How much can you earn on a YouTube channel?
Topics related to economics, finance, business, and investments are best monetized Sports, shows, entertainment, humor – these are popular topics, but they pay less well.
Million from YouTube channel
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I have been doing online business for over 10 years.
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As an example, I’ll give you my personal channel called “Christian Akila,” which earned more than 1 million rubles from January 2020 to February 2020. And this is only in context, without taking into account direct advertisers, of whom there were also quite a few.
A channel dedicated to the topic of investment or business will bring the owner from 3 to 8 $ for every 1000 commercial views . Additionally, you can earn money from advertising.
Some bloggers organize live broadcasts and ask subscribers for donations on air . This option does not always work - the audience must be very loyal.
Material on the topic: Top 20 best crowdfunding platforms in Russia and abroad
How much does YouTube pay for
Owners whose channels have an impressive base of regular subscribers receive the most for views on .
After the first thousand subscribers, you can get approval for monetization (there is no payment threshold before this), after a million you will receive $300-500.
Let's look at how much you can earn on YouTube in different topics.
- Every thousand views of a video advertising on the topic of finance costs 3-5 dollars .
- Funny videos, life hacks, movie reviews cost up to $1 .
- A channel with 50-100 videos and 10 thousand views daily will bring in around $30 . The numbers are valid for popular, but not top, topics.
How much do YouTube bloggers earn in Russia per year?
Now let's see how much Russian (Russian-speaking) video bloggers earn in the Youtube affiliate program.
HiMan
HiMan channel
Andrey Shigin began filming “Do it yourself” videos for the HiMan channel, in which he shows how to make various crafts from cardboard.
Since 2014, only 147 videos have been released, attracting almost 12 million subscribers. In a year, Andrey earns approximately $170 000 — $2 700 000.
SlivkiShow
Channel SlivkiShow
Ukrainian video blogger Yuriy Yaniv actively films life hacks and reviews of Chinese products. He rarely appears in videos on the SlivkiShow channel - he is replaced by the cat Cookie.
This did not stop Yuri from making almost 300 videos and gaining almost 15.5 million subscribers. Earnings on the channel amounted to approximately $169,000 - $2,700,000 per year.
Khach's Diary
Channel Khach's Diary
Amiran Sardarov is a famous video blogger; in 2020 he created the Khacha Diary channel, where he began telling subscribers about his life with his best friends in a diary format.
During this time, more than 240 videos were published on the channel and more than 5.2 million subscribers were collected. $88,500 - $1,400,000 on YouTube .
inDud
Channel vDud
Yuri Dud does energetic and lively interviews with showmen, politicians, businessmen and artists. The vDud channel contains almost 100 videos, which are subscribed to by 6.4 million subscribers.
The income from the channel for the year was approximately $80 000 — $1 300 000.
Oblomoff
Channel oblomoff
Culinary video blogger Oleg Grigoriev makes video recipes, video reviews and kitchen life hacks for the Oblomoff channel.
There are more than a thousand videos on the channel, and more than 3.8 million subscribers. The kitchen and culinary topic brings the author about $69,000 - $1,100,000 per year.
EeOneGuy
EeOneGuy channel
Ivan Rudskoy (Ivangay) is a famous Russian-Ukrainian let's player and video blogger. His EeOneGuy channel has over 300 videos and almost 15 million subscribers.
Video blogger Ivangay earned money in about a year $38 000 — $609 000.
Sasha Spielberg
Sasha Spielberg channel
Sasha Spielberg (Alexandra Balkovskaya) has been a video blogger since she was 13 years old. He makes videos about playing the Sims, about cosmetics, and also publishes his own clips.
Her 340 videos attracted more than 6.5 million subscribers to the Sasha Spielberg channel. Channel income per year - approx. $12 000 — $192 000.
This is good
Channel This is Good
Comedy video blogger from Latvia Stas Davydov created the channel This is Good in 2010. During this time, he published more than 850 reviews of funny videos that subscribers sent him. There are more than 5.8 million of them on the channel. The channel brings in approximately $10,500 - $168,000 per year.
TheKateClapp
Channel TheKateClapp
Video blogger Katya Clapp (Ekaterina Trofimova) on the TheKateClapp channel shares with her subscribers videos about travel, everyday life, cosmetics, food, cats and “girl problems”.
