seed production can count on support.
Separately, incentive subsidies have appeared. The state allocated 27 billion rubles for them. The incentive subsidy will affect the agricultural sector from the following industries:
- grain or oilseed crops;
- open ground vegetables;
- milk;
- beef cattle;
- grape and fruit and berry plantings.
To receive support, an enterprise must prepare and present a detailed business plan to the authorities. There is no point in delaying your application, since the number of subsidies is strictly limited by region. Also, look at current business ideas in agriculture that you may not have heard of.
IT business
Programming skills will ensure survival in a crisis. Nowadays, many large IT companies have appeared on the market of Russia and other CIS countries, which require qualified specialists to develop software for export.
It is enough for a programmer to cooperate with 1-2 such companies to earn more than $2000 per month. And in the future, having gained experience, you can hire employees and open your own IT company.
Professional photography of goods
Photography studios, it would seem, have become history. Indeed, who needs to take pictures “on a card” if literally everyone now has smartphones with 3-4 lenses that are capable of shooting with a resolution of up to 50 megapixels. However, in some cases, professional photography has acquired unexpected market value.
We are talking about services for photographing goods for displaying them on organized Internet platforms. The requirements for the quality of pictures for uploading them to AVITO or AMAZON are increasing all the time. As a result, those who want to sell something with them have to either acquire their own photo studio... Or order these services from those who have managed to stake out this market niche.
The volume of online trading, including through organized platforms, is constantly growing. This means that those who decide to organize this business will only have more work, even if oil prices return to the level of the 90s. And, of course, the coronavirus cannot harm this type of activity in any way.
3D printing
Using a 3D printer, you can put into practice very complex and, at the same time, very popular parts created using additive technology. Now such devices are in demand in all areas: from mechanical engineering to confectionery and house construction.
There are 3D printers that work with plastic; there are those that form steel parts from powder metal, etc. All of them are currently simply overwhelmed with work. It is difficult to even imagine the entire range of parts that can be manufactured using such devices (costing up to $5 thousand).
When fully loaded, a new printer that works with plastic pays for itself after 3-4 months of continuous use.
By gradually increasing the fleet of such devices, as well as accepting orders via the Internet, you can create a business for the continuous production of complex parts from metal and plastic, in fact, replacing an entire tool production (small plant) with your modest business. And all this can be done without leaving home, that is, even in conditions of a raging coronavirus.
Logistics
During the pandemic, the role of home delivery services and logistics has increased. You can deliver a variety of goods to the customer: food, personal hygiene and cosmetics, medicines, etc.
Today, courier delivery of products is in high demand.
Sell both ready-made meals and kits with fresh food, ready-made semi-finished products for cooking with step-by-step recipes attached. By the way, it is now possible to deliver orders even without people - using drones; this will only reduce the businessman’s costs.
Summary
So, what kind of business should you open during a crisis in 2020 (that is, during quarantine and after it)? As can be understood from the examples above, there are quite a large number of types of entrepreneurial activities that can be carried out with minimal costs, even under conditions of restrictions on interpersonal communication. And the second obvious conclusion is that all modern areas of business are tightly connected to the Internet. Without promoting your own Internet resource, most likely, you will not be able to control and develop sales. Well, this looks like a ready-made recipe for success - it’s worth a try.
What businesses grow during a crisis: the most profitable anti-crisis options and promising directions
Money from the economy does not evaporate into thin air, but simply flows into other hands. Certain industries get a “second wind” during a crisis. Some profitable business ideas have already been listed in the article, and the rest can be found in the table below.
Table 1 “Business in crisis – which market is growing and why?”
Business niches | Reasons for growth |
Repair of cars, phones, household appliances | During a crisis, it is cheaper for people to pay for such services than to buy new goods |
Fix Price stores, second-hand stores, consignment shops, message boards and online auctions | Low solvency of the population |
Lotteries, online casinos, binary options brokers* | Desperate people are looking for quick ways to improve their financial situation during a crisis |
Fast food delivery | Cheap, convenient and safe |
Pawnshops | The impoverished population is massively handing over jewelry and other valuables |
MFOs, collectors | In a crisis, microfinance organizations are almost the only place where you can get money without unnecessary checks. Banks refuse to issue loans to people without a stable source of income |
Virtual entertainment (cinemas, books, mobile and computer games) | An alternative to traditional and expensive holidays |
*except for sports betting, since the coronavirus has temporarily paralyzed sporting events