Who are video bloggers (YouTubers)?
Before calculating how much bloggers earn on YouTube, let's figure out who these bloggers are and how to distinguish a blogger's video channel from millions of other channels on Youtube.
Wikipedia tells us that “A blog is a website whose primary content is entries regularly added by a person, containing text, images, or multimedia.”
From here we can conclude that a video blog is a website called Youtube.com, to which the author regularly adds multimedia (video) and expresses his opinion in it.
Thus, you can immediately discard channels with jokes, cartoons, children's channels, educational and many others.
A video blog is a first-person channel and this person always appears in the frame.
Is it possible to make money on YouTube with a small audience?
We can conclude that bloggers who have several million active subscribers, their income can amount to millions of rubles per month.
Do bloggers who have several hundred or even tens of thousands of subscribers make money?
Of course. As has been said more than once: it all depends on the niche. For example, I know a person who earns several hundred thousand rubles through a YouTube channel with 20,000 subscribers. The channel is dedicated to business topics. Such channels make money by selling various educational courses and trainings.
For example, the topic of health and fitness can bring in many times more money than topics about everything and everything, as in the examples above. And completely different money is circulating there.
Almost all bloggers earn money not only from YouTube. They also have well-promoted accounts on other social networks. networks: for example, VKontakte, Instagram, Twitter.
Each such profile brings money to its owner. One advertising post on Instagram can easily exceed 50 or 100 thousand rubles. But this is a completely different story, which I will definitely tell about in the next article.
New information has emerged about the income of famous video bloggers:
Income of video bloggers for 2020
What does earnings on the channel depend on?
A blogger’s earnings on YouTube depend on the ways in which he earns money, the subject of the channel, the country in which the video is shown, and many other factors.
TOP 5 ways to make money on Youtube
TOP 5 ways to make money on Youtube
Selling your own expertise
On YouTube you can make money from your knowledge and skills. This is what all kinds of trainers and coaches do, teaching how to make money, success, prosperity, confidence, happiness, etc.
Youtube serves them to gather potential clients and convince them of their competence.
The cost of courses and trainings is quite low, and they can be sold en masse and for very good money.
Selling your goods
If you have your own production of mass goods, YouTube can become a source of customers. It is enough to show them your product in action and rave reviews from buyers of this product.
Selling other people's goods (affiliate programs)
Earning money in affiliate programs is based on the fact that you help sellers convey information about their products or services to potential buyers for a fee.
Channels with reviews of products from Aliexpress or Amazon are still thriving. Viewers, having looked at a sensible review and seen all the pros and cons of the product, can immediately order it using your affiliate link. And you will receive your affiliate interest for this.
This type of earnings does not depend on the inclusion of monetization on YouTube.
Collecting donations on streams
You can earn money this way, even if monetization is not available on most videos. The main thing is that live broadcasts are available.
And you can collect money through donation collection systems (Donationalerts). This also includes services for collecting donations and finding patrons, for example, Patreon or Boosty.
Although you can collect money without any intermediary services, simply by indicating your bank card number in the video description.
YouTube Monetization
The simplest, albeit least profitable way to earn money is to participate in the Youtube affiliate program, that is, enable monetization of the channel.
In this case, YouTube automatically, without your participation, places advertisements on your videos and awards you money for your viewers’ clicks on these advertisements.
Your earnings depend on the topic of the channel and on the country in which the advertisement is clicked. Advertising on “money”-related channels (auto, finance, real estate, etc.) costs more than on entertainment channels, so the earnings are higher.
In developed countries, the cost of advertising is much higher, so if the video is watched in Europe and different states there, earnings are at least five times higher.
Video: TOP 5 richest video bloggers
Where does the money come from? How do YouTubers make money?
Before we talk about how a beginner can earn money, or how much a beginner can earn, let’s figure out what kind of earning tools exist on the most popular video hosting site in the world.
Advertising from Youtube (partner from YouTube).
This is the same advertising that is hated by many, which is inserted by the hosting at the beginning of the videos, in the middle and in general, wherever possible. Not only YouTube itself receives money for it, but also bloggers who “allow” advertising to be shown on their videos. At first the method was trouble-free. There wasn’t much advertising, ordinary users had not yet developed a strong aversion... in general, they made good money from it. Now the situation has changed a little. Firstly, there are more advertisements, secondly, people hate them more, and thirdly, various ways to get around them have appeared, including the official tool from YouTube itself - a premium account for 300 rubles per month.
