Laundry franchise: how to open a dry cleaning collection point

Which business model to choose?

A cleaning and care business can be run in several ways.

Opening a reception center

This is the most inexpensive option. People will only hand over clothes, and all work on processing things will be carried out at a large partner enterprise. Opening costs average 240 thousand rubles. To open you will need:

• Room - about 50 sq. m.
• Two employees - a receptionist and a driver with transport.
• Registration of an enterprise.
• Furniture for storing clothes.
• Room renovation.

  
  External view of the dry cleaning collection point

In this business format, profitability can be up to 100 thousand rubles per month, and payback up to 2 years.

Dry cleaning with a full cycle of clothing processing

The size of production can vary from a small mini dry cleaner with basic equipment to large factories with huge turnover. The appropriateness of choosing sizes depends on demand and available funds. A medium-sized factory will cost about 1.2 million rubles, a large dry cleaner will cost about 80 million rubles. To organize production you will need:

• Room - about 200 sq. m.
• Minimum 7 employees: technologist, 3 ironers, workers, accountant, driver.
• Registration of an enterprise.
• Installation and commissioning of equipment.
• Consumables.
• Room renovation.
• Fire safety.

  
  Dry cleaning equipment

  Read also:  Rukapcha image recognition service: how to work and earn more than others?

Buying a franchise

It is considered the simplest option, because the difficulties and concerns of developing a business and organizing the production process in this case will partially fall on the franchisor. The entrepreneur can only use the ready-made business model and do direct work. The average cost of investment is 450 thousand rubles, which is approximately comparable to the cost of opening an analysis laboratory under the INVITRO franchise.

Franchising a clothing collection point has a number of advantages:

• Brand recognition.
• Marketing assistance from the franchisor.
• Free staff training (not always provided).
• Assistance in setting prices and decorating premises.
• Providing a ready-made business model.

In the absence of competition and with a sufficient flow of customers, this business can pay for itself in a year.

The main risks are the loss of reputation and customers due to damage to clothing, violation of safety rules and the consistency of the technological process (you can receive sanctions from regulatory government agencies).

Advantages of opening a dry cleaning franchise

Today, you can open a franchise business in almost any field. Providing dry cleaning services is no exception. The market is replete with offers for the sale of ready-made dry cleaning projects. For those wishing to realize themselves in this area of ​​business, this option can have many advantages.

Read about how to open an auto parts store franchise.

To open a salon for cleaning clothes and other interior elements, you need to go through a process that is standard for almost all types of activities:

• find a suitable location;
• find a room that meets all requirements;
• analyze the market and assess competition in this segment;
• purchase equipment, selecting in advance the optimal one in terms of price and quality;
• select a professional staff;
• prepare the necessary documentation and go through all procedures for registering an enterprise;
• launch an advertising campaign;
• think over the range of services provided;
• calculate the cost of services so that it can cover all current expenses and make a profit;
• launch your business project and control all stages of its development.

These are just the main events ; in fact, there are much more organizational issues. Agree, it’s not easy for a beginner to cope with all this on his own. And it’s not a fact that success will be guaranteed.

Are you opening a draft beer store?
Find out where to start. Advantages of opening a sports nutrition store as a franchise.

What is the best business for a woman to start? Read here.

When purchasing a franchise, the franchisor undertakes almost all these issues completely or undertakes to help and advise on any issues throughout the launch and existence of the business. When you start working on a ready-made model and proven technologies, you can feel much more confident and confidently count on success.

A ready-made business model simplifies the process of launching a project and allows you to count on ongoing support at all stages of its development.

Required documents

To open a dry cleaner, you do not need to obtain a license. But since production can pose a threat to the environment, you will have to collect a lot of documents:

• Certificate from the sanitary and epidemiological station confirming the enterprise’s compliance with environmental safety requirements.
• Sanitary and industrial control program. This is a collection of rules and regulations of the PPK.
• Permission to place a dry cleaner on the premises.
• Disinfection and disinfestation contracts.
• Agreement for recycling of fluorescent lamps.
• Agreement with housing and communal services for waste removal.

Attention! Are you interested in the Lukoil franchise? Let's talk about it in more detail using the link:

Choosing a room

How to open a dry cleaning service? It needs to be organized in a public place, and not outside the city. This dramatically increases the number of clients, which allows us to talk about the profitability of the enterprise. However, the premises for this project must meet certain requirements, namely:

• should not be located in residential buildings;
• the distance to the nearest residential building is at least 80 m;
• all equipment must be located on the ground floor;
• ceiling height should not be lower than 3 m;
• good supply of water and drainage.

Finding such a space in the city center that will be empty does not seem to be the easiest task. But that's not so bad. The main problem is the cost of rent, which will correspond to the size and location.