She has over 430 videos, 6.8 million subscribers, and an annual income of approximately $10 500 — $168 000.
LARIN
Channel LARIN
Dmitry Larin is a video blogger, author of the show “Larin Against” and others. On the channel, LARIN criticizes other video bloggers.
Now the channel has only 21 videos and more than 2 million subscribers. The channel brings in approximately $3,600 - $57,000 per year.
What does earnings on YouTube depend on: top 7 main factors
It is impossible to give an exact answer to the question of how much bloggers earn on YouTube, since the numbers are very different. If you want to not only get noticed, but also get a good income, consider the main factors.
Niche
Or rather, her money. The factor is basic; it should be taken into account first of all and long before creating a channel or recording the first videos.
Top directions in terms of profitability:
- medicine;
- finance;
- business;
- construction;
- gadgets.
Cooking, embroidery, and other hobbies can get a lot of views, but they won’t bring a lot of money to the owner. The reason is due to advertising on the channel. If advertisers aren't willing to pay a lot for PR, the channel owner won't get much either.
Content quality
Modern users are quite picky and selective; they will not watch uninteresting amateur videos. They have many alternatives where you can watch a video on the same topic, but in higher quality. Therefore, think not only about how popular bloggers make money, but also how to make a good, useful video at a professional level. Every video should have a structure: introduction, content and ending. Add effects, do better than your competitors!
It's better to make less content, but in high quality.
SEO keys
The content of the video must be relevant to its description, that is, you need to select the right keywords. If you are talking about making money on affiliate programs, reflect this in the title of the video and tags. Under the video in the description, be sure to write down the topic of the video, headings, review and leave useful links. Such videos are promoted better.
Update frequency
Consistent results are an indicator of skill. The channel needs to be filled regularly, and not abandoned after filling the first 20 rollers.
Upload 2-3 videos a week, make sure they are of high quality.
Number of views
The most understandable and obvious factor that is easy to measure. The relationship between the number of views and your income is direct. Given this factor, you will see the channel grow exponentially - of course, provided that high quality content is published.
Monetization methods
Earnings on YouTube come purely from views, but if you monetize videos and do it correctly, the numbers will increase. For monetization, contextual advertising and various methods of promoting services and goods are used (we will discuss them further).
Monetization quality
Monetization methods are important, but the quality of promotion is also important. For example, when using affiliate programs, you need to immediately decide where you plan to mention affiliate products.
Choosing a YouTube channel topic - recommendations
YouTube Channel Purpose
So, first, let's talk about where to start. Think about why you are creating a YouTube channel. For your own pleasure and entertainment or benefit for people. Do you want to monetize it in the future and make a profit? Or it doesn't matter to you.
Each blogger sees his own goals. But here I want to note that entertainment topics are no less important than business ones. Remember yourself. Have you ever watched funny videos on YouTube? What about cats and dogs? For sure. Then you may have noticed the huge number of views.
Competition of video channels
In addition, it is worth talking about the popularity of topics for a YouTube channel. Firstly, it would be logical to say that if competition in a certain topic is great, then there is a demand for it. After all, if the topic did not attract people, it is unlikely that bloggers would start creating such channels. Because most of them still monetize their project.
Therefore, there is no need to be afraid of competition. On the contrary, it is worth using a healthy sports interest for good. And strive for high quality videos and unique design of your channel. And believe me, there are enough spectators for everyone. Since YouTube is visited by millions of Internet users every day.
Own interests and skills for YouTube topics
Also, when choosing a profitable topic, you should take into account your preferences. You need to look not only at the possibility of monetization. Video content should be enjoyable. Otherwise, the activity may soon become boring. And a product created from the heart will always be excellent. Moreover, everyone knows the fact that the combination of hobby and work is an ideal solution for the life of any person.
Therefore, focus on your own interests and skills. It is possible that you are interested in fishing and hiking. Such a video blog will be of interest to your colleagues. Or do you have knowledge of making money on the Internet? Then it is quite possible to give users video instructions. By the way, you need to decide for yourself right away. Are you ready to show your face publicly or do you want to remain anonymous?
