Bakery franchise: how much it costs to open and features


The idea of ​​opening your own bakery usually evokes mixed feelings among entrepreneurs. On the one hand, constant demand for products and solid profits attract businessmen, however, at the same time, most of them understand that this field of activity is quite complex in terms of technology and production. That is why, in this case, the option of purchasing a franchise from one of the famous networks is optimal, especially if you are new to this business.

Benefits of franchise bakeries

The advantages of a franchise business include comprehensive support from the parent company:

  • staff training;
  • legal and marketing assistance;
  • provision of technological maps;
  • control during production;
  • work according to a streamlined model that ensures profit.


The advantage of a franchise business is staff training.

Training and support

Owners of franchise outlets can count on assistance during the startup phase and after the opening of bakeries.

Responsibilities during opening:

  1. Choosing a location. Experts will assess the economic potential of the premises and advise which premises are best to rent. Choosing a suitable location will allow you to acquire clients on the first day of work.
  2. Implementation of technical and design projects. The company will provide detailed instructions on technical equipment and repairs, provide contacts of trusted suppliers, and help with commissioning of equipment. Experienced specialists will tell you where to order certain services and how to reduce costs.
  3. Turnkey opening. A team of professionals will help you open a retail outlet in the near future (a maximum of 1.5 months passes from signing the contract to the launch). Bakers and technologists are trained in the production of baked goods from natural ingredients, management personnel are trained in effective and competent leadership, salespeople are trained in making complex sales and increasing the average check.
  4. Material support. It was said earlier that business involves equity participation. The franchise owner invests 51% of the funds in opening the bakery, and the buyer - 49%.
  5. Providing management standards, production technology. Trade pavilions are opened with the full support of the franchisor. The latter’s responsibility is to provide operational management guidelines, technological maps, food recipes, promotion instructions, quality control methods, a brand book, various standards (merchandising, quality, communication with supervisory authorities, personnel work).

After the business is launched, active cooperation between partners continues. The help is as follows:

  1. Assortment management. Specialists monitor the market environment and demand, which allows them to adjust the range and increase sales. Existing recipes are being improved, and new product items are being introduced.
  2. Business development. The company is engaged in the promotion of franchises, expansion and continuous improvement of business. This guarantees increased recognition of the company and the formation of a positive reputation.
  3. Sales management. Specialists monthly analyze the financial performance of the bakery and competitors, and provide advice on merchandising and pricing.
  4. Marketing support. Employees develop advertising layouts, promotions and marketing events, promote on social networks and support a single corporate website.
  5. Education. Specialists train employees and improve their skills, analyze the work of personnel and give appropriate recommendations.
  6. Consulting. Each franchisee is assigned a personal manager who answers all questions that arise during the work.

Classification of bakeries by production structure

When choosing a franchise, it is important to determine the concept (ethnic or European) and the cost (democratic or premium). It is also important to take into account the peculiarities of the production cycle.

Incomplete cycle

Establishments use frozen preparations supplied by partner companies. Their task is to prepare baked goods for sale and serve visitors.

The owner of such a bread shop depends on suppliers and cannot influence the taste of the finished products.

Full cycle

Large-scale production is organized in full-fledged bakeries. Their opening requires large expenses and the availability of equipped premises with a warehouse and workshops. Management can control the quality of baked goods, select assortment and regulate prices.


Large-scale production is created in full-cycle bakeries.

What types of bakeries are there?

  1. Mini bakery

A small assortment of bread, several options for sweet pastries. A kiosk-style point on the street or in a supermarket. It is possible to have a workshop on the ground floor of a house in a densely populated central or residential area.

  1. Large bakery plant

Such enterprises are rarely interested in franchising, but there are precedents. Requires large investments and a commitment to long-term payback. The least profitable and popular type of franchise.

  1. Bakery

It differs from a mini-bakery in the large number of assortment items. The emphasis is equally on bread and sweet pastries.

  1. Confectionery

Fresh bread, buns, cakes, coffee, the opportunity to have a snack at the table or take the products with you. More difficult to implement, requires larger premises, equipment and personnel. But the payback percentage for confectionery shops is higher.