How to competently get out of this situation so that a large rent does not make the project less attractive, but the dry cleaner could be located in the city center? To do this you need to divide it into 2 parts:

• manufacturing facility;
• ordering office.

The workshop can be moved to the outskirts of the city or to any other place. The main goal is to reduce rental costs. And an office of 15-20 m² can be located in the city center, where they will accept and give away clothes.

But such a division will require organized delivery of clothes from the office to the workshop and back. To do this, you can hire a driver with a car who, for a fixed fee, would make a trip from the office to the workshop and back. It is worth thinking about concluding an agreement with a taxi service or carrier company. This will not cost more, but you can conclude a full-fledged contract for the provision of services, which stipulates the responsibility of the performer.

Renting both premises will cost:

• office in the city center - 30 rubles;
• production workshop - 30 tr;
• delivery services - 20 tr.

In total, you will need to spend 80 thousand rubles per month. If you can rent an appropriate room in the city center for this price, then it’s better to do it. But in big cities, especially in Moscow and St. Petersburg, it will cost at least 2 times more.

Before opening a dry cleaning business as a business, you will have to pay 2-3 months of rent, so allow for 120-180 rubles. Delivery services are paid after the submitted certificates of completion, but an advance payment of 10 thousand rubles must be provided.

Repairs in both rooms need to be done. But if in the office you can get by with light cosmetics, then for the production workshop it is necessary to comply with certain standards, which relate to what kind of tiles and paint should be on the floor and walls and not only. Repairs will cost at least 200 rubles.

Selection and organization of space

Opening a mini dry cleaner will require a space of 80 square meters. Of these, 60 sq. m occupies a production facility, 15 sq. m - clothing collection point, 5 sq. m - bathroom.

An important condition is that the company cannot be located closer than 50 meters from residential buildings, near catering establishments and grocery stores. This makes it difficult to find a place. There are two ways out.

The first is to organize an enterprise in the basement or ground floor of a public building converted to non-residential use. At the same time, you can open a dry cleaning collection point on the upper floors.

The second is to place the receiving point in the center, and the production in an inexpensive building on the outskirts of the city. In the second case, rent will be cheaper, but the expense item includes the cost of transporting linen.

In our calculations, we focus on opening the entire business in one place in a busy area of ​​the city. Renting will require costs of $1200-1300 monthly. Repairs, installation of ventilation and fire alarms will cost $1,500.

Production areas required to organize work:

• Receiving items and placing orders;
• Pre-treatment and sorting (sorting items by type of dirt, color, type of fabric, etc.), stain removal - the area is located in a common production area;
• Cleaning (items grouped in batches are cleaned in a special dry cleaning machine);
• Finishing processing (in this area, cleaned items are steamed, ironed, and packaged) - the area is located in a common production area.

Requirements

Required conditions:

• Ceiling height from 3 m;
• Electrical network 380 V;
• Water supply, heating, ventilation, sewerage;
• Availability of emergency exit;
• The walls are tiled or painted;
• A perfectly flat and rigid floor that can withstand the weight of industrial machines and is resistant to vibration.

Without complying with these requirements, it will not be possible to obtain permission from the SES.

Popular franchises

Before purchasing a dry cleaning franchise, it is advisable to familiarize yourself with the different offers in this area. They differ in the size of the entrance fee, monthly contributions to the partner and terms of cooperation.

Dry cleaning "Diana"

One of the most popular brands in Russia is the Diana dry cleaning chain. This large network of enterprises providing services for cleaning clothes, fur, restoration, and cleaning of premises was founded in 2002. The network is known for its high quality of services. At the moment, the dry cleaning network includes 20 enterprises in the Russian Federation and more than 600 collection points.

Reception point of dry cleaning "Diana"

The cost of the franchise is 150 thousand rubles. There are no royalties.

What does the franchisor offer?

• Marketing materials.
• Consulting support.
• Providing discounts on consumables.
• Personnel training in our own training center.

Requirements for franchisees:

• Availability of financial resources necessary to open a dry cleaner.
• Initiative, entrepreneurship and desire for business development.
• Following production process standards.

Premises requirements:

• Dry cleaning should be on the first floor.
• The entrance must be on the front side of the building.
• A rear entrance to the workroom must be provided.
• The total area is not less than 6 square meters.
• Availability of a telephone.

Advantages:

• A well-known trademark and a well-promoted brand.
• A standardized business process that does not require constant monitoring.
• Consulting on ways of doing business and advertising campaigns from the franchisor.
• There is a training center to improve the skills of employees.
• No royalties.
• Promotions are carried out at the expense of the franchisor. Promotional materials are provided.

Table: initial costs

Table: monthly expenses

The level of income of the enterprise will directly depend on the city in which the dry cleaner is opened, as well as on the correct choice of location. With a competent and well-thought-out system of work, the level of monthly profit can reach 100–150 thousand rubles. In large cities with a large population, it is possible to increase the income level to 200–250 thousand rubles per month.