How to make money on YouTube for a beginner from scratch: detailed instructions
Step 1. Register and create a channel on YouTube
To make money on YouTube you need to create a channel. To do this, you first need to register a Google account. Registration link – accounts.google.com.
Then go to YouTube and register your channel. It's very easy and fast. The diagram is in the photo.
Next, create a channel and fill in all the required fields.
Step 2. Create a channel and upload videos
The content must be strictly unique and of high quality.
You shouldn’t copy other people’s videos with descriptions, as the service will quickly detect this and you will be banned.
We recommend making a bright, beautiful hat – either on your own or from a designer.
Step 3. Channel monetization
Starting to work on YouTube from scratch, every blogger must take care of monetization. Once you have enough subscribers and views, start monetizing.
To do this, you need to go to the website, go to the section called “My Channel” , then click the “Manager” . Look for the item “Status and functions” , select “Monetization” and submit an application.
YouTube moderators will review the monetization request. When it is approved, an enable button will appear in your personal account opposite the item of the same name. Click it to confirm the action, then follow the instructions provided. A message about the successful completion of the operation will be sent by email.
Ideas for parents
Well, I don’t think there’s much need to explain here, just film your child in interesting situations. And you don’t have to wait for them (situations), you yourself, as a parent who knows your child, can create conditions under which your beloved child can amuse not only his grandparents, but also a couple of million people watching him on YouTube.
There are many examples of such channels. And what’s most amazing is that the views are really off the charts. This is most likely due to the fact that modern parents, without a twinge of conscience, hand their children a tablet or phone with similar, often calming, videos, which actually ensures such demand. Children don’t know the word “enough.” The same video can be viewed several dozen, or even hundreds of times.
And in terms of popularity, this kind of channel is ahead of Dudya, Khach, and all other older, albeit the most popular, video content providers. And by a clear margin.
Examples of children's videos with a large number of views
More on the exact number of subscribers and approximate earnings of one very popular channel from a similar niche.
Promotion and promotion of your channel: 7 working methods
To get maximum earnings on YouTube, the channel is promoted. To do this, they attract subscribers, advertise on other channels, use annotations, and comment on videos of other bloggers.
Use annotations
For each video, make an annotation and place it under the video. Here you can provide brief descriptions, leave calls to subscribe, or make links to old videos.
Probably, after watching one video, the user will want to familiarize himself with the content of others.
Create opportunities for him to quickly transition - get views and money. Titles should be bright, thematic, reflect the essence of the video, intriguing and SEO-optimized.
Ask to subscribe
YouTube pays for views and subscribers. Conclusion: while watching the video, users should hear a call to subscribe to the channel. Usually it is done at the end or at the beginning, but other options are also possible. The more creative the request, the higher the chances of expanding a loyal, profitable audience.
Advertise with other bloggers
Collaborate with colleagues on YouTube - it's good for everyone. You can organize affiliate programs or even make videos together with other channel owners. The method is simple, but working.
For example, beauty bloggers often make joint videos about makeup, shopping, and travel. This is what they share with their subscribers.
Comment on famous bloggers
The method is not as effective as the previous 3, but it also has the right to life. It is usually used by beginners who want to make a name for themselves without extra investments.
Comments should be interesting, eye-catching, so that the viewer wants to click on the author’s profile and go to his channel.
Combine the tools “your blog + YouTube channel”
Such connections increase traffic and create additional earning opportunities. You can create a blog on WordPress, set it to redirect to the YouTube channel, and vice versa.
More tools mean a wider audience and higher earnings. We also recommend setting up integration of blogs with social networks.
Consider the interests of the audience
To do this, analyze the trends of YouTube and choose the most promising direction of video blogging for yourself.
We recommend betting on top schemes - that is, finance, business, earnings, construction, medicine.
Love affiliate programs
Making money on YouTube with affiliate programs will be much more fun than without them. Besides money for views, there are other ways to earn a stable income. Affiliate programs are beneficial for both parties and bring in good amounts without investment. The main thing is to choose good channels and reliable partners aimed at mutual development.
How much do American video bloggers earn?
