How bloggers make money on Instagram: 12 methods + 5 tricks

What are blogs and what are they like?

Initially, a blog was a personal diary that a person kept on the Internet. However, now there are many thematic blogs on the Internet that are devoted to a variety of things: from psychology to business and marketing. An example of a popular personal blog is Ipeshnika’s Notes in Yandex.Zen. An example of a thematic one is the TexTerra blog (they write about marketing and advertising).

A blog can be on some platform, for example, Zen, YouTube, VKontakte, or be a separate site. An example of a website on its own domain is AdBlogger.ru.

Let's compare both options:

About the blog and types of earnings

What is a blog? Essentially, this is a personal diary that is kept on the Internet. If earlier their thoughts were described on the pages of paper notebooks and hidden from prying eyes, now people, on the contrary, strive to demonstrate their lives and/or their inner world by publishing texts on an Internet blog.

The word “blog” was formed from the English “web log”, i.e. online event magazine. In the classical sense, this is a site where the user talks about his life.

Over time, blogs began to be written in different ways: in video format, photos, messengers, social networks, etc. There are many ways to do business, but the principles of making money from them remain the same.

When a blogger earns a reputation and thereby attracts an impressive audience to his resource, he can recommend various products and services to his subscribers.

Advertisers, as a rule, turn to more or less popular bloggers themselves to promote their products.

Placing advertising information on a blog can cost thousands, or even hundreds of thousands of rubles. The final amount will depend on many factors, including the popularity of the site and its theme.

How much can you earn by blogging on the Internet?

If you don’t take stars, who can receive from 100 thousand rubles to 1 million rubles or more for one advertising placement, income from blogging can be:

• From 3-5 to 15-20 thousand rubles per month, if the blog is a hobby and you spend a couple of hours a day on it.
• About 30-50 thousand rubles per month, actively blogging and often publishing new content.

These are amounts that almost everyone can realistically achieve. If you show talent or find an interesting niche, your income can grow 2-3 times or more and range from 100-150 thousand rubles per month.

There are ways that even beginners can earn more money. We will talk about them below in the article.

In the meantime, let’s look at how much you can earn from a blog in different systems:

• YouTube pays on average from $0.5 to $1.5 per video. By gaining 100 thousand views in a month, you can earn about $150. Getting 300 thousand views - about $450.
• By placing Yandex contextual advertising on your website, you can earn 1,500-2,000 rubles per 1,000 visitors per day. For example, if your site is read by an average of 2,000 people a day, then in a month you can receive 3,000-4,000 rubles.
• Placing one link under a video on YouTube can bring in 500-1000 rubles even on a small channel. You can sell such services on the Kwork exchange.
• Bloggers who own websites actively post advertising articles with links. The cost of one publication on a blog with 300-500 visitors per day can be 1500-2000 rubles, on a more popular project - from 2000 rubles. and higher. You can sell such advertising through Blogun and other exchanges for webmasters.

How to create your own blog

Now let's move on to the question of how to make a blog and make money from it. To create your own blog, you can use a website builder, CMS, or run it on one of the popular platforms. Let's look at each of the options.

Blogging on one of the popular platforms is the easiest option. You don't need to create, choose a design or worry about anything. You simply register on the service and start publishing posts on your behalf. A few years ago, earning money from livejournal was at the peak of popularity. Now the momentum has slowed down, but there are still quite a lot of useful articles there.

Making money on LiveJournal is one of the options available to a beginner, where it is better to blog to earn money. It is enough to have a small number of subscribers and publish from 10 to 20 posts per week. And you will already be able to place advertising posts and receive money for it. Other similar platforms are not so much suitable for making money as for promoting your own brand. But posts can also be used as hidden advertising.

Blog builders are quite convenient for a beginner. If you don't know how to make websites, but want to create your own, there is no better option. In the designer, you can assemble a design using templates, choose how articles will look, and fill your portal with content immediately after its creation.

Most builders have a free period that you can spend testing the features. The price for one medium-sized blog is 100 - 300 rubles per month. Very democratic. If you add to this the cost of hosting and domain, it comes out to about 4 - 5 thousand rubles per year.