Several options for technological conditions are a feature of franchising in the bakery segment. That is, the fundamental difference is not so much in the formal names, but in the features of the production cycle.

This opens up possibilities for choice depending on desires and budget. For example, you chose a bakery-pastry shop. It can work on a full or incomplete cycle:

  1. Incomplete cycle: baked goods are based on semi-finished products manufactured by the franchisor. The cost varies from region to region, but it is relatively inexpensive.
  2. Full cycle: it represents the technology by which you manufacture products from scratch.

The first option requires less financial costs, qualified “expensive” personnel, and is suitable for beginners. The second is more complicated, the cost is higher, more labor costs, but it also has its advantages. Fresh baked goods, which are made “from start to finish” in one place, are much more attractive to buyers. A competent advertising campaign can quickly offset the disadvantages due to exclusivity, ensuring demand.

Popular franchises

Entrepreneurs can familiarize themselves with the rating of franchise enterprises. It includes proposals that will allow you to invest your capital profitably.

"Bulki"

The franchise of the federal network for the production of artisan bread has been operating since 2020. Entrepreneurs master the production of flour from biograin and gain access to a database of branded baking recipes. Cooperation is offered under the “Compact” or “Buffet” package.


Bulki is a unique bakery project.

Bonape

The goal of the franchise of a European chain of establishments is to offer customers a quality product and service that will change the attitude towards bread and the way it is purchased.

A franchisee can open a business in one of the following options: with a separate entrance or inside another store.

Cinnabon

The franchise of the international cinnamon roll brand was opened in 2010. The franchisee has access to all the necessary corporate information and can make good money selling popular baked goods. Establishment formats: mini-cafe, kiosk, stationary cafe.


Cinnabon is an international chain of cafe-bakery snack bars.

"Paul Bakery"

The franchise is available to experienced entrepreneurs who are opening a business in a big city. Cooperation is offered in 2 forms: in a shopping mall and in a building with a separate exit.

"Breadbox"

The franchise is offered in the format of a bakery at home. The entrepreneur gets access to technological maps and proprietary recipes, uses Russian production equipment and raw materials; he receives marketing support.


“Khlebnitsa” - bakeries selling baked goods made from natural products.

"Real Bakery"

The company, with experience in launching 277 bakeries, offers the opening of “near-home” establishments. Getting acquainted with the baking process during a visit to one of the enterprises helps businessmen make a decision on cooperation.

"Favorite Bakery"

The chain's establishments operate in residential buildings and detached buildings in residential areas. Features of the brand franchise: a large assortment and proprietary software aimed at optimizing business processes.


“Favorite Bakery” is a cozy cafe-style bakery.

"Pretzel"

When producing bread, employees use European and Old Russian recipes. The organization of production (kitchen “behind glass”) allows customers to observe the work of the staff. Available franchise packages - store or cafe.

"House of Bread"

The chain of bakeries with its head office in Izhevsk was founded in 2016. The initial investment in a franchise enterprise (from RUB 1,500,000) pays off in 10 months.


“House of Bread” is an inexpensive bakery where customers can always buy fresh bread.

"Tandir bread"

The chain's franchise has been operating since 2014. In the production of branded products, a tandoor oven is used. The average monthly profit from the work of 1 production workshop is 160,000 rubles.

"Loaf"

A bakery chain franchise allows you to open a business with minimal requirements for applicants. The initial investment is RUB 1,600,000, there are no royalties. The project pays for itself in 12-16 months.


"Loaf" is a franchise that is considered profitable.

"Makovka"

The brand's enterprises are franchised in 40 cities of Russia. The product range is adapted for each outlet. Starting investments - from RUB 2,350,000.

"PaPan"

The Moscow chain produces bread, flour and confectionery products. Advantages of cooperation: no royalties, proven effective marketing plan. For opening, a space of 50 square meters is selected. m.


"PaPan" produces bread and flour products.