As for payment, judging by one of Yuri Dud’s interviews, the hosting is ready to pay you $300 for 1 million Russian-language views. But 1 million ad views is a lot, how many views should the video itself have?
Advertising inserts into the video itself directly from the advertiser.
Many bloggers use this option, because such advertising cannot be blocked only by rewinding the video. But many people are too lazy to rewind. And again, it was easier before. Advertising for a product or service from a third-party company, integrated by the blogger himself, was perceived more easily because it was new. Now, if in the middle of the video you tell your audience head-on that they need to buy “Tender Fluff” toilet paper, and then also directly declare the super-effectiveness of the “Twitch” energy drink, then users, of course, will watch you, but obviously will not approve.
Therefore, an unspoken competition began in the creative process of integrating advertising into the video. That is, the more interesting and unusual the blogger inserts direct advertising, the better it will be perceived by users, there will be a better response, and the advertiser will definitely contact you a second and third time.
We won’t tell you how much you can earn from advertising inserts. Simply because the spread here is huge. Large companies turn to top bloggers and pay large sums for high-quality integration. But if you have an average channel with ten thousand subscribers, a medium-sized advertiser may come knocking on your door, and they will accordingly offer (if you yourself do not put a price tag in the CP) their price.
Note: Be careful with these ads. Often people apply for it with whom you should not work if you do not want to fall in the eyes of your subscribers. Or what you offer through your lips will turn out to be a deception. Who will be to blame? Only you.
Speaking of top bloggers. They say that the average cost of good integration for an audience of 1.5-2 million people costs an advertiser 300 thousand rubles.
Affiliates
Another popular way to monetize your creativity (work). The essence is the same as in the “affiliate program from YouTube”. Only a third-party company orders advertising from you, and pays not for views, but for useful actions of your audience. This is a more complex scheme.
Example: a bank orders advertising from you. You can insert a video prepared by the bank into yours as an advertisement. And the more people who watch you not only watch this video, but, for example, order debit cards from this bank, the more money you will receive.
Affiliates are a convenient option and, let’s say, more honest in relation to the advertiser, because simple views in any quantity may not produce results at all, but here money is paid specifically for actions.
How much you can earn from such advertising depends on many factors. For example, how much advertising will match the interests of your audience.
Streams and donations
At the moment, it is the most popular and frequently used system for monetizing your creativity. This situation has arisen due to the fact that donations can usually be minimal (for example, from 30 rubles). This means that a larger number of subscribers can “donate”, even if your audience is students and schoolchildren. At the same time, the motivation to donate can be not only the desire to simply support you for your efforts, but a specific “trick”. Almost always, this is an opportunity to highlight a user’s comment among a gigantic number of other comments. As a rule, bloggers read such comments out loud and answer the question in this comment without taking turns.
Streams (live broadcasts) can be not only gaming, although the majority of them are. Broadcasts are often conducted on abstract topics in the format of communicating with their audience and discussing various issues.
Despite the fact that donations are usually minimal, with a large number of visitors, the amount can be significant. And among the subscribers there are also people who do not have problems with money. So, for one donation, some bloggers can receive several tens of thousands of rubles.
Note: YouTube is not the most popular service for streaming right now. And although streams are still held here, most of the broadcasts take place on other platforms. An example is Twitch.
Advertising other channels
The problem of promoting start-up channels and generally promoting channels on YouTube is becoming more acute. Promotion is difficult. And one of the tools is advertising on third-party channels. This scheme is beneficial to both parties. So, a blogger with a large number of subscribers makes money by advertising a less visited channel, and its owner receives good coverage and new subscribers.
Again, prices depend on the channel’s audience. For example, the previously popular Nemagia channel charged an average of 150,000 rubles for advertising to third-party bloggers.
Now that we have decided on the main channels that can bring you money, let's look at what factors will influence the success of a particular monetization.
How to find out how much a blogger earns on YouTube
Obviously, there is no way to find out how much bloggers earn using the first four methods. Only the author can disclose such information if he considers it necessary.