The first thing I found on the English-language Internet was Forbes magazine’s assessment of the earnings of YouTube stars. But I didn’t really like the Forbes article, the article in Business Insider about YouTube millionaires is much better, but the data there is the same, because it was written on the basis of the Forbes article. This data does not inspire confidence in me, especially since Forbes does not disclose where they got the information from, but writes vaguely that the data was obtained from various interviews, newspapers and other sources. Their article contains no references to sources, so it is impossible to assess the reliability of the information. The first place in the ranking in terms of income is occupied by YouTuber Felix Arvid Ulf Kjellberg, a Swedish guy who earned $15,000,000 in 2016 on his PewDiePie channel with game reviews. But this is just an assessment from Forbes magazine, I wonder how things are in reality? I took this article to Forbes and excluded singers and actors from the ranking, so out of 10 there were only 4 left. Here they are...
The highest paid American YouTube stars (not actors or singers!)
Markiplier
This guy's real name is Mark Fischbah.
According to Forbes magazine, he earns $5.5 million a year. His gaming channel Markiplier has 18 million subscribers. This income is confirmed by the socialblade.com service. According to Forbes magazine, he gained his first 15 million subscribers in just one year. Which is not true, because statistics from the socialblade.com service show that he gained this number of subscribers in three years. Interestingly, in the first year of the channel’s existence, it gained about 600,000 subscribers.
Tyler Oykley
Tyler Oykley, with his eponymous channel, has 8 million subscribers and earns $6 million a year, according to Forbes. But according to the socialblade.com service, his income does not exceed $125,000 per year. I don't know who to believe.
His channel and all his activities are dedicated to LGBT people - Lesbian, Gay, Bisexual and Transgender. Subscribe)!..
Rosanna Pansino
The Rosanna Pansino channel is dedicated to cooking. Rosanna is a failed actress who became a YouTube star by filming videos about various technological recipes and methods of preparing them. The trick of her channel is that she shows cooking recipes for nerds and geeks. According to Forbes, her income is $6 million a year. But according to the socialbalde.com service, a maximum of $1.5 million per year.
PieDiePie
And, of course, Piediepie is a YouTube superstar. He is the most popular YouTuber in the world with 57 million subscribers. According to Forbes, he earns $15 million a year. But according to socialblades.com - a maximum of $7 million per year. He just plays games and makes videos, almost like that Krasnoyarsk schoolboy about whom I wrote at the beginning of the article.
A more realistic estimate of the income of American YouTubers
As I wrote above, the information from Forbes magazine about the income of YouTube stars is not credible, but the information that I found in the New York Times and Business Insider magazine seemed more plausible to me.
American Jenna Marbles, who makes videos about her life and has 17 million subscribers, earned only $350,000 in 2012 from her YouTube channel, according to the New York Times, from advertising in her videos. As I wrote in the article “How to make money on a YouTube channel: secrets of YouTube stars,” you won’t earn much with Google Adsense. And if she doesn't use other ways to monetize her channel, then it's unlikely that she earns more than this amount. According to socialbalde.com, she earns between $87,000 and $1,400,000 per year. If we multiply the minimum salary estimate for Jenna Marbles at socialbaldes.com by three, as I wrote above, we get $260,000 per year, which is very similar to the New York Times magazine estimate.
Another American YouTube star, Olga Kay, gave a detailed interview to the New York Times in 2014. She makes about 20 videos a week, and her YouTube channel with almost a million subscribers (again, about the life of an American woman) brings her from $50,000 to $150,000 a year, according to Business Insider magazine. At the same time, Business Insider magazine rates the earning potential on YouTube extremely low due to the high cost of creating high-quality videos, but I think the guys are wrong.
More interesting information on the topic of making money on YouTube. Englishman Howard Davies-Carr, who simply filmed his two sons and posted this 55-second video on YouTube, thought that no one would watch this video except grandparents. And the video received 400 million views and brought him 100,000 pounds (at current exchange rates, that's about $125,000). Just one unprofessional video of 55 seconds! Currently, this video has about 900 million views, which means that this YouTuber’s income from this one video is twice as much. Here is the video:
Video in which Howard Davies-Carr earned $250,000
How to create a profitable channel in 2020
Creating a channel and its promotion will directly depend only on your diligence, investment of effort and time. It’s easy to start; you need to constantly work to maintain popularity. To get even a little closer to how much promoted bloggers are paid, be sure to:
- do monetization;
- use all available promotion tools;
- buy and sell advertising;
- think over a bright design;
- produce high-quality, useful content.