An option for advanced webmasters is to create a blog yourself. The easiest way to do this is in the well-known CMS WordPress. In it, you don’t have to write code from scratch and do what professional programmers usually do. Creating blogs in this service is easy. There are many instructions on this matter on the Internet.

The main advantage of WordPress is that you can create a completely unique design and you won’t have to pay to create a blog. Yes, despite the fact that the fees in the constructors are also small, they still exist. Especially when you consider that at the initial stage you will not receive money for advertising; for the first six months to a year you will simply have to invest your own funds.

To create your own blog, choose one of three options. The easiest one is a large site, especially if you don’t know where to start. A simple option, but with an additional payment - a designer. The most complex, interesting and profitable option is WordPress. These are all the available options where a beginner can create a blog to make money on it.

I recommend that you create your first blog using the builder. It’s simple, convenient, and there haven’t been any problems with promotion for a long time. The best option for beginners.

How to fill a blog

Creating a blog is just the first step to making money. You need to create unique and useful content that users will read. And if previously competent SEO optimization and unique texts were enough for this, now everything is somewhat different.

Now the CEO is gradually fading into the background. There are more and more articles in the top that rely not only on keywords and their location, but also on the presentation of the material and benefits for the reader. That is why, in order to promote a blog, you need to create useful materials first. And only after that think about keywords and optimization.

You need to choose the main topic of the blog. Highly specialized portals attract fewer users, but in such niches there is less competition and more opportunities for creating quality content. Then you need to study the topic as efficiently and deeply as possible: analyze open sources, attract experts, sort information. A regular rewrite won't help here.

In order to properly fill your blog, work on each topic as much as possible, but do not forget about SEO. Keys and basic optimization are still an important metric.

And also don’t forget about the niche. If you choose a topic with high competition, for example, you want to create a blog about making money, then you are much less likely to get to the TOP. If you choose a narrow topic like “leg diseases,” then your chances of winning the competition are much greater.

What determines the amount of earnings on a blog?

How do bloggers make money?

Do you want to make money blogging? This is quite real and not even as difficult as you might think at first glance; The main thing is to choose the right strategy and constantly increase traffic to the resource in order to be attractive to your partner. The main income is advertising, but at the same time, your blog is interesting to an advertiser if it is regularly filled, it has good, stable traffic, its growth is observed, and the content is at a high level, thematic and justified. Agree, it is unlikely that a dog food manufacturer will be interested in advertising on a blog dedicated to chess.

Today Instagram is booming, where you can get money for publishing a post or story, but they are of interest to an advertiser if you have 20 thousand people following you (for a post with a photo), for stories from 50 thousand.

Plus, you can participate in promotions, affiliate programs, and expand through barter “I’ll write about you, and you’ll write about me.”

Ways to make money on a blog

Let's look at popular ways to monetize blogs and how much money they can bring in.

1. Selling advertising

This is the main source of income for popular bloggers. To sell advertising for adequate money, the size of your project’s audience should be from 100 thousand people in a narrow niche and from 1 million people in a broad niche. In this case, advertisers will come to you, ready to place banners, promotional articles and other materials.

Examples of advertising rates:

• Placing a PR article on a blog - from 10-15 thousand rubles (if your blog is read by 10-15 thousand people per day) to 100 thousand rubles (if your blog has an audience of 50-100 thousand visitors per day).
• Advertising in a YouTube video costs from 200-300 rubles per (do not confuse direct advertising with the money that YouTube itself pays to the authors). For example, if the videos on your channel get 100 thousand views, you can ask for 30 thousand rubles for advertising in them.

While the blog is young and gaining popularity, it is difficult to sell advertising on it. But there are other ways to earn income.

2. Placement of Yandex and Google ads

The search engines Yandex and Google offer webmasters to place ads of their advertisers and receive money for it. To do this, you need to connect your site to the Yandex Advertising Network or Google AdSense and place a special code.

In Yandex you can earn about 1500-2000 rubles per month

for every 1000 visitors
per day
. Google has more revenue.

For example, if an average of 5,000 people come to your site, you will earn 7,500-10,000 rubles per month. This is not much, considering how much time and effort is needed to promote and support the site, but it will provide some money at the start.

