Today we’ll talk about how to write a good article and we’ll talk about emotions and information when writing an article on a blog, since they are necessary components in the content of a web resource and the main condition for its successful promotion.
Emotions and information are two sides of the same coin, a person is irrational, a victim of his feelings and rationality, a person is technically only interested in quantity, no matter who publishes this information.
This article complements another article on this topic: How to write an article for a website
search topic
If you write on your own blog and are in the throes of choice or don’t even know what to write about, then below I will tell you some tips on how to write an article on an interesting topic. So, where do you get them from?
1. From competitors' blogs
Google companies in your field. Check out their blog. See the most commented and shared articles. Try writing on the same topic, but from a different angle.
Lifehack. Take a competitor's popular topic and turn it 180 degrees. For example, a competitor writes an article “What is gluten.” You publish an article “10 myths about the dangers of gluten.”
Competitors
2. From news/events
Stay up to date with news in your industry. To do this, read major industry and related resources. By the way, this way you can easily find a topic for an information article.
Lifehack. Subscribe to the most popular news publications: rbc.ru, kp.ru, lenta.ru, aif.ru.
Website rbc.ru
3. From professional experience
Make articles about how your product has changed customers' lives for the better. Just be sure to provide evidence.
Lifehack. When writing, be sure to include sections in the plan: what happened initially, what they did, and how it turned out. Provide evidence, you can ask your client for it.
Case article
4. From keyword statistics
To figure out how to write a good article, take a look at Google Ads and Yandex Wordstat. See which keywords are the most popular.
Lifehack. Write your query in quotation marks - “here is a query”, so you will know the number of impressions of only the keyword you entered without unnecessary garbage.
Keyword selection example
5. From forums
In such communities, people often share thoughts that they liked and also post links to their materials. This will give you new ideas. And also, monitor the most vibrant discussions. What do people care about? What hurts them?
Lifehack. Thanks to the forums, you can check the relevance of the topic. To do this, create it and monitor the reaction of readers.
Forum
6. From old materials
If you have articles that have been very popular, try releasing updated versions of them. The market does not stand still. Information quickly becomes outdated. Please your readers with fresh data.
Lifehack. Make a comparison table of old and new technologies/methods. It is always easier for people to perceive structured material.
Comparison table example
Stages of working on an article
Any material is written in several stages. Then, when you become more experienced, many stages can be combined, but at first it is better to stick to the algorithm:
- collection and analysis of material;
- design of the structure;
- writing text;
- editing, running through services;
- agreement. Making edits.
Stage 1. Collection and analysis of material
So, we have a technical specification that defines the topic of the article. Let's assume you don't know anything about her.
You need to find information, process it and turn it into unique text. The easiest way is to search for materials on the Internet. This is how most articles are written.
Launch the search engine and type the topic of the article in the search bar. We find several articles from the TOP-10 search results and open everything in tabs.
The best thing at this stage is to familiarize yourself with the topic by reading several materials. This way you will know what we are talking about.
Get as deep into the subject of the conversation as possible. A good copywriter can write about absolutely anything - don’t be afraid of complex terminology and incomprehensible words - in fact, it turns out that everything is not so complicated.
Helpful advice . When collecting material, use reputable and verified sources. If you are writing an article about cars, look for information on sites like “Behind the wheel”, “Kolesa.ru” and the like. Always prefer information from official websites.
If you describe the advantages of the new iPhone, take the data from the official Apple website. Why? Yes, because there is a ton of incorrect and outright fake information on the Internet. Moreover, it can spread like a snowball and occupy the first pages of search. If an article is in the TOP, this does not mean that everything is correct there.
So, we have several sources from which we will write the article. We have become familiar with the topic, everything is more or less clear.
Open a text editor and copy the information from the sources there. Directly in whole pieces that will be used during work. At the same time, the approximate structure of the future article should emerge in your head.
Stage 2. Design of the structure
Any material must be divided into logical blocks. This way, the information is more easily perceived by the reader and makes it possible not to read the entire article, but to immediately go to the section of interest.
Let's remember school lessons again. Any literary work consists of an introduction, a plot, a climax and a denouement. It's the same with articles. Here is the outline of the standard text.
Introduction
In this block we introduce the reader to the situation. We write what will be discussed in the article. The most important task of the introduction is to convince the reader from the very first lines that he simply must read this article to the end. Otherwise, he will lose a lot, learn nothing and know nothing. There are several techniques for this, which will be given a little later.