But you can roughly estimate the earnings of a video blogger in the Youtube affiliate program (monetization) based on the number of views. You can do this manually by dividing the number of views on the channel by a thousand and multiplying by approximately $1-$5. View statistics can be found under the About the Channel .
Simply put, put a comma before the last three digits of the number of views - and you get earnings on the channel in dollars for the entire time of its existence.
Earnings on the channel for all time
Or you can use special services that calculate everything and present it visually. One of the popular services that allows you to find out how much a blogger earns on YouTube is socialblade.com
It is enough to enter the address of the channel on YouTube and the service will show open information about the channel and the approximate earnings of its owner for the month and year.
Since earnings on YouTube very much depend on the subject of the channel and the country in which the advertising is shown, Socialblade uses two figures - a quarter of a dollar and four dollars per 1000 video impressions.
We will use this service in the future to find out how much bloggers earn on Youtube abroad and in Russia.
What does a video blogger do?
Before you calculate how much money a YouTuber makes, you need to know how he makes it. Blogging also takes time. If you don't take things seriously, nothing will come of it. You can simply shoot a video and upload it to your channel for years, and it will not bring results.
The essence of a YouTuber's job, of course, is recording videos. But you can’t make popular content from scratch. How exactly do YouTubers make money:
- One of the most popular trends in blogging is lifestyle. A YouTuber makes a video about his life, talks about how his day goes. The video material usually contains excerpts that clearly demonstrate to channel subscribers how things are going. But at the initial stage, no one will watch such materials, especially if nothing happens in life. At a minimum, a blogger should visit interesting places and communicate with diverse people, which will take part of his earnings.
- The second direction that is gaining popularity is beauty. Bloggers who talk about makeup, hairstyles and style are often familiar with this area at a professional level or are constantly improving, search for information and share it on their channel.
- Pranksters record pranks and jokes on video. To do this, a blogger needs to have a developed imagination, a sense of humor and the ability to implement ideas. Then the earnings will justify the efforts of the YouTuber. One of the most profitable areas for making money on YouTube is beauty and care.
- Reviews of clothing, cosmetics and other purchases have become popular since the advent of online shopping. This is an opportunity to verify the quality of the product and see a real review. To constantly produce material, you need to order a lot of interesting and popular things. At first it will not be profitable, but the money received for active views will soon pay for the purchases. It is through reviews that it is easiest for a YouTuber to earn a salary through advertising.
- Covers and cosplays are not at the top of the list of popular trends. But if this is done with creativity and humor, there will definitely be fans and income. Such bloggers show distorted versions of clips, speeches, and film clips.
- The hardest way for a YouTuber to make money is to film interviews. This interests the viewer, but filming is quite difficult to implement. People who give interviews must be interesting to the public.
- Another direction is filming master classes and lessons. To implement a video, you need to have specialization or good skills in a certain matter.
Bloggers are increasingly making money on YouTube through interviews.
How much money do foreign bloggers earn on Youtube?
1.PewDiePie
PewDiePie video blogger channel
Perhaps Felix Kjellberg is the most popular foreign video blogger. This Swede makes review videos on playing video games and talks about his travels.
The PewDiePie channel has over 102 million subscribers, which is why YouTube had to make and give Felix Kjellberg a ruby button for the first time. He has made over 4,000 videos and has earned approximately $800,000 - $12,500,000 over the past year.
HolaSoyGerman
Channel HolaSoyGerman
Erman Alejandro Garmendia Aranis (aka HolaSoyGerman or JuegaGerman) is a video blogger from Chile. On the HolaSoyGerman channel he reviews games, films, technological innovations, and popular TV shows.
He has only 137 videos, but has 40 million subscribers. This native of the American outskirts lives quite well, making money on YouTube in about a year $97 000 — $ 1 600 000.
MyLifeAsEva
Channel MyLifeAsEva
Eva Gutowski makes touching videos about her personal life. The MyLifeAsEva channel has more than 270 videos and more than 10.5 million subscribers.
Over the past year, this student blogger has earned approximately $58 000 — $926 000.