3. Platform affiliate programs

If you blog on a platform, then, as a rule, there will be an internal monetization system. For example, in Yandex.Zen the platform itself pays authors. Earnings depend on the popularity of the channel and the activity of the audience, and can range from 3-5 thousand rubles per month, and 25 thousand rubles per month, and more.

We already talked about the program on YouTube above - on average they pay up to $1.5 per video.

4. Selling links

This is one way to make money on a blog that is suitable for beginners. Many website owners are interested in buying links to their projects, as this helps improve their rankings in search engines.

Selling links is one of the easiest ways to make money on a blog, which does not depend on the popularity of your project. Even a new blog with a small audience can start making money this way.

Links can be posted forever, that is, you will be paid once for posting materials “forever” (as long as your blog is running). Or rental ones, for which you will receive money every month.

You can earn money this way through link exchanges. But be careful and don’t get too carried away with this method of earning money, since a project filled with advertising and links will not appeal to readers.

5. Subscriptions and premium content

This is a relatively new way of making money for bloggers. You can offer readers additional, premium content for a fee. For example, some articles on your site will be available for free, while others will be available for a fee.

Also, for money you can open access to chats and channels with exclusive information. For example, this is often how stock market analysts earn money. They maintain blogs and offer those wishing to buy access to channels where they publish detailed analytics and stock price forecasts.

There are channels about programming, the hosts of which post some of the courses for free, and ask to pay money for some of the lessons. Or they sell scripts that are described in videos. You can sell templates, checklists, books, and much more as premium content.

6. Selling your own goods and services

For example, you run a blog about handicrafts and invite readers to buy your work. Or you tell them how to set up advertising on the Internet and offer your services. Or you are a tutor, you write about foreign languages ​​and offer to buy online lessons from you.

This method of earning money can bring good money, even if your project is niche.

7. Selling courses

A popular way to monetize educational and professional blogs.

For example, on YouTube there is a SHELNAT DESIGN channel with an audience of about 300 thousand subscribers. The author tells how to create interior design and offers to take courses from her, the cost of which varies from 30 to 90 thousand rubles. By recruiting 10 people for training, you can get 300-900 thousand rubles in revenue.

Another example is Dmitry Rumyantsev, a famous SMM specialist. The cost of his individual course ranges from 50 to 90 thousand rubles, personal consultation - 15,000 rubles per hour at the time of preparation of the review.

To successfully sell courses, you need to be a well-known specialist and have the talent of a teacher.

8. Donations

You can invite your readers and viewers to send donations - money to support a channel, website, group. There are streamers for whom donations are the main source of income.

Who pays the blogger

Bloggers make money from advertising and sales. Moreover, this can be the promotion of one’s own goods and services, products of small or large trading companies. There are several ways to present the advertised object to the public, each of them is designed for a specific type of blog and its concept. Bloggers receive money for results - placing an order, clicks, views.

A striking example of advertising in a video blog is the popular YouTube resource. Companies' products or services are promoted using:

• Videos. They are manually or automatically embedded in the blogger’s video; when visitors watch the video, they also see advertising. Less often, audio advertising is superimposed on the video, briefly telling about the product, company, or event.
• Direct advertising - when a blogger makes a full review of a film, product, company, attracting the attention of the audience to them. Products are usually provided free of charge.
• "The product has a face." A popular method is when the blogger himself uses the product and tells viewers about it. For example, he conducts a program wearing a cap from a well-known company or a T-shirt from an online store.

Text blogs have a slightly larger number of ways to monetize traffic, but the essence remains the same.

Advertising methods:

• Link in the text of the post or article. As a rule, it leads to the advertiser’s page, where the user can order a product, a case video of lessons, etc.
• Banner advertising on a website or among text content. They come in various sizes and can be located in any part of the web resource.
• Video in the “body” of the article, between or before the text.
• Website branding is the placement of one or more advertising images on the background of the website. Today this is one of the most expensive ways to promote goods, services, and films.
• Contextual or targeted advertising from Yandex (YAN) or Google (AdSense). A special code is placed in a certain place in an article or website where a particular product will be shown to visitors. The topic is selected automatically for each visitor, that is, one person who was recently looking for wheels for a car will see an advertisement about auto products, and another about dishes.
• Teaser advertising is almost the same as contextual advertising, but the ads have a somewhat provocative, attention-grabbing color.