Main information block
The main part of the article. Here we reveal the topic of the material and give comprehensive answers regarding the subject of the article.
Conclusion
We summarize what has been written and remind you of the importance of the subject of conversation. If this is a selling material, in the conclusion we place a call to action: “buy”, “order”, “call”.
Footnotes
It is good to dilute large materials with lyrical digressions. They are presented in the form of footnotes in the format “Important to know”, “Please note!”, “Useful advice”. For example, if you are writing about winter tires for cars, you could include a footnote like this:
Did you know that the first winter tires appeared in America at the beginning of the last century? It was then that horse driver John Smith came up with the idea of driving nails into the wheels of his carriage, thereby improving their grip on the icy road.
Helpful advice. As promised, here are several ways to grab the reader’s attention from the very beginning of the article. The first is a banal clickbait, where everything is tailored to get the reader to click on the link.
For example, “To restore male strength, it’s enough to buy a simple Soviet one at the pharmacy...” or even cooler: “Scientists are hiding the truth! In fact, the Egyptian pyramids were built....”.
We under no circumstances recommend using such arrogant and vulgar methods of capturing attention, but present them to understand the essence of the idea. It is as follows: you need to formulate the problem and show that the reader will find its solution in the article. And that he really needs this very decision. Here's a good example:
We know how difficult it is to find information about traveling to Georgia by car. So we got into the car, loaded our luggage and drove towards Tbilisi. You can read the trip report with all the details, prices and nuances in our article.
Stage 3. Writing the text
Start writing from the block that is convenient for you. If you already have a great idea for a conclusion, write it first.
It is quite possible that during the process of writing the final part, several thoughts will come to mind for other sections. In general, a common mistake is to walk around for half a day and formulate one thought or sentence. Write what you write about – and then you’ll get involved.
Each author has his own model of work. Someone reads the material for half a day, understands it, and then sits down and produces an article from scratch.
Others take pieces of text and rewrite them in their own language, reworking the wording and theses. Still others change a couple of words in a sentence and then adjust the uniqueness.
In general, sit down and write. There is no other option. Don't wait for inspiration, muse, etc. In the end, this is the same job as any other - unless, of course, you are writing a highly artistic literary work.
Writing texts is the same job
Just start writing down the flow of thoughts - first those that are in your head. And inspiration, like appetite, comes while working.
Yes, it happens that it is not written. Well, no way. Well, take a break if the deadline is not pressing. Switch to something else.
But as soon as the first thought appears (and it will definitely appear), run to the computer. Over time, the skill will come to write without initial thoughts at all. You just sit down and work.
Helpful advice! Use online text editors, such as Google Docs. An almost written article will not be lost because the battery on the laptop runs out or the power goes out - the document is automatically saved in the cloud after each change. In addition, it is easier to exchange and make changes to such documents - everything is done online.
Stage 4. Editing, running through services
The written article needs to be proofread. The text is proofread at least 2 times. The first time - for spelling and punctuation errors.
Just read the material slowly, checking each character. Text editors do not see all errors, and you should not rely on them.
Next, we read the material again, but this time we look for clumsy wording, unsuccessful words and phrases. We rewrite and correct all this.
Now about text quality checking services. Now it is fashionable to check all texts for safe words, spam, water and other nausea. Here are a few good ones:
"Glavred". Allows you to rid the text of verbal garbage, stop words, clericalism and weak verbs.
"Advego". Checking academic and classical nausea - words and phrases that appear in abundance in the article;
“Text.ru”. Checking uniqueness, spelling, water and spam. There is also an interesting parameter – “water”. If the text contains a lot of words about nothing, this is it.
Here, for example, are the results of a check on “Text.ru” for this very article. The indicators are excellent!
Now let's talk more about the concept of uniqueness. From the name it is clear that it determines the level of plagiarism in the text. If you don’t try, change a couple of words in a sentence and process sources superficially, the level of uniqueness will be low.
To achieve good uniqueness, you need to process the source materials as deeply as possible - and even better, write in your own words. Uniqueness of at least 90% is considered good according to the Text.ru service.
- How to increase the uniqueness of text
- 9 ways to check text for uniqueness
Stage 5. Approval, making amendments
If you are writing an article for yourself, this is where the work on the material ends. If the text is custom-made, it is agreed upon with the customer.