Fazer

A Finnish manufacturer of bakery products has organized its own chain of cafes in the Russian Federation. The establishments work with frozen semi-finished products, which are supplied by the manager.

"Dobropek"

A franchise of a modern full-cycle bakery will provide a profit of 190,000 rubles. Every 3rd partner of the franchisor opens several retail outlets, developing a network in their city.


Dobropek is a well-known chain of mini-bakeries.

"Hot puffs"

Street food enterprises have been opened in Crimea and are focused on producing puff pastry products. The amount of initial investment in a franchise enterprise is about 80,000 rubles.

"Family Bakery"

Mini-format bakeries can be organized in premises of about 40 square meters. m. There are no penalties for franchisees. Royalty restrictions - no more than 39,000 rubles.


“Family Bakery” is a bakery with a range of sourdough breads.

"Mom's Bread"

A company from Izhevsk supports businessmen who are ready to open a franchise bakery in their city. To start a business, you need to deposit 25,000 rubles. and invest 2,000,000 rubles in a new establishment. The costs are recouped in 12 months.

"Zhar-Svezhar"

A chain of bakeries from the Volga region has been developing franchising since 2016. To join the business, you must make a lump-sum contribution (300,000 rubles) and pay opening costs (2,000,000 rubles).


“Zhar-Svezhar” is a chain of bakeries with an assortment of pies.

"Khlebnichnaya"

The bakery chain offers franchising in several formats: standard, mini, investment. Each plan is tailored so that you can get more profit with optimal investments. Business profitability is 25%.

"Mill"

To organize a bakery under a franchise chain from Veliky Novgorod, a large premises are required (from 500 to 1,000 sq. m.). Franchisees are offered 2 options for cooperation: bakery and confectionery.


"Melnitsa" specializes in the production of baked goods.

"Gifts of the East"

The cost of a franchise of family cafe-bakeries is 140,000 rubles. (in mini format) and 280,000 rubles. (standard area). To open a business, you need starting capital of 500,000 rubles. The royalty is 10,000 rubles, and the monthly profit is 200,000 rubles.

BreadMania

The brand franchise has existed since 2014. To enter the business, you do not need to pay royalties, but you need to invest money in opening the enterprise (RUB 1,100,000). The payback period of the project is 6-8 months.


“HleboMania” is a bakery with a cozy homely atmosphere.

"Nice place"

The company offers the purchase of a franchise without risks for the entrepreneur. If the franchise is not suitable, the head office will buy the equipment. There are no royalties.

"Belgian bakeries"

To start a business, entrepreneurs must pay 240,000 rubles. and invest funds in the amount of 800,000 rubles in starting a business. The franchisee receives the right to master technologies for the production of finished products from frozen semi-finished products.


"Belgian Bakeries" is a network of outlets selling fresh baked goods.

"Taste of tradition"

A cafe-bakery franchise allows you to earn up to 240,000 rubles monthly. on the sale of Ossetian pies, pastries and bakery products. The project pays off within 8 months.

"Kazan Bakeries"

The business owner has developed several franchise packages: mini-, “close to home”, confectionery, bakery with a specialist. The minimum initial investment is RUB 1,450,000. Royalty (3%) is paid upon revenue of 500,000 rubles.


“Kazan Bakeries” is an establishment that produces bread.

"Bread Workshop"

Opening a bakery cafe franchise is suitable for large cities. The lump sum contribution is 1,000,000 rubles, and the starting investment is 5,000,000 rubles. The costs are recouped within 6 months.

Auntie Anne's

The franchise of the American brand gives access to the recipes for pretzels, stixes, and other popular baked goods. The lump-sum contribution is 550,000 rubles, and the starting investment is 2,000,000 rubles. The company supplies raw materials and equipment from the USA.


Auntie Anne's is a world famous brand.

"Happy Bakery"

An enterprise from Nizhny Novgorod offers franchises of budget cafes and bakeries. To open a franchise business, you need to rent a premises with an area of ​​100 sq. m. m. Lump sum payment - 300,000 rubles, starting investments - 1,000,000 rubles.