Rosanna Pansino
Channel Rosanna Pansino
American food blogger Rosanna Pansino is known for her very popular cooking show series Nerdy Nummies. On the Rosanna Pansino channel, she published more than 730 videos starring various popular personalities, and sometimes she reviews kitchen gadgets.
She has more than 11 million subscribers, and her annual income is about $53 000 — $844 000.
Nigahiga
Channel nigahiga
Ryan Higa makes comedy videos, which have earned him more than 21 million subscribers. Although there are just over 400 videos on the nigahiga channel, this was enough to earn about $38 000 — $613 000.
Cassey Ho
Cassey Ho Channel
Fitness blogger Cassie Ho gained fame thanks to her weight loss story. Now she is promoting her own line of sportswear.
Her Cassey Ho channel has accumulated almost 700 videos, which brought her almost 5 million subscribers and earnings of about $22 000 — $345 000.
ThatcherJoe
ThatcherJoe Channel
Joseph Sugg makes humorous videos and his ThatcherJoe channel has already gained 8 million subscribers with 300 videos.
This brought the young talent approximately $8,800 - $141,000 per year.
Shane Dawson
Shane Dawson channel
Shane Dawson makes parodies of movie stars and other celebrities. His channel has more than 200 videos and almost 8.5 million subscribers.
And he earned in the last year approximately $4 500 — $70 000.
TechCrunch
TechCrunch channel
Tech blogger Michael Arrington is known as the creator of TechCrunch, a website dedicated to technology startups.
On the TechCrunch channel, he analyzes startups and reviews new Internet products. Almost eight and a half thousand videos have accumulated there, although there are less than 450 thousand subscribers. The channel brings in about a year $3 400 — $54 000.
Zoella
Zoella channel
Zoe Elizabeth Sugg not only runs the Zoella channel with cosmetics reviews, but also writes books and releases her own line of cosmetic products, Zoella Beauty.
She has over 370 videos and 11.5 million subscribers. The approximate earnings of this “cosmetic blogger” from monetization alone are about $2,700 - $42,000 per year.
The above figures for the earnings of foreign video bloggers are not the largest. These channels are selected as examples only.
But now you know that you can earn quite a lot on YouTube.
Most popular formats
Maintaining a personal blog
In this most common format, one person actively publishes stories:
- About Me;
- about experience;
- with different discoveries.
Particularly popular is not only the publication of your own advice, but also surveys. For example, a blogger publishes questions with a call to answer them. Subscribers love it.
You can create anything. The posted information may have any content.
There are also disadvantages to this method. To become popular, you need to be patient for some time.
Maintaining a thematic blog
Here the rules are already more strict compared to a personal blog. It is necessary to provide material in a certain narrow area. They use a special style.
This format also has its downside: when all the necessary information is transferred to the listener, there will be nothing left to share. And subscribers will be waiting for interesting material.
Good and high-quality work will bear fruit. They will be subscribers. They will recommend your content to everyone. The value of quality material is quite high.
Creating a portfolio
This topic has become popular among bloggers. It is used by lovers of creating high-quality photographs and processing them.
Subscribers can only be attracted by amazing, high-quality pictures. The photo needs to captivate users. Not everyone can do this. Newbies lack relevant skills as they develop over time.
When the page becomes popular, the blogger may be ordered to create a portfolio. Orders from fashion glossy magazines may also appear.
The directions are quite extensive. You need to choose the direction that suits the user most. He must be well versed in the chosen topic. For example, if he chooses cooking, he can present interesting recipes to his subscribers.
If people cannot engage in writing articles, then they should take up photography.
How to choose your niche
First of all, choose a niche. You need to have a certain feature or invest a lot of money to advance among competitors.
Beginners should choose such narrow areas where there is no great competition. Then they will find their readers faster. You need to choose a direction taking into account your knowledge and skills. They write on a topic that they can understand well.
People who are well versed in the chosen topic can tell readers about their knowledge. If subscribers ask a question about this topic, the blogger should be able to answer it and do it with pleasure.
Statistics show that success is achieved by users who work not with the most popular areas, but with topics that are interesting to them.
Just look at your subscriptions on social networks to find out what topic you can blog about.
How to choose a platform?
When everything is clear about the topic, move on to the next stage. What platform should I blog on? Choose one of the following platforms:
YouTube. This option is suitable for avid cameramen who like to constantly shoot new videos.