He may not like what you wrote. This is fine. In this case, you are asked to make edits. There is nothing wrong with this - it is not always possible to guess what a person needs the first time.
The most important thing is that the edits are relevant. Always ask for specifics, otherwise it often happens that the customer himself does not know what he needs.
There is another extreme when the editor writes detailed instructions next to each sentence, as needed. However, both are rare.
Typically, edits are limited to minor corrections of some points. In any case, you need to take this calmly and comply with the customer’s request.
Intuition plays a big role here. From the technical specifications and communication with the person, it is important to understand what he needs. You guessed it – there won’t be any problems when submitting the text.
Only delight, good reviews and benefits to karma. This comes with experience, when tens and hundreds of texts have been written and you have practice working with different customers.
Collection of information
Now I’ll tell you the secret of how to write interesting articles for a blog, website or social networks. And also where to get practical, relevant and truthful information.
1. From foreign sources
So, before writing a blog article, look into foreign sources. Often on them it is possible to find specific and rare information that is not available on the RuNet.
Lifehack. If you do not speak English, then it is better to use languages from the Slavic language group (for example, Polish), since their translation into Russian will be more correct.
Foreign sources
2. From the experts
Find them through social networks, forums, and publications in online publications. They are the ones who will be able to give you that valuable and targeted information that is missing.
Lifehack. To find an expert, make a request on the Pressfeed service. This is the most popular aggregator of journalistic queries.
Service Pressfeed
3. From books
Books are good because they give a broad overview of the material and are often more expert than articles. I recommend using this method before you start writing articles for the site, especially if you want to do better than your competitors.
Lifehack. If you don’t have time to read, then use the audio version. Or find bloggers who talk about a book in 30 minutes.
Books in 30 minutes
4. From search engines
Most articles require sifting through a huge number of sources. Just remember that the Internet is full of low-quality materials and fakes, so check. This method is suitable for both social networks and a corporate blog.
Lifehack. To exclude an unnecessary word from the search, place a minus sign in front of the desired word. For example, “hairdressing services - perm.”
Search system
5. From the video
Find channels on YouTube that cover your topic. You can then insert the video into the article or take a quote from it. In any case, now everyone is trying to do video marketing, which means there is useful information there.
Lifehack. Through any search engine you can easily find selections of the most interesting channels. There are different collections, so you can write an informational article using the corresponding collections, or you can write a commercial one.
Channel selection
6. From social networks
Find information in public pages on your topic. See discussions, links to books and articles. Feel free to write in such communities, if it is popular, you will receive many useful answers.
Lifehack. If you haven't found a suitable topic, create a discussion yourself. And use controversial topics, they get the most response.
Social media
7. From conferences and webinars
Attend online and offline conferences on the topic. Just Google it. Perhaps in the coming days there will be an event on the topic you need. The advantage of this type is that you can voice a topic of interest and include the expert and the audience in the discussion.
Lifehack . Subscribe to Nikita Zhestkov, by the way, he is the main brain of the blog. And every week interesting live broadcasts on various topics are released on VKontakte and Instagram.
Webinar
writing
Finally the long-awaited moment. I tell you how to quickly write an article, and also how to write it correctly. So, life hacks and tricks, let's go!
1. By structure
Before you write an article for the site, draw up its plan, that is, its structure. Write down the main points and break them down into sub-points.
Lifehack. Use the following structure template: title (relevance of the problem), content (how to solve the problem: description of methods), conclusion (main points that the reader should remember).
Structure
2. With alternative methods
When writing a large article, it can be difficult to know where exactly to start and what to include in the article, and sometimes the article is not written at all. Therefore, to generate ideas and structure a large flow of materials, use mind maps.
Lifehack. If you prefer a strict drawing style, use the Mindmeister service. If you like a creative approach, the IMindMap will be ideal.
Mind map
3. Better
Woke up and went straight to work. The brain works better in the morning. Since you have not yet had time to quarrel with your neighbors/employees, you have not tired yourself out with bureaucratic work. It's time to create.
Lifehack. How to quickly write articles? Just! To do this, don't eat breakfast before writing. That is, we woke up, worked and only then ate. A Yale University study found that cognitive tasks are completed faster on an empty stomach.
Wow! And you can’t even eat...
4. In comfortable conditions
Be sure to remove everything unnecessary from the table. External order miraculously disciplines internally. Provide sufficient light. Put on a cup of coffee, it will help you tune in.