"Our stove"

The People's Network in Saransk organizes the delivery of bakery products and develops franchising. Cooperation is possible with a minimum starting investment of 150,000 rubles.


“Our Pechka” is a chain of bakeries offering fresh bread at affordable prices.

"Kyurtosh kalach"

A bakery franchise business that produces Hungarian pastries can be organized for 150,000 rubles. To launch, you will need a retail area of ​​10 sq. m. m. and 2 employees. There are no royalties or lump sum fees.

"Bake and Lunch"

Along with baked goods in eco-packaging, establishments offer coffee and tea to visitors. A franchise can be opened in 2 formats: standard (RUB 350,000) and premium (RUB 700,000).


“Oven and Lunch” is a chain of expanded format bakeries.

"Bulk House"

The chain's establishments produce bread and pastries based on home recipes for retail customers and the B2B segment. Several franchise formats are presented: full-cycle workshop, pizzeria, cafe, culinary.

"Bakery No. 21"

Business in a network of bakeries with European quality products will provide a profit of 150,000 rubles. per month. Simple technology will allow you to avoid hiring professional chefs, ensuring product quality and saving on wages.


“Bakery No. 21” is a cafe-bakery that sells numerous confectionery products.

Dunkin' Donuts

A franchise of American coffee shops with branded Donuts donuts pays for itself in 18 months. Establishments should be opened in large cities near places visited by foreigners (train stations, hotels, cultural sites).

"Butter House"

The Ural company specializes in the production of frozen and confectionery products. The franchisee can count on the assistance of the parent company, but has the right to change the working conditions at any time.


"Butter House" - bakery and confectionery products.

"Dzhan-Khachapuryan"

The franchise of family bakeries allows you to prepare and sell Ossetian pies, oriental pizza, eleshi and other products. To start, an initial deposit of 200,000 rubles is required. and a room from 5 sq. m.

Konigsbacker

The Royal Baker franchise adheres to European production standards. Conditions for entering the business: willingness to open at least 3 bistro bakeries, entrepreneurial experience, team of employees.


Konigsbacker is a modern bakery.

Requirements for franchise buyers

"Breadbox" is a franchise that is not available to everyone. To open your own bakery, a businessman must meet the following requirements:

  1. Availability of starting capital from 1.5 million rubles. to open 2 establishments.
  2. Living in a city with a population of over 100 thousand, developed infrastructure, and a high standard of living.
  3. Positive reputation, business experience.
  4. Willingness to develop geographically and open retail outlets according to the established schedule (the first 3 months - 3 establishments, the next 9 months - 5 establishments).
  5. Strict adherence to technology, production and quality standards.
  6. Desire and financial capabilities to open and develop trade pavilions.

What to look for when choosing a franchise

The franchise catalog allows businessmen to study the terms of cooperation and assess their material and physical capabilities.

It is important to consider how much time the franchisee is willing to devote to the business, as well as the format of the establishment and the economic situation in the region.

Agreement

A well-written document contains the following information:

  • financial terms of cooperation;
  • supply issues and restrictions on competition;
  • training, renewal and repair work in the franchise area;
  • the possibility of assigning property to a third party, conditions for terminating the agreement.

Reputation

This quality marker includes:

  • brand popularity in regional and international markets;
  • mention in the media;
  • participation in ratings, franchise exhibitions, presentations and forums.


Reputation - brand popularity, participation in ratings.

Network growth

The rapid growth of the franchise area affects the company's management and business support.

The new franchisee will be given less time, which will increase the payback time of the project.

Location

It is important to calculate what will attract consumers to the chosen location of the new bakery. It is necessary to provide convenient access, calculate the volume of customer traffic, and take into account the activities of enterprises in the neighborhood.

Education

It allows you to transfer network standards to franchisees. An internship at one of the operating enterprises is optimal. Video materials can be used as a reminder, but they cannot replace practical exercises.


Training allows the transfer of network standards.

Reviews

You can find out the opinions of franchise buyers by visiting thematic sites on the Internet. Businessmen from large and small cities talk about difficulties, successes and support provided by the franchisor.