There are other forms of earning money - advertising various blogs, selling space for external links.

To make money from advertising, a blogger needs a “live audience” - readers, viewers. The advertiser pays for actions - clicks, product orders, or a large number of views.

The number of visitors or viewers of a blog is counted by special services, for example, through Yandex.Metrica statistics. It provides not only dry numbers, but allows you to generate various reports. There are built-in counters on YouTube, as well as on social networks.

Where to begin?

1. Choose a topic for your blog.

• It is better to write about what interests you and what you understand. This way you can create good content.
• The topic should be of interest not only to you, but also to other people.
• The blog must have commercial potential. Think about who might advertise with you and why. If there are few such clients, then most likely the income from the site will be small and it is better to look for other ideas.

2. Choose a platform to blog on. For example, if the video format is closer to you, then YouTube is suitable. If you like writing articles, then Yandex.Zen or a blog on your domain. You can also consider blogging on social networks, especially if you have popular personal pages there.

3. Create a content plan and update your blog regularly.

A content plan is a list of materials, topics, posts with dates when they should be released:

• It is advisable to update YouTube channels once a week.
• You can write on Yandex.Zen at least every day.
• In VKontakte groups and public pages, it is better to make 3-4 posts a day.
• Instagram should be updated daily.
• If you have a blog on your own domain, you can update it 1-2 times a week.

It is also important to track which materials resonate with readers, receive likes, comments, reposts and attract new people. Your task is to write about what interests your audience.

4. Promote your blog.

There is little point in just writing. Content needs to be shared to attract audiences. There is an entire profession - content marketer, whose representatives solve these problems for different companies.

Below we will tell you what free promotion methods exist.

How to become a blogger

Becoming a blogger is not difficult, but being successful at it is more difficult. The work involves systematically filling a resource or diary with content. A blogger must regularly create new and interesting videos and write good articles on current topics. The main thing is that the information should be useful to the public, arouse interest, and be attractive.

The regularity of posting videos or posts is a relative concept. The best option depends on the topic. If the target audience is children and youth, then the frequency of updating the material is 2-5 times a week or daily. More serious topics - technology review, business, investments - 1-4 times a week. You can post videos or articles more often; these are just average recommendations from experienced bloggers.

The general procedure at the start will be as follows:

1. Define the concept. This includes topics and planning. You need to understand that some genres are widely developed and it is difficult to “break through” to popularity - a blogger will need his own zest, a feature.
2. Selection of a suitable site. Depending on the type of content, this could be a YouTube channel, a LiveJournal page, or your own website. You need to determine what features are required and choose the appropriate option.
3. Set up a site. For YouTube channels - creating a “header”, for a page on social networks - a “header”, a menu block, plus photos and videos. With your own website, everything is somewhat more complicated, since the Internet audience is accustomed to beautiful design and easy navigation. A simple solution is to buy a ready-made theme; if necessary, one-time orders for creating photos or videos are transferred to freelancers.

When the preparatory work is completed, the blogger moves on to the most important thing - creating content and filling the site. Before you start recording a video or writing text, it is recommended to draw up a rough plan for 10-20 subsequent episodes and outline what they might be about. This will help you quickly adapt to the wishes of the audience and make announcements.

It is worth paying attention to promotion. There are many options here - paid advertising, affiliate advertising (mutual advertising of a blog with another blogger, mutual subscriptions). Some also resort to “forbidden” methods called “incentivized traffic.”

It can take a lot of time to promote “to the masses” before receiving the first money. According to some blogging leaders, the first 10-15 thousand were received after a year or a few months. The number of subscribers or readers should grow steadily; if this does not happen, you should reconsider your actions and improve the content, change advertising methods, pay attention to the structure of the site and its ease of use.

Advertising is introduced after a certain time, when the blog has active visitors.

How to make a blog popular for free?