WordPress. This popular platform is used for publishing media publications. The flexibility of the system allows you to create even online stores.
Tumblr. It is a hybrid of Twitter and Instagram. You can create blogs with photos or video material on it.
Instagram. This place is suitable for those who like to post beautiful photos accompanied by an interesting post.
LJ. It still does not lose its relevance, despite its long existence. But there is no way to publish your domain.
Blogger. This is a classic option.
The list contains the most famous platforms. Interesting people publish their stories on various social networks and choose the most profitable place for themselves.
How much do YouTube bloggers earn in Russia per year?
Now let's see how much Russian (Russian-speaking) video bloggers earn in the Youtube affiliate program.
HiMan
HiMan channel
Andrey Shigin began filming “Do it yourself” videos for the HiMan channel, in which he shows how to make various crafts from cardboard.
Since 2014, only 147 videos have been released, attracting almost 12 million subscribers. In a year, Andrey earns approximately $170 000 — $2 700 000.
SlivkiShow
Channel SlivkiShow
Ukrainian video blogger Yuriy Yaniv actively films life hacks and reviews of Chinese products. He rarely appears in videos on the SlivkiShow channel - he is replaced by the cat Cookie.
This did not stop Yuri from making almost 300 videos and gaining almost 15.5 million subscribers. Earnings on the channel amounted to approximately $169,000 - $2,700,000 per year.
Khach's Diary
Channel Khach's Diary
Amiran Sardarov is a famous video blogger; in 2020 he created the Khacha Diary channel, where he began telling subscribers about his life with his best friends in a diary format.
During this time, more than 240 videos were published on the channel and more than 5.2 million subscribers were collected. $88,500 - $1,400,000 on YouTube .
inDud
Channel vDud
Yuri Dud does energetic and lively interviews with showmen, politicians, businessmen and artists. The vDud channel contains almost 100 videos, which are subscribed to by 6.4 million subscribers.
The income from the channel for the year was approximately $80 000 — $1 300 000.
Oblomoff
Channel oblomoff
Culinary video blogger Oleg Grigoriev makes video recipes, video reviews and kitchen life hacks for the Oblomoff channel.
There are more than a thousand videos on the channel, and more than 3.8 million subscribers. The kitchen and culinary topic brings the author about $69,000 - $1,100,000 per year.
EeOneGuy
EeOneGuy channel
Ivan Rudskoy (Ivangay) is a famous Russian-Ukrainian let's player and video blogger. His EeOneGuy channel has over 300 videos and almost 15 million subscribers.
Video blogger Ivangay earned money in about a year $38 000 — $609 000.
Sasha Spielberg
Sasha Spielberg channel
Sasha Spielberg (Alexandra Balkovskaya) has been a video blogger since she was 13 years old. He makes videos about playing the Sims, about cosmetics, and also publishes his own clips.
Her 340 videos attracted more than 6.5 million subscribers to the Sasha Spielberg channel. Channel income per year - approx. $12 000 — $192 000.
This is good
Channel This is Good
Comedy video blogger from Latvia Stas Davydov created the channel This is Good in 2010. During this time, he published more than 850 reviews of funny videos that subscribers sent him. There are more than 5.8 million of them on the channel. The channel brings in approximately $10,500 - $168,000 per year.
TheKateClapp
Channel TheKateClapp
Video blogger Katya Clapp (Ekaterina Trofimova) on the TheKateClapp channel shares with her subscribers videos about travel, everyday life, cosmetics, food, cats and “girl problems”.
She has over 430 videos, 6.8 million subscribers, and an annual income of approximately $10 500 — $168 000.
LARIN
Channel LARIN
Dmitry Larin is a video blogger, author of the show “Larin Against” and others. On the channel, LARIN criticizes other video bloggers.
Now the channel has only 21 videos and more than 2 million subscribers. The channel brings in approximately $3,600 - $57,000 per year.
How to become a blogger
Well, we got inspired after studying the question “how to make money as a blogger on Instagram?” And if today’s article inspired you to create your own blog, I’m sharing with you quick instructions.
Detailed instructions for creating a blog are presented in the article below. So if you are interested, then come and read.