Real business

It is advisable for an applicant to purchase a franchise to communicate with entrepreneurs who have already opened establishments and are working.

Franchisees will share their experience, which will help them learn the specifics of the business and make a final decision.

Franchise cost and cost of ownership

The franchise cost is 500 thousand rubles. The lump-sum (entrance) fee is refundable. This means that the businessman receives money back when opening the next 2 bakeries and can spend it on purchasing the necessary equipment (trade or production). The minimum plan for opening retail outlets is at least 3 units. within 2-3 months.

There are no royalties. This means that the businessman is freed from having to pay the franchisor for using the brand. The joint business is conducted in the following shares: franchisor - 51%, franchisee - 49%.

How to open a bakery franchise

The requirements for organizing the production process and recruiting personnel are influenced by the format of the establishments. However, the main stages of starting production are similar.

Business registration

To launch a full-cycle enterprise, you must register a limited liability company. For a mini-bakery, you can obtain entrepreneur status. Taxation - simplified or UTII.


To start a bakery, you must register an LLC.

Selection of premises

The space for the workshop cannot be in the basement. In addition to the production premises, utility areas and a bathroom should be provided. Communications or conditions for their implementation are required.

Equipment purchase

The franchisor helps select, purchase and configure production units.

Depending on the work process, the list of devices may include:

  • equipment for working with dough;
  • trolleys;
  • ovens;
  • freezers;
  • showcases.


The franchisor helps purchase equipment.

Obtaining permits

To start a bakery you need:

  • conclusions of Rospotrebnadzor and fire service authorities;
  • confirmation of product quality;
  • hygiene certificate.

Hiring employees

The staffing table is formed taking into account the format of the institution.

For the operation of a full-cycle enterprise, it is necessary to attract a technologist, accountant, and technical personnel.

St. Petersburg chain of bakeries and confectioneries "Bushe"

Since the fall of 2020, one of the oldest chains of bakeries and confectioneries in the city, “Bushe,” began operating in the capital. The first point appeared in the Central Children's Store on Lubyanka. The establishment is designed for 43 seats and occupies a room with an area of ​​141 m2. Investments in opening the company are estimated at 30 million rubles.

Moscow “Bushes” do not differ significantly from bakeries and confectioneries in St. Petersburg. The only difference is the distribution of product groups; in “Bush” in the capital there is more fast food and less confectionery, pastries and cakes. The company has not yet disclosed how many more Bushe establishments it intends to open in Moscow.

Competition in this segment of public catering in Moscow is high. Despite this, “Boucher” expects maximum loyalty from the Moscow audience.

“Bouche” is one of the long-lived restaurants in the St. Petersburg catering market. The first bakery-confectionery appeared in St. Petersburg in 1999; now there are 34 establishments in the city. In 2020, the Bushe team updated the format, added a kitchen and transformed into a symbiosis of a bakery, confectionery, restaurant and coffee shop of the slow food bakery & coffee format/

In 2020, Bushe launched a new project. The company began opening bakeries under the “Warm Bread and Under the Blanket” brand; now there are already two of them. The owner of Bushe LLC is the creator of a chain of bakeries and confectioneries and its general director Oleg Lega.

Several dozen St. Petersburg restaurateurs work in Moscow. The Italy group, MarketPlace, Wasabi, the Dve Palochki holding, the KillFish bar chain, Ginza Project, the Chainikoff coffee chain, and Ketch Up Burgers set out to conquer the capital.

Another St. Petersburg chain of bakeries, Bulka Khleba, has gone to the capital. In Moscow, it is developing as a franchise; in 3 years, the partner of the St. Petersburg company plans to open up to 40 facilities there.

It is worth admitting that St. Petersburg residents in Moscow have something to fight for - Muscovites go to restaurants more often than St. Petersburg residents, and the average bill in establishments is higher. The volume of the Moscow public catering market is about 175 billion rubles per year, while in St. Petersburg it is estimated at 60 billion rubles.