You can record videos indoors or outdoors, showing yourself or leaving only a voiceover. Bloggers work in different ways - you can watch videos on topics of interest to study the market and figure out what’s what.
For good sound, use a lavalier microphone - it is inexpensive.
How much do bloggers really earn on YouTube?
Above were the approximate earnings of bloggers only in the Youtube affiliate program.
It is clear that real earnings are much higher. After all, in addition to money from monetization, bloggers receive money for mentioning goods, services, names, companies, channels, etc. in videos. They also do all kinds of reviews to order. By the way, they receive products for filming reviews for free - this is another type of income.
Many do not shy away from paid consultations and participation in trainings and coaching as “a person who has achieved success.”
Therefore, to estimate how much bloggers actually earn, you need to multiply the given figures by about 3-5.
Video: How Much Money Do YouTube Bloggers REALLY Earn?
Top 5 best ideas for creating your own channel
There are no 100% unique and brilliantly win-win ideas, but there are effective tips on creating and promoting a channel that are worth listening to.
Trips
Very profitable videos are made about travel. You can simply tell where you were and what you did, receive royalties from the sale of tickets for trains and planes of the companies you mention. By the way, a decent part of the audience of such channels are people who cannot afford to travel around the world, but want to see more.
Technique
Technology reviews have become in huge demand in recent years. Manufacturers pay bloggers good money for unboxings and detailed reviews. The main thing here is to find employers and understand the principles of creating Unboxing.
beauty
Beauty blogs are a profitable niche of video blogging, the hosts are usually women, but there are also men. The main thing here is to understand what you can offer the audience, to be able to talk about something beautifully, and to do makeup. Cosmetic companies pay well-promoted beauty bloggers (you need to advertise their products).
From the life of a young mother
Or a pregnant woman - choose for yourself, you can combine options. The topic is not top in terms of payment, but it is popular. Share tips on how to relieve toxicosis, remove swelling, eat tasty food and not harm your baby during breastfeeding, buy toys, etc.
Computer program reviews
The idea is suitable for those who are interested in the topic. A channel with bright original videos will quickly gain popularity and will not suffer from a lack of traffic. Learn to competently explain basic things to beginners.
How to get advanced statistics about a YouTube channel: Google Analytics integration
YouTube channel statistics are detailed, but they cannot be compared with Google Analytics. If you are doing a detailed channel analysis, connect Google analytics. You will have access to all the features of Google Analytics, just like for regular websites.
For settings:
- Create a new resource in Google Analytics: insert the channel address in the url field. Copy the tracking ID you receive after creating the resource.
- In the “Creative Studio” go to the “Channel” - “Advanced” section (via the link https://www.youtube.com/advanced_settings)
- Find the Google Analytics Account Tracking ID section at the bottom and paste the ID you copied earlier.
Now you can evaluate statistics for each page. However, YouTube analytics only works within the url specified when creating the resource, so it does not collect data about videos that users accessed through a channel other than the main page.
YouTube Rules
To successfully work on YouTube, you need to know and follow its rules.
First , only registered users can post videos.
Secondly , the presence of a channel is mandatory.
Third , you need to monetize your content. Cooperation with YouTube imposes a certain responsibility on the channel owner.
YouTube Rules
To receive money for views on the channel, to avoid bans and fines, follow these rules:
- do not copy other people's videos;
- refuse to publish content with explicit sexual content that incites ethnic conflicts or provokes violence;
- do not allow insults to people, their honor, or motivation for violence;
- There should be no threats in the videos;
- You cannot violate the copyrights of other users.
Responsibility is provided for violations.
What will happen to the violator?
If serious violations are detected, the hosting stops cooperating with the blogger, deleting his channel or limiting his rights. Therefore, a video maker should carefully study the set of rules and not break them. A blogger’s reputation is his face and the key to successful earnings.