On topic: How to blog: 7 steps + tips.
Step 1: Choosing a Niche
You can check whether your topic is relevant to your audience using the wordstat service. The more queries the service generates on a selected topic, the better. This means the topic is in demand and profitable.
To assess the potential, in addition to Yandex, you can also use Google Trends. And to make it easier for you, I have prepared a selection of the most popular niches.
TOP 10 profitable niches for blogging on Instagram:
- Beauty bloggers. They talk about everything related to the sphere of beauty: cosmetology, hairdressing, nail services, review of cosmetics and face and body care products;
- Fashion bloggers. They share the latest fashion trends and trends, recommend stores for modern clothing and shoes, give advice on how to create stylish looks, etc.;
- Fitness bloggers. This includes both professional trainers and masters of sports, as well as amateurs who engage in physical exercise at home;
- SMM specialists. Blogs about everything related to promotion on the Instagram network: tips, tricks, life hacks, courses for beginners or selling services for promoting accounts;
- Insta designers. A completely new trend, but already very popular. Blogs about creating profile templates or endless design;
- Photographers. They talk about the correct angles for photos, the use of daylight and artificial light, photo processing and presets;
- Life bloggers . If you have an interesting life or just like to make funny videos or life stories about yourself, this blogging topic is suitable for you;
- Food bloggers. They can publish quick recipes, make cakes/cupcakes to order, or even write reviews of dishes from establishments in your city;
- Handmade bloggers. Girls and women who do any kind of handicraft and sell their products: knitting scarves and hats, sewing toys, soap making, etc.;
- Travel bloggers. They talk about amazing places they have visited themselves. They tell you all the pros and cons of countries, hotels, and vacations in general.
I note that when choosing a niche for a blog, you should rely not only on ratings. Your interests and preferences are much more important in this matter.
The topic of the account should be close to you, then readers will be captivated by your posts, statistics will grow based on the number of views, and advertisers will not skimp on placing ads on your profile.
Step 2: Define your target audience
Make a portrait of the target audience, for whom you will blog, who will be your reader.
Competitors' pages will help you with this. Study the profiles of the most active users, identify their gender, age, place of residence, interests, presence of children and other factors.
The more information you collect about users, the better you will be able to develop the type of content suitable for them.
On the topic: 1. Client avatar, without which it is impossible to make effective advertising; 2. How to determine the target audience? Detailed instructions.
Step 3: Register an account
The word “design” means absolutely everything: from a competent description of the BIO to the development of a corporate style for an account or author’s presets for photo processing.
Since your profile should have a recognizable image and a pleasant appearance.
In a blog, all information should be organized into sections. It is important for subscribers to have a visual structure so that it is clear how to navigate the profile and where to look for this or that information.
Use thematic hashtags for navigation, use and tag eternal stories under headings, place post topics directly on publications, or develop a posting scheme.
Lifehack. You can promote your Instagram account completely free of charge with the Bosslike service (besides, it’s safe, we use it ourselves and recommend it to you).
Step 4: Content Preparation
Not only the “wrapper” should be beautiful, but also the filling. Think over topics for posts, develop a content plan, include not only “dry” theory, but also interesting interactions, inspiring cases and stories from your experience.
Pay attention to graphic content. Avoid using stock images, poor quality photos, and hackneyed images from the internet.
If your content is useful, comments will definitely pour in; by the way, don’t forget to respond to them.
WE ARE ALREADY MORE THAN 32,000 people. TURN ON
In-scale / marketing
Step 5: Engage your audience
Select the audience that best suits the portraits compiled in the second step. To collect subscribers, use parsers, mass following services, or advertising with bloggers with similar topics.
By the way . The TOP parsers are Pepper Ninja (“INSCALE30” +30 days upon payment), Segmento Target (“INSCALE” +30 days upon payment).
Don't forget about hashtags and geotags. Most Instagram users to this day search for suitable profiles using these methods.
Expanding your audience is necessary not only at the stage of establishing a blog.
As you already understand, the number of subscribers directly affects the blogger’s level of earnings. Therefore, I advise you to regularly hold events to increase your audience.
Step 6: Track Statistics
Constantly monitor the activity of your subscribers, and it is better to do this through a special service, as it will show you more information and you can also analyze your competitors.