But the costs in the capital are much higher. Opening a restaurant in Moscow, according to market participants, costs 25-30% more than in St. Petersburg. The difference in investments is especially affected by rent and salaries, but repairs cost approximately the same amount.

In the capital, chains of bakeries and cafe-pastry shops include “Nasuchny Bread”, “Volkonsky”, Paul, “Cinnabon”, “Stolle”. Over the past few years, new bakeries, bakeries and confectionery shops have been actively opening in Moscow, the market is rapidly becoming saturated, but for now we are talking about a variety of single projects, not network ones.

The market for public catering establishments in Russia has begun to grow.

The crisis has led to the emergence of two new segments in the Russian public catering market - fast casual (fashionable and affordable eateries) and bakeries, analysts from the research company NPD found. Bakeries occupy 2% of the catering market; this segment in terms of total visitor spending grew by 14% in the first quarter of 2020.

Source: "dp.ru"

Franchisee reviews

Maria, 36 years old, Kaliningrad: “The opening of a mini-bakery is an event in my life. There were legal difficulties, but everything is behind us. I’m satisfied with the income, so I plan to develop further.”

Ivan, 44 years old, Moscow: “The chosen franchise turned out to be unprofitable. Head office staff are helpful and communicate adequately. However, bread is not in great demand, and all calculations are an invention of the company. With a stated payback of 1 year, I was able to return the investment in 20 months. And I’m closing because there are no prospects.”

Elena, 50 years old, Krasnogorsk: “My husband and I chose a bread franchise and were satisfied. It took a month to open, but we’ve been working for six months now. The relationship with the management company is trusting. We prepare tandoor pastries, which distinguishes the business from others.”

Why is it profitable to bake confectionery?

Opening your own business in any field is fraught with risks, however, bakery products are a highly marketable product. Stable demand for bread is not a guarantee of enterprise success, but it is a good help at the start .

Pros of opening a bakery:

  1. Bread is bought all year round - the demand for baked goods may change throughout the year, but it never disappears.
  2. Buyers are tired of faceless baked goods in plastic packaging from hypermarkets - people want to know the bread manufacturer by sight and receive baked goods in original packaging.
  3. Selling goods is possible in several ways - you can trade through intermediaries, directly with stores, restaurants, or sell retail at your facility. The last option is the most profitable. A bakery franchise pays for itself much faster than other options.
  4. The trade in bread goes well with the sale of related products - many bakeries offer to buy their own confectionery, snacks, coffee, dairy products, and soft drinks. Visitors can purchase a set of dishes for a complete breakfast or lunch - this makes them come back to the bakery again.

Advantages and disadvantages


There are both positive and negative aspects to opening a bakery franchise. Let's look at the pros first:

  • Most often, work takes place under a well-known brand. Consequently, the need for intensive promotional activities is reduced.
  • At every stage of doing business, the company regularly advises franchisees on all issues.
  • There are no difficulties with the supply of raw materials and technical equipment.
  • Baked goods are always in demand. Therefore, running this business brings stable profits even in times of crisis.

As with any business, there are some drawbacks :

  • If raw materials are supplied from other countries, then the goods will be quite expensive;
  • Large investments are required, which stops beginners who decide to try their hand at this activity;
  • Even in small towns there can be serious competition.

Varieties

Before choosing a bakery franchise, entrepreneurs must clearly define the purpose of their business. Bread selling point, coffee shop or pastry shop. The choice will affect the overall concept of the establishment, the production cycle and, therefore, the amount of investment.

A bakery franchise can be:

Mini bakery. The work is based on partial cycle production. This means that the products are prepared from semi-finished products, which significantly reduces the cost of kitchen equipment. You operate as a franchise, and the franchisor provides the raw materials. The best option for a quick start with limited capital. To organize a workplace you will need:

  • Retail area - 12-15 m²;
  • Staff – 2 people;
  • Equipment – ​​350 thousand rubles.
  • Payback – from 8 months.
  • Net profit from each point is 70-80 thousand rubles.