Three components of a successful blog:

1. Content that is interesting to a wide audience.
2. Proper content distribution.
3. Audience of regular readers.

If you work in all three areas: writing interesting articles, distributing them on the Internet and working to increase the number of regular readers, the popularity of your project is a matter of time.

How to distribute content for free and attract new readers:

1. Collaborate with other bloggers. For example, offer them guest posts—unique content written specifically for your partner’s blog that includes a link to the author’s (your) website.
2. Use SEO to get traffic from search engines.
3. Publish instructions, selections, reviews, checklists - people actively share such materials with each other.
4. On YouTube, novice bloggers actively comment on videos of popular colleagues and thus attract attention.
5. Interview popular people on the Internet. Such materials attract attention.
6. If you have a professional or thematic blog, participate in seminars and conferences, conduct webinars where you can talk about your site.
7. Exchange advertising with other bloggers through barter. It is important here that your colleague’s audience is comparable in size to yours. For example, if you have a group of 10 thousand people, then you will not be able to barter with a group with 50 thousand participants.
8. Post content on social networks. For example, in the Freelancers Club we post free collections of video lessons on topics related to making money on the Internet, education, and mastering various programs.

As you can see, it’s possible to make money on a blog. This can be additional income or the main source of money. The main thing is to approach the matter correctly and create a project that will be interesting and useful to people.

Author: Sergey Antropov (KadrofID: 5) Added: 08.28.2020 at 17:17

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How can a blogger make money?

Like any website, blogs mainly make money from advertising. If you create your own blog, you can integrate advertising. You can use:

• Affiliate programs.
• Contextual advertising.
• Banners.
• Custom articles.
• Own information products.

Let's talk about everything in order. Let's start with the two easiest ways to monetize blogs: contextual advertising and banners.

Contextual advertising is advertising units from search engines that you see every day on different sites. They make money when the user clicks on them. The price of such a click can be 5 - 50 rubles. On average, 0.5 - 1% of users click on ads.

Banner advertising is pop-up windows and advertising inserts in different parts of the pages. These are no longer search engines, but private companies. Working with them, you get money not for clicks, but for impressions. If users do not have adblock, then he will be able to see them and bring you some money. The cost of 1000 impressions ranges from 15 to 50 rubles, depending on the topic.

If the blog is visited by 1000 unique visitors per day, you can earn from 4 thousand rubles per month on context and banners.

Next in complexity are affiliate programs. They pay you to attract clients. Here you are free to use any advertising materials to get the user to take some action. For beginners, this will be a rather difficult way to make money, because to do it correctly you will have to choose an affiliate program, product and advertising creative. But if you approach this issue wisely, then earnings on affiliate programs can reach 30 - 40 thousand rubles per month.

Custom articles are also one of the ways to work with partners. True, here you are no longer attracting clients, but simply posting an article on your portal for which you are paid. Advertisers come with such offers much less frequently, but on well-promoted blogs they pay from 1 to 2 thousand rubles for one such article.

And the most difficult way to monetize your own blog is to make money from your information product. This is suitable for those who can teach ordinary users something. These could be courses in programming, design, advertising settings, promotion, etc. Anything that may be useful to someone can be monetized and sold your knowledge. This method of making money on your blog is suitable only for specialists in their field.

Please note that information business is not that simple. You must know what you are telling your clients. They are paying you real money, so the responsibility of helping them learn is yours.

How to choose the right blog topic

If you already have a well-traveled and in-demand blog, skip this short section. If you are just planning to create a magazine, information on choosing a topic will be useful to you.

You've probably heard about expensive and cheap, promising and not so promising topics. Indeed, all other things being equal, a commercial blog about finance or medicine generates more income than an entertainment magazine about celebrities. But under no circumstances choose a blog topic based on the average cost per click in Direct or the popularity of the information niche.

When can you expect your first income from a blog?

As I already said, making money on a blog is not a quick process. Therefore, if you need quick money, I advise you to choose another method. If they tell you that you will earn money in a week from your blog, then know that they want to deceive you and do not listen to such storytellers.

In order to make money from your blog, you need to get traffic to your blog. And for this you need to fill it with articles. And the more articles there are, the more traffic there will be and, accordingly, higher earnings.