Lifehack. Turn on the music, it will help you tune in to the right atmosphere and save you from unnecessary thoughts. I just warn you right away, not Russian, but better without words at all.
WE ARE ALREADY MORE THAN 32,000 people. TURN ON
In-scale / marketing
5. In the flow
How to write articles for a website correctly? That's right, in the flow. That is, write anything, any thoughts. Don't be afraid to write something off topic. Now your task is to put the entire stream of thoughts on paper, and you will filter it later.
Lifehack. Don't go back to the beginning of the text until you finish. This may lead you astray.
Write, write, write...
6. With timer
This is the secret of how to quickly write an article. To do this, turn on the timer for 2 hours and make a promise to yourself to write and not stop. You most likely won’t be able to stand it longer, but two hours is a normal sprint. Just don't get distracted!
Lifehack. Download a free timer program for your computer. For example, CoolTimer.
Timer
7. With hot keys
When you master all the capabilities of the keyboard, you will be able to write more comfortably and faster. Find the combinations that are most convenient for you and get used to using them.
Lifehack. To select all text, press Ctrl + A. You can undo the last action using the keyboard shortcut: Ctrl + Z. To save the current project, press Ctrl + S.
Hotkeys
8. Short sentences
If you can cut it, do it. Non-readers like loaded sentences and are ready to accept adverbial phrases in articles. Therefore, before writing a blog article, keep this rule in mind.
Lifehack. The sentence should be read in one breath. And this is serious. If you don’t have enough air to read to the end, then shorten the sentence or break it up.
Example of short sentences
9. Use interesting phrases
For example, to write an interesting article (as in the example), imagine: “...Give clear tasks to your copywriter. Believe me, he is no more interested in your mood than the weather forecast in Singapore.” But don't overdo it.
Lifehack. How to write an interesting article and be remembered by readers? Come up with branded phrases or even several and use them in every text. You will also differentiate yourself from your competitors.
Example phrase
10. Write simply
You must speak the reader's language, using his words. For example, if you write for mothers with children, then the parliamentary style will not be suitable for this target audience. The method is suitable for writing articles for both a website and a blog.
Lifehack. Explore forums and groups on social networks to understand how your target audience speaks. You can also borrow a few words from them to make sure you are on the same page.
Simple spelling
Work with text
When writing articles for the Internet, you should pay attention to the following components:
- literacy;
- structure;
- uniqueness.
Literacy
The absence of errors in the article deserves special attention. Sometimes really high-quality texts with excellent ideas are not suitable for the customer, due to many typos and errors - such text will cause irritation in the reader and distrust of the company. Therefore, remember: your article, at a minimum, must be error-free from a Word point of view. And here is an article about how to check and how to improve literacy.
My reader recommended the site mogu-pisat.ru. She is working with the child there. I also bought this inexpensive course and am now improving my literacy. By the way, here’s the “literacy” coupon, enter it when paying and receive a gift from the site - a 7 percent discount on any course.
While you're learning to write, don't be afraid of grammatical errors. At first this is quite normal. I still see them in the texts I write on my blog. Maybe not very much, but I don’t proofread the text for hours. Of course, when I write a serious publication or a story for a literary competition, my final text is almost flawless in terms of errors. And even then, an extra comma may creep into 12,000 characters - this is generally a delicate and sometimes contradictory matter. But for you, the main thing is to present an idea or show something useful, and you will forgive me for a few punctuation errors, right?
Most copywriters work in text editors that provide literacy testing. But still, such a service cannot be considered a panacea - it will not be able to place commas and correct mistakes for you. Therefore, you need to constantly work on improving your own literacy and style so as not to rely solely on such verification services.
I have a whole section about these services that help a novice copywriter. Here's a look at how, in addition to Word, you can check the literacy of your text. Go to this resource: Text.ru. In the field on the right, insert your text and click on the “check for uniqueness” button.
In addition to uniqueness, now we are interested in the literacy tab. As an example, I have inserted this text that you are reading now. Look at the words that seemed suspicious to him - they are highlighted in red. And the most interesting thing is, pay attention to the extra spaces that Word does not show. But if you knew how much customers don’t like them!
Correct this yourself, recheck after some time - after a short break it will be easier to notice the shortcomings.
Text structure and formatting
It is very important to create not just a sheet of text, but to structure it - its readability depends on this.
- To make it easier to read, the article should be divided into separate logical parts. Follow the paragraphs, there is no need for long monotonous expositions like in novels.