Full production cycle bakery franchise. It implies the entire production and sales cycle in one place. The premises contain both a kitchen and a sales area. Preparation of dough, fillings, baking, storage and sale requires the organization of several workshops. Franchise analytics:

  • Commercial area – 60 m²;
  • Hired employees – from 6 people;
  • The cost of equipment is from 850 thousand rubles.
  • Monthly revenue – from 700 thousand rubles.
  • Payback – from 12 months.

Bakery-confectionery. You can increase your customer base, traffic and, as a result, revenue by increasing the range and providing additional services. This format obliges the owners to adhere to a clear business strategy - constantly update the menu, follow innovations in the restaurant business, etc.

Investments in a bakery-confectionery differ from classical models:

Formats – cafe-bakery in a separate building or premises, confectionery in a shopping center, express stall.

  • The cost of equipment is from 150 thousand to 1 million rubles.
  • Additional investments – from 800 thousand to 7 million rubles.
  • Payback – from 12 months.

As a bakery franchise of any type develops, new services and products can be gradually introduced. For example, courier delivery, baking for individual orders, wholesale offers to restaurants, cafes and hotels. The key is to innovate smoothly. Radical changes can drive away loyal customers.

Advantages and disadvantages

Despite the rosy promises of franchisors, bakeries have both undeniable advantages and significant disadvantages that you need to know before buying a franchise.

In addition to the general risks that any business inevitably entails, the production of bakery products has a number of characteristic disadvantages:

  • supplies of low quality raw materials are possible, which cannot be refused under the contract;
  • unreliable technological maps for baking recipes, as a result of which the products will not have the declared taste qualities;
  • the franchisor may not provide full support and advice, which will lead to critical mistakes in the business;
  • the presence of additional expenses not mentioned in the business plan.

Fortunately, all the disadvantages have a solution - choose a franchise responsibly. A detailed acquaintance with a possible partner will help to identify shortcomings at the decision-making stage - study reviews, conditions, talk with the owners, consult with a specialist. And then you will have the opportunity to evaluate all the advantages of a bakery franchise:

  • comprehensive assistance regarding the opening, development and management of a bakery;
  • special personnel training program;
  • list of suppliers with favorable terms of cooperation;
  • a well-chosen assortment of products that meets the needs of the target audience.

Buying a bakery franchise from a reliable partner means getting a business with well-functioning production that is guaranteed to bring profit in a short time. The main value lies in high-quality, recognizable products that can withstand the toughest competition.

Reviews about confectionery Bush

Dima T, July 17, 2020: The most terrible trip to a restaurant. The seller knows nothing. What is added where. Fire him. In the end, I didn't like the food. . Don't go here!

Departure438500 May 26, 2020: A place to meet and chat. Here you can sit pleasantly in silence, chat with friends or work with your laptop. Service at the counter is slow, sometimes there is a line, you have to wait for about 10 minutes.

The quality of sandwiches and cakes is “3”. Everything is somehow tasteless, as if stale. The prices are high, and this price-quality discrepancy is annoying. If your smartphone has a special one. application for a discount, use it: you will be able to save.

bellaivanova, December 25, 2020: The only place in Gatchina where you can remove hunger. Always fresh pastries, delicious coffee. For breakfast you can order an omelet. For lunch they offer a choice of several types of cream soups.

A6916HX_Espoo, Finland, November 6, 2020: Expensive for Gatchina, but tasty and cozy. In Gatchina, on Sobornaya Street, there are many places where you can go and sit and have a coffee. They started going to Bush when they had a child, because there is a ramp there, and because of the high price tag for Gatchina, there is always room.

In principle, this cafe is no different from the cafes of this chain: for your money you will get equally good service and delicious pastries everywhere. The only thing really disgusting here is the creme brulee. Instead of a delicate cream, a disgusting sweet omelet covered with a sugar crust.

Evgenia Z, October 19, 2020: Inadequate staff. I couldn’t eat at the cafe! I stood first in line with my child for 15 minutes, after which I turned around and left (lifting a stroller in a cafe, by the way, is also very inconvenient).