Therefore, get ready that your blog will not bring in any money for the first six months. But then the first money will begin to appear. And the further, the more. This is the beauty of it, first you work for the blog, and then the blog works for you.

How to promote a blog

As you understand, simply creating a blog to make money is not enough; you need people to visit it and read your articles. You can’t just write a couple of articles, fold your pens and wait for millions to pour in. We need to make sure that it becomes a popular platform with good traffic.

Information on how to properly promote a blog is also very extensive and deserves a separate article, so here I will list the main points:

• Quality content . You should post very cool articles on your blogs that fully answer the questions of readers who came to your blog to find answers.
• Links . If other sites link to your blog, then this is a beacon for search engines that your site has a certain authority and can be placed higher in search results.
• Behavioral factors . You must contact your audience who comes to your site. Answer questions in the comments, ask questions, etc.

Thus, by regularly developing and improving your blog, you will gradually gain traffic and be able to start earning money using various methods, which we will now talk about.

Enter the market: monetization for serious bloggers

Market participation is the only real alternative to the advertising model of blog monetization. The market scheme works like this: a blogger does what he writes about and gets paid for it. There are two possible options here.

First: a person first does some kind of business. This could be a car repair shop, an online store, a manufacturing plant, or a private clinic. Then the businessman creates a blog, with the help of which he shows his expertise and attracts clients. You don’t have to look far for examples, right?

The second option: a person creates a blog from which a business grows. For example, if a blogger writes about cosmetics or folk musical instruments, he can open an online cosmetics store or set up the production of pipes and pipes.

Remember the recipe for a successful blog suggested above? The author should be interested in the chosen topic. This is a very important condition for successful entry into the market.

Universal recipes for turning a blog into a business do not make sense, since each niche has its own laws and rules. Therefore, take a look at the successful examples of turning web magazines into profitable businesses. Perhaps they will inspire you and suggest a course of action.

Locals: from a real estate blog to a service for tenants and landlords

The commission-free apartment rental service The Locals grew out of a real estate blog. As an experiment, the authors added to the web magazine the ability to publish advertisements about apartments for rent. Then they ensured that the landlord database was up to date and offered paid access to potential tenants. A detailed history of the project can be found here.

In this case, entrepreneurs created a successful online service based on a blog. They did not begin to create a database of landlords themselves and provide realtor services. Therefore, it cannot be said unequivocally that the authors of The Locals have entered the market. But they found their niche between the blogosphere and offline business.

The Blonde Salad: a fashion blog brought millions of dollars to the author

Today Chiara Ferragni is one of the most respected experts in the fashion industry, a socialite and a successful businessman. She started in 2009 with the blog The Blonde Salad. Chiara's boyfriend spent about $10 to register the magazine. On her blog, Chiara published mainly her own photos in fashionable clothes.

Ferragni's story is unique because she was able to successfully monetize her blog using two approaches. Firstly, the advertising monetization model took off. The magazine became very popular. The monthly audience of the publication, which already employs dozens of employees, is 500 thousand people. Advertising and affiliate sales bring in $1.5 million in revenue per month. A good reason not to discount the advertising model, right?

Secondly, the blogger not only entered the market, but dived into it headlong. Chiara Ferragni successfully exploits her appearance and popularity. Leading fashion houses consider it an honor to give a girl items from new collections. And Chiara’s appearance at the clothing show costs the organizers 50 thousand dollars.

Ferragni created her own shoe collection. In 2014, sales brought her a profit of $5 million.

Crazy drying: from an Instagram account to a profitable online project

The author of the “Mad Drying” project, Vasily Smolny, started not even with a full-fledged blog, but with an Instagram account. In 2011, the man changed his lifestyle: he started doing fitness and eating right. Smolny published his own photos on the popular social network.

Vasily organized an online weight loss marathon. For a modest 500 rubles, anyone could compete for the main prize, which amounted to several tens of thousands of rubles. Today, cars and apartments are being raffled off in the marathon, and the cost of participation has increased to 3,000 rubles. The blog on Instagram has turned into an online project with millions in turnover.