Also test different types of content, check what the audience responds to best. Remove bots, exclude dead accounts - they spoil the quality of statistics.
Pay attention to the number of monthly unsubscribes. If it does not exceed the threshold of 0.2%, there is no reason to worry, this is normal.
If the number of unsubscribers increases every month and consistently crosses the acceptable threshold, you need to conduct a detailed analysis and identify the reasons.
On topic: Business on Instagram: from scratch in 13 steps
Step 7: Attracting Advertisers
The easiest way is to wait until potential customers notice you and offer cooperation. If you don’t want to wait any longer, you can offer your services, say, to your favorite brands.
Of course, not everyone will agree, but this is a good chance to get your first client and make yourself known.
Another option is to register on advertising exchanges for bloggers (for example, on Getblogger, by the way, using the promotional code “INSCALE20” there is a 20% discount, if you suddenly decide to buy advertising from someone).
Next, write what products and services you are ready to advertise, set a price for placing an advertising post and wait for customers.
How much do bloggers really earn on YouTube?
Above were the approximate earnings of bloggers only in the Youtube affiliate program.
It is clear that real earnings are much higher. After all, in addition to money from monetization, bloggers receive money for mentioning goods, services, names, companies, channels, etc. in videos. They also do all kinds of reviews to order. By the way, they receive products for filming reviews for free - this is another type of income.
Many do not shy away from paid consultations and participation in trainings and coaching as “a person who has achieved success.”
Therefore, to estimate how much bloggers actually earn, you need to multiply the given figures by about 3-5.
Video: How Much Money Do YouTube Bloggers REALLY Earn?
Free statistics
I was surprised by the availability of YouTube statistics. Unlike earnings statistics from YAN or Google AdSense advertising, which you will not get anywhere (?), YouTube channels do not hide it.
Look for yourself, on any video blog we can see how many subscribers the blog has, how many views, and the date the video was added.
In addition, YouTube traffic is easy to track. It is on this accessibility that special services have been created that are ready to provide statistics on views of YouTube channels, and based on views it is easy to estimate the possible earnings of video bloggers.
How to become a blogger on YouTube and make money
Now you know how to become a video blogger on Youtube and earn good money. You have watched the channels above and know how to film what and on what topics so that your videos quickly gain views and your channels gain subscribers.
What is stopping you from taking the first steps towards making money on Youtube? Laziness or cowardice?
I wish you to overcome both (and all the obstacles you imagine) and earn five figures in dollars. Yes, and share this information with your friends - here are the buttons:
What influences a blogger’s income?
Most novice bloggers have little idea of how the situation is formed when advertisers themselves begin to contact a person on YouTube. It seems as if all you have to do is create “good content” and everything will come by itself. And quite quickly. Alas, this is not true. For example, the specifics of your content will directly affect the audience you gather. And the specifics of this audience will directly influence how interested this or that advertiser will be in you. So, for example, channels that gather a children's audience may have millions of regular users, but this will not give them the same profitable cooperation with advertisers that channels with an older audience have with a similar number of subscribers. Because children are not solvent.
Number of subscribers
Whatever one may say, the number of people who constantly follow your work and subscribe to your channel plays a paramount role. This is the basis of all advertising earnings on Youtube (and on the Internet in general).
The more subscribers, the more options you have to earn money from advertising third-party products, affiliate programs, your own products, donations, and more.
Mention of the blogger and channel in other sources
A blogger’s fame consists not only of his own channel, although his personal audience is the basis. But if a blogger begins to be mentioned by other channels for which he does not pay for advertising at all, his popularity reaches a new level.
Of course, most popular bloggers who are known outside of their public reach this level due to the so-called “high gluttony”, discussing only those topics that are now popular and which cause a strong reaction among people. Often this is politics, problems, or the yellow segment - the personal lives of stars, their statements, etc. But there are also those who simply create very high-quality content, make manuals, instructions or something similar that can be useful to other bloggers in their work. Then they begin to mention him as the author. This is real recognition. However, both the first and second options allow you to quickly increase popularity, and after it, the quality of monetization.
An example of how a blogger becomes famous due to hype topics is Nikolai Sobolev, who not only gathered his own audience, but also began to appear even on TV. He will receive more than a blogger with the same audience, but less “quoted” by the media.