Ideas for boys
It is more advisable for young people to master technical topics. If you are knowledgeable about any product, review phones, tablets, laptops, and components. By the way, you can remove them by agreement with the store and immediately receive payment for it. For example, you borrow a hard drive from a store, review it, and tell them where you can buy it. If a channel has more than ten thousand subscribers, advertiser refusals will be rare. And affiliate programs will bring you a lot of profit.
Option two is construction. Many men try to do apartment renovations with their own hands. This is not an easy task and requires knowledge about materials and tools. The niche is competitive, but if you have non-standard ideas, you can take your place in the sun. Offer for viewing videos about the interior design of small apartments, talk about new finishing materials, teach how to use tools - and your audience will grow exponentially in a few months.
Another niche where men can make money is cars. The competition is off the charts, but you can still reach the TOP with a skillful approach. Start by making a video review of your car, detailing its pros and cons. Then go to the salons and offer them mutually beneficial cooperation. You test cars, create videos with unobtrusive advertising, and the salon owners pay you for it. You will get a thousand subscribers pretty quickly, and you will be able to connect to a YouTube affiliate program. This will give you the opportunity to get paid for showing a minute-long ad before your videos.
Popular questions when creating a YouTube channel
Before starting to promote your channel, we recommend that you study the topic in detail. Let's consider the main questions that arise among users.
How to download videos for free
The easiest way: open the video, add “ss” , then execute the “Enter” command.
How to make your own channel
Easily! Register for hosting, create Google mail, think about the design of the header. Afterwards, download the video and enjoy the praise mixed with comments from haters.
Is it possible to use fragments of other videos?
If they are protected by copyright, then only if there are rights for commercial use. Get permission from the content owner.
How to get subscribers
Use special services like qcomment, user (unless, of course, you are afraid of falling under the Google Analytics filter).
How much does it cost to buy advertising?
Each channel sets its own prices. Information can be clarified by contacting its owner.
How to become a blogger on YouTube and make money
Now you know how to become a video blogger on Youtube and earn good money. You have watched the channels above and know how to film what and on what topics so that your videos quickly gain views and your channels gain subscribers.
What is stopping you from taking the first steps towards making money on Youtube? Laziness or cowardice?
I wish you to overcome both (and all the obstacles you imagine) and earn five figures in dollars. Yes, and share this information with your friends - here are the buttons:
How to view your competitors' YouTube channel statistics
A significant disadvantage of YouTube Analytics is that it only shows statistics for your channel. To analyze other people's accounts, use third-party services.
Popsters analyzes any channel. For example, let's look at the statistics of the YouTube channel of the H&M brand.
First, you need to log in to the service using your YouTube account. Insert the name or address of the channel you are interested in into the search bar, select it from those found in the search. Determine the date range for which you need the report and click "Download".
In the right column: number of subscribers, total number of likes and dislikes, number of views, engagement indicators (ER, ERday, ERview).
The feed of posts can be sorted by the desired parameter: likes, comments, views, dislikes, ER, Date. All posts can be downloaded to Excel or PDF to compare numbers for each video.
The left column contains graphs for analyzing content interaction. They will help you determine the best time and day of the week for posting, and see changes in engagement indicators (likes, reposts, dislikes, comments) over time.
There are more than 23 such columns with graphs; by clicking on any of them you can analyze YouTube channel statistics data in more detail and flexibly:
NETOBSERVER.RU
One of the sources of inspiration and enthusiasm for newbie bloggers is stories about the fabulous incomes of famous bloggers - on Instagram, Youtube or other popular platforms. The question of how to estimate the earnings and traffic to the channels and pages of such “media stars” interests many. Netobserver.ru will give you the answer to this question and help you find out how much the Youtube channel that interests you earns.
What goals, besides satisfying idle interest, are pursued by those who are looking for a way to find out the earnings of the channel? As mentioned above, firstly, this is a very serious incentive to take action: since someone else was able to become a millionaire by developing a Youtube channel, then this is a powerful argument to do the same. Also, assessing the possibilities of monetizing your video blogging talent is important if you have already decided on a topic, found out the YouTube leaders in this thematic segment and want to clarify for yourself whether the game is even worth the candle. Of course, if we consider the Youtube channel as a commercial project, and not as a means of communicating with the world and expressing one’s talents.