- Avoid overly long compound and complex sentences. Break them down into several shorter ones. Just don’t go to the other extreme and chop up the text, emasculating the natural perception of meaning.
- Unlike scientific works, articles do not have an introduction and a conclusion - and certainly do not write these words.
- The content of the main part is presented in such a way that it can be meaningfully divided into several parts, each of which receives its own subtitle. Depending on the size of the article, they can vary in size: from one paragraph to several.
- It is easier to name the subsections after writing, although a preliminary outline will help keep the main idea of each part in mind.
- It is better to format any listings as numbered or unnumbered lists: in addition to the fact that this makes it easier to understand, it also helps to highlight the main tips - such as the above.
- It is considered unprofessional to place lists at the end of a section or article. Although sometimes customers allow this. But the conclusion certainly does not need to be made in the form of a list.
Uniqueness
Then look for uniqueness. It should strive for 100%. If the result is less than 90%, then correct the phrases that the program has designated as non-unique moments. They are also highlighted in a different color, and there is even a list of sites on which plagiarism was detected - that is, someone wrote it before you.
In the text, useful and relevant information is more important than the author’s personal emotions. Therefore, it is preferable to talk about the capabilities and characteristics of the new program than about the emotions and impressions of working with it.
If you are ready to make money by writing texts, then I recommend you the Advego text exchange. Come in, register, write and get paid for it. I will write about this exchange in great detail soon.
So subscribe to the blog news, read, write yourself!
DECORATION AND CLEANING
Well, that's it, the article is written. Now let's move on to the most difficult part - verification. By the way, you need to check it no earlier than the next day. Or at least after 5-6 hours. Looking at the text with fresh eyes, you will definitely see what can be corrected.
1. Removing clichés
Hackneyed expressions are not good, remember this before writing a good article. For example, “You are worth it” was once a beautiful idea of marketers, but now it has become boring. Don't be afraid to express yourself through text and you'll be able to come up with better ideas.
Lifehack. Use Glavred. The service helps simplify the text and rid it of clichés.
Service Glavred
2. Editing the style
You need to write in the same style. There is no need to start romantically and end strictly. Use the same tone throughout the text. And remember who you are writing for, because the target audience should easily understand your text.
Lifehack. Read the text out loud and you will understand where exactly the chosen tonality sags.
Yes... turns out I mixed a lot of different ones.
3. Remove the water
Write specific things that can be put into practice. Readers will be grateful. By the way, introductory words negatively affect the wateriness of the text, so I advise you not to overdo it.
Lifehack. You can check the water content of the text using specialized services. For example, Advego.
Water in the text
4. Add subheadings
This is necessary for better comprehension of the text. Structuring information is a sign of respect for the reader. And statistics show that most often users read text based on headings.
Lifehack. 1 heading (subheading) – 1 main idea that will be revealed in this chapter.
Subheadings
5. Add pictures
Show with illustrations what the reader should do (if this is an instruction). Supplement the “picture” of the article with the help of images. Show examples through photographs.
Lifehack. Good quality illustrations can be found in paid and free photo stocks. For example, Pixabay. Or draw it yourself, for example in Balsamic.
Images
6. Add facts
Take facts from research, statistical information. Be sure to use real-life examples. High-quality material – useful and truthful. There is no need to make guesses and assumptions.
Lifehack . To collect statistics, use the websites of the best research centers in the world: CSIS, CFR, or go to Rosstat.
Statistical data
7. Add provocations
Try to hook the reader by touching their heartstrings. Write the first paragraph in the spirit: “Surely you spend a lot of money on copywriters, marketers, SEO specialists, but there is no profit.”
Lifehack. Use the words: tired, fed up, quit.
Provocation
8. Make lists
The longer your article, the more lists you can use. Use them to replace large paragraphs in the body of your article.
Lifehack. To make your list easier to read, make all items approximately the same length.
Lists
9. Correct grammatical errors
You expect anything from a copywriter, but not errors in the text. How to write an article grammatically correct? Of course, you can’t do this without knowledge of Russian, but there are also helpers.
Lifehack. Use specialized services. They are inexpensive and convenient. For example, I use Spelling.
Spelling service
creating a header
The main purpose of the article title is to attract the attention of readers. By the way, headings should be small (60-80 characters), that’s why they are headings. And to make this happen, use the life hacks that I will give below.