Channel topic
We have already started talking about this above. Your audience depends on the topic of your channel, and this directly affects the quality of monetization and the desire of certain advertisers to order advertising from you.
So, if the channel’s target audience is schoolchildren aged 13 to 17 years, the cost of advertising space is automatically lower. Because, firstly, it’s not worth expecting that such an audience has a lot of money, and secondly, not every advertisement has schoolchildren as its target audience.
But even children's channels can make money using the above methods.
Examples of successful bloggers
Some website owners have been able to prove that the business they are engaged in can bring high profits.
In the ranking of successful businessmen is Ivan Rutskoy, who created the “EeOneGuy” channel. Initially, the young man did not think about who pays bloggers. He registered a channel on the YouTube platform back in 2013, perceiving it as a hobby. Gradually, Ivan became interested in creating videos in which he plays popular games, sings karaoke and tells funny stories from his personal life. This year, the number of subscribers to the “EeOneGuy” channel has surpassed 14 million people. The annual profit from Ivan Rutsky’s business is about 18 million rubles.
Serious achievements in blogging were achieved by Maxim Golopolosov, who came up with the entertainment show “+100500”.
Blogger Maxim Golopolosov
The young man began posting humorous videos on YouTube, and gradually his content began to be in high demand.
The annual earnings of the author of the “+100500” project exceed 15 million rubles.
Yuri Morozilka (Yuri Murlin) achieved significant results in the information business. The video blogger makes money by creating let's plays, which he skillfully flavors with a dose of witty humor. The young businessman has more than 6 million subscribers. Blogging brings Yuri Morozilka an annual income of over 8 million rubles.
Who pays the blogger and how do they get money from YouTube?
Author's websites contain thematic advertising, which is embedded by search engines. For clicking on a banner, the blogger receives a reward in monetary terms. The content author independently determines which advertisement to place - Google or Yandex.
A significant percentage of network users, realizing how much income a blogger can earn on YouTube, do not imagine how to cash it out. Withdrawal of funds – through the Google Adsense service (bank transfer, checks, PS “Rapida”) or media networks (via an affiliate program).
How YouTubers make money - 3 most common ways
Most YouTube users monetize their activities using various services and methods.
Google AdSense is one of the most common, which provides the opportunity to make money on contextual advertising. Besides this, there are a lot of other options, but today we will look at only 3 main ones.
Method 1 – Google AdSense Advertising
This platform can be used not only by channel owners, but also by those who have websites, blogs, etc.
In order to monetize a resource, you need to register with Google AdSense, then make all the settings that are required and wait until your account is reviewed by moderators.
⭐️ At the same time, the number of views on your channel should already exceed 10 000!
After this, the channel will be among the monetized ones and in each video that you uploaded, you will see either contextual or display advertising.
The amount of income depends mainly on the number of views, as well as on the number of transitions made by users.
The approximate earnings for can be different, and it is formed based on the topic of the channel. On average, this figure varies from 0.2 to 1 dollar.
Method 2 - Affiliate programs (links and advertising in the video itself)
There are a lot of different affiliate programs that provide the opportunity to earn money similar to the previous resource.
The cost of 1000 impressions can be anything, but usually it is not less than $0.5.
Example of an affiliate program on YouTube (link under video)
It is necessary to choose an affiliate program responsibly, since not all resources guarantee fair conditions, and various problems may arise when disconnecting an affiliate program from the channel.
Method 3 - Donat
This option for making money on your channel is the most unpredictable, since it is unknown how much money a particular viewer will decide to donate.
But meanwhile, this method has great prospects. To receive donations from viewers, you need to have a permanent, interested audience.
Example of donation on YouTube
This is interesting! The size of donations can be anything - many video bloggers receive from several hundred to tens of thousands of rubles . Basically, users make donations in exchange for the channel owner broadcasting to perform some action.
There are even quite harmless requests - to sing a song, say hello, draw something, make a sign or drink water... But more and more there are other options for entertaining users, in which they can even make fun of the presenter.
Most often, streamers agree to fulfill even rather strange requests in order to receive large sums into their account. The main condition for users to make donations is to interest them as much as possible.