An atypical case: a blog with a paid subscription has become an alternative to the media

World Politics Review writer Hampton Stevens graduated with a degree in international relations in 2006. He decided to become an international journalist, but popular publications were reluctant to publish Stevens's materials.

Hampton began publishing political reviews on a blog. The magazine became very popular. The blogger made access to most materials paid. This made it possible to hire freelance journalists, as well as pay a salary to a full-time salesperson.

The blog has grown into a full-fledged online publication that generates income through paid subscriptions. World Politics Review is positioned as an alternative to mainstream media, as the magazine operates on the principles of independent journalism.

Is the World Politics Review story a successful entry into the market? Yes, because the author has turned his personal blog into a profitable media publication that competes with the Washington Post and National Journal. Stevens’ success story also shows that even in an era of content devaluation, you can make money through paid subscriptions.

The story of a simple computer geek

Thanks to Matthew Rodela's blog, he quit his job and became an entrepreneur. Matt really wanted to open a computer repair shop. But he was afraid to leave his job with a stable salary. Then Rodela started blogging about computers. The magazine became popular, and the author gained regular readers and potential clients.

In 2008, the man opened a workshop, but continued to work for hire at the same time. In 2011, he began earning enough to quit his job. Matthew still blogs. You can find useful information about computer repair and operation there. Rodela also teaches readers how to open their own workshops.

According to the blogger, journaling helped him psychologically. Hundreds of readers came to the blog every day. This made Matthew believe that he would find real clients.

Whenever you post new content, it experiences a small spike in attention

It comes from your regular audience, which grows and changes over time. When a new article appears on The Simple Dollar, regular readers of the resource usually become familiar with it within the first few days or so. This traffic explosion grows over time as you grow your audience. This is why consistency and consistency are so important. People who like what you do are likely to come back to you again, but if they don't find anything new, you're unlikely to see them next time. To keep people coming back again and again, you need fresh content.

Don't forget to make sure other people have a chance to see your content too. This is usually done by posting it on social media sites such as Facebook, Twitter or Reddit or on specific topic forums. This is how new readers are obtained to create the initial surge.

The second source of income is the so-called “long tail”

Your article or video gets indexed in Google and people come across it when they search for something. This process can continue for many years. Eventually, this long tail becomes your main source of income, no matter how popular you are.

Why can’t you start making money on the Internet right away?

Because there are several rules by which the entire process of making money online operates. These rules apply to everything you can make money on the Internet.

Almost all income from Internet content comes either through advertising or through the sale of the content itself

The Simple Dollar makes money from advertisements that appear on every page of the site, in emails, and so on. This is the reason why the project continues to exist at all. Content authors can also sell their books or charge subscription fees for online content.

The same is true for Youtube. Youtube takes a fee for advertising on its resource and divides it between itself and the video creators. As a rule, ad views are paid for. This means that whenever you see an ad on a site, the owner or the author of the video or article makes some money from you.

How to start making money on your blog?

To start making money through blogging, you need to create your own Internet resource. There are two ways to create your blog: paid and free.

The paid type includes creating a website, purchasing a domain name for it and paying for hosting. That is, you will have your own website.

You can create your own blog for free using resources such as Blogger, LiveJournal. You can also create an online blog for free using a website builder: Wix, Umi. There is an opportunity to become a video blogger by creating and posting your videos on YouTube. Making money on YouTube is no less popular among bloggers; some of them simultaneously create video and text content on their website. But you need to understand that creating a blog for free greatly limits your potential earnings. You won’t earn much on free blogs, except that by promoting a YouTube channel you can earn a decent income.

How often should I post?

In order for visitors to return to your blog again and again, you need new information to constantly appear on your blog. Otherwise, what's the point of checking your blog often? Look at popular blogs in your niche, I’m sure you’ll see that they publish new posts almost every day.

Therefore, if you want to create a top blog, then get ready to publish new materials as often as possible.

I would recommend releasing 1-2 new posts per week. This way you will have enough time to write a really interesting post and won’t have to rush too much.

Also remember that information tends to become outdated. Therefore, otherwise you will even have to update your old posts so that they are relevant