On the subject: How to write headings: 6 formulas + examples 4U headings: 12 writing examples
1. Use numbers
Numbers always attract attention, especially in selling articles. Compare “How to write articles: life hacks for a copywriter” and “How to write articles: 40 life hacks for a copywriter.” Which option do you like better?
Lifehack: Write unusual numbers. They attract more attention. For example: “336 ways to take care of yourself.”
Numbers
2. Use emotions
Engage the reader emotionally. Be honest from the very first line. For example, “14 Workable Productivity Ideas Accepted Through Years of Pain.” Materials with such bright headlines are actively searched on social networks.
Life hack: Use the following words in the title: pain, joy, hate, love.
Emotions
3. Write instructions
People willingly read instructions and like short, laconic advice. Visitors like specific real-life stories. Therefore, do not neglect these words in articles if they are appropriate.
Lifehack. Use words and phrases: life hack, case study, review of methods, tips for beginners.
Instructions
4. Promise benefits
The reader is much more motivated if the headline promises improvements in life. Compare two options: “How to quickly improve your blog’s performance in 5 minutes a day” and “Reasons for the low performance of your blog.” The first gives hope, the second states a fact.
Lifehack. Use words: improve, achieve, breakthrough, growth.
Benefits
5. Identify your target audience
Who are you writing for? For example, you write a blog for aspiring entrepreneurs. Refer to them using the title “How to do accounting: instructions for startups.”
Lifehack. To do this, use the following words and their combinations in the title: newbie, old-timer, teapot, simple method, deep analysis.
The target audience
6. Use metaphors
Metaphors help the title to be remembered and create an emotional connection with the reader. For example, Seth Godin wrote the book “Purple Cow. Make your business stand out.” But the book is about marketing, not agriculture.
Lifehack. Metaphors do not have to be invented. Use the names of popular literary works or take a piece of a quote that is currently popular.
Metaphors... Where can I find them?
7. Encourage people to dialogue
To do this, write simply and sincerely. Allen Carr called the book “The Easy Way to Quit Smoking.” Thus, he immediately arouses interest in his brainchild. Is it really light?
Lifehack. Write a headline that you want to challenge. For example, “Losing weight on chocolates is real: – 15 kg in 30 days.”
What did he write there?!
8. Use search words
This will help promote the site in search engines and bring the article to the TOP. But even if you adapt the text for SEO, do not forget that people read it first.
Lifehack. If the keywords sound clumsy, then rephrase without losing the meaning. For example, from the keyword “Life in Germany reviews,” make the title: “Reviews and impressions about life in Germany.”
Search words
How to write an article correctly: ways to write texts
Before delving into the analysis of the topic “How to write an article,” let’s talk about the types of texts. There are several of them. Let's briefly describe each of them.
Watch the video for just 15 minutes and you will learn how to write an article correctly
Plagiarism
I doubted whether such materials should be included in the list at all. These include articles “stolen” from other sites. That is, the owner of the resource sat in the search engine and looked for what he needed. I picked an article that I liked more than others and simply published it on my website.
Shame and reproach on such people!
Rewrite
In essence, this is a presentation of the material read in your own words. An article on the desired topic is found and rewritten - different phrases and phrases are used. The author formulates what is said in his own way.
This approach allows you to achieve uniqueness of the text. We will talk about it in more detail below.
Note! The site’s position in search results depends on its uniqueness. If you publish other people's texts, search robots will immediately notice it. They will not only lower the output, but may impose sanctions and filters on the project.
How to write an article for publication: copyright
Its essence is that the author does not rewrite someone else’s text, but prepares new material. But based on several sources. First, a deep study of the collected material takes place. After which a new text is written. With its own structure.
(Watch the video for just 15 minutes and you will learn how you can make money from texts)
Author's article
Material completely written from scratch and prepared by the author based on personal experience, skills, and knowledge. These materials include:
- guides;
- interview;
- reviews;
- description of cases, etc.
For your information! When compared with rewriting and copyright, the author’s text carries new information. The first two options are recycling what is already available.
Briefly about the main thing
The main key to success for any copywriter is a lot of practice. And even Stephen King long ago answered the question “How to write an article?” For this you need, as he said, “read and write a lot.”
I’ll add on my own that you need to read quality articles. And you can find these on our blog :-) So quickly look there and stay tuned for updates.
On the topic: SEO copywriting: what is it + examples of articles Books on copywriting: TOP-8
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