A very slow lady cashier decided that she should serve her relatives/acquaintances first, not in the order of the queue. It's outrageous! They take a very long time to serve. There are a lot of people working, and there is a queue of 6 people. I don't recommend visiting.

A2386ZY_, Moscow, Russia, July 12, 2020: Disappointed. After visiting Boucher in St. Petersburg, this one was very disappointing. Tasteless, dry brownie, without the taste of chocolate (150 RUR). To be honest, this is not a brownie at all. The Americano was brought warm, followed by cold milk.

The fish in the soup is pure salt. Dried quiche (190 RUR). The impression is that everything was prepared, at best, yesterday. But, most importantly, there are flies crawling on the sandwiches in the display case! Well, you can't do that. Just an indecent difference from the St. Petersburg establishment.

Julia G, Gatchina, Russia, June 27, 2020: Not cheap baked goods, but cozy and delicious coffee. We had a snack together - mother and son 10 years old for 1100 rubles. Two soups, two sandwiches, a slice of cake, a large latte, 300 ml freshly squeezed apple juice.

You can also buy an omelet (with cheese and bacon, with salted red fish). Soup with sandwich - 50 rubles discount. Also, yesterday's baked goods are sold with a 40% discount. Delicious. Pleasant light unobtrusive music. City center and pedestrian street.

snik742017, Gatchina, Russia, February 21, 2020: It’s delicious, everything is fresh from the oven, but it’s too expensive. Tasty, fast, decent. You have to pay a lot for something very tasty. But everyone chooses for themselves. I always order a cake there with berries inside (like a cheesecake).

Source: tripadvisor.ru

Step-by-step instruction


If you want to open your own business, then a successfully proven franchise of a bakery will be a great help in this matter. However, in order for the business to be profitable and develop successfully, you need to find out what stages lie ahead and how best to go through them. So, how to open a bakery franchise!

To open a bakery, you must solve the following factors:

Range . Decide what kind of baked goods you want to sell in your bakery. In addition to regular loaves and fresh bread, there are many franchises offering French buns and other confectionery products.

Business plan . First of all, you need to analyze how profitable it is to open a bakery franchise in your city or region. Study the company's proposed business plan.

Choose a room . For running a small business, a location near a shopping center is quite suitable. It is important that there is high traffic here.

It is recommended to rent the premises and subsequently buy it. It is recommended to select a room for a bakery of at least 80 square meters.

This space is enough to fully accommodate technical equipment and create an efficient workflow. Additionally, be sure to consider the following points:

  1. A bakery requires sewerage, cold and hot water, and ventilation;
  2. The presence of rooms for staff, a warehouse, utility rooms and a toilet is required;
  3. Basements are prohibited from being used;
  4. It is recommended to whitewash the ceilings and tile the walls;
  5. The floor must have a waterproof coating.


Register your organization. If you have little money at your disposal, then register as an individual entrepreneur. It is also suitable at the beginning of your activity. However, to run a reputable business, you will need to register an LLC.

Taxation . After registering an LLC or individual entrepreneur, be sure to resolve this issue. UTII is perfect. As an alternative option, you can choose the simplified tax system.

Equipment . Each bakery cafe must have the following technological equipment:

  1. Proofing cabinet;
  2. Flour sifter;
  3. Dough mixing machine;
  4. Dough sheeter;
  5. Baking trolley;
  6. Stove;
  7. Cash machine;
  8. Thermal showcase;
  9. Freezer;
  10. Cabinets for storing products.

Initially, all equipment may be in single copies, but with further expansion of the business it is necessary to purchase more.

Recruitment . In most cases, franchise mini bakeries help to find and train worthy employees. For a small bakery you need:

  • Chief baker;
  • Assistants;
  • Technicians;
  • Manager;
  • Accountant;
  • Cleaning woman.

Decide the following important points:

  • Receive a product conformity certificate;
  • Register a SES with Rospotrebnadzor;
  • Obtain a fire safety report;
  • Receive a quality certificate as well as a hygiene certificate.

Finally conclude minor organizational issues with the company and launch bakery production. At the same stage, attract new customers with the help of marketing and advertising support.

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