The predicted payback is 10 months.

Attention! An interesting idea for a profitable business is a franchise pharmacy. Details at the link:

"CleanBystro"

The dry cleaning chain was founded in 2005 and now has more than 30 branches throughout Russia. The company provides favorable terms of cooperation and full business support. This is especially important for those entrepreneurs who do not yet have practical experience in this type of business.

The franchise cost is 190 thousand rubles.

What does the franchisor offer?

• Equipment selection.
• Training.
• Assistance in paperwork.
• Marketing materials.

Premises requirements:

• Area from 100 sq. m.

Requirements for franchisees:

• Responsibility, entrepreneurship, desire to develop business.
• Availability of financial resources.

Table: initial investment

Table: monthly expenses

The ChistoBystro franchise involves the creation of a separate production facility, which is why equipment costs are high. The total amount of initial investments is 8 million 460 thousand rubles. Nevertheless, income from such production can be up to 400 thousand rubles per month. Taking into account all capital investments and costs, the estimated payback period is 1.5–2 years.

Profitability will depend on the demand for the company’s services in a particular city. For Russia, this is a fairly new and in-demand service. While in the USA there is 1 dry cleaner for every 10 thousand people, in our country this proportion is 1:160 thousand people. Typically, the profitability of an enterprise is 40%, but during a crisis it can drop to 10–15%.

"Dry cleaning No. 1"

This company deals with dry cleaning of any clothes (winter and summer), fur and leather, as well as shoe repair and cleaning. Basically, reception points are located in Moscow and the Moscow region. The company offers the following conditions:

• Minimum requirements for a partner to work.
• Staff training, free internship.
• Provides consumables.
• Guarantees an established logistics network.

The cost of the franchise must be clarified with official representatives of the company.

"Fox"

The company was founded in 1997. “Lisichka” is a well-known dry cleaner that works only with high-quality equipment from Italian manufacturers. The following technologies are used for cleaning: Wet&Dry, Alpen Clean, Winter Shine and others.

Dry cleaning "Lisichka" offers an eco-cleaning option, for this you will have to buy special equipment

What does the franchisee offer?

• Working under a recognizable brand.
• Marketing support.
• Ready-made cleaning technologies.

The predicted payback is 12 months.

Dry cleaning and laundry Unisec

As a dry cleaning and laundry company, the company has existed for more than 30 years, and the franchisor has 25 years of experience. Unisec offers several business models: mini-dry cleaning, dry cleaning in a neighborhood (a full range of services for cleaning textiles, fur and leather products) and a factory (the ability to provide services not only to individuals, but also to legal entities).

Equipment used by Unisec

What does the franchisor offer?

• Ready business plan.
• Marketing assistance.
• Supply of equipment.
• Consulting.
• Communication with partners in other cities.

The cost of the franchise must be clarified with official representatives.

Self-service laundry "Chistoff"

This business option is still considered a novelty on the Russian market, however, according to many experts, it has quite high potential. Due to the fact that modern washing machines are not always able to remove stubborn stains, as well as the inability to dry clothes in small apartments, self-service laundries are becoming increasingly popular.

The prices at the laundromat are undoubtedly lower than at regular launderettes.

Lump sum payment - 150 thousand rubles. The royalty is 8 thousand rubles per month, for master franchise owners - 6 thousand rubles.

What does the franchisee get?

• Ready-made business model.
• Marketing support.
• Fully automated cleaning technology.
• Working under a well-known brand.
• Personnel training program.

Premises requirements:

• First or ground floor.
• Area from 25 to 40 sq. m.
• Supply and exhaust ventilation.
• The ideal location is a residential area or not far from student dormitories.

To open a laundry you will need from 800 thousand rubles to 1 million 500 thousand rubles. The predicted payback is 1–1.5 years.

Features of working under a franchise

Of course, the advantages of franchising are undeniable. At the first stage of your activity, you immediately receive a ready-made business and a market niche along with practice-tested work methods. But along with this, you will also have to deal with some of the features of such a system.

The main feature of a franchise is that in exchange for all the advantages, you will be forced to share a share of your profits and independence with the franchisor. In addition to the cost of the franchise itself, you will need to make monthly contributions to the senior partner. The amount of deductions is stipulated in the contract.

In some cases, the franchising agreement provides for marketing fees in addition to the mentioned deductions. They typically constitute between 1 and 1.5% of total turnover.

You shouldn’t count on complete freedom of action either. You will be required to obey certain rules and follow established instructions. It is unlikely that you will be able to make decisions, much less introduce your own innovations into the activities of the enterprise, without the consultation and permission of a mentor.

The development of the business itself, even with full dedication on your part, will directly depend on the financial strength and stability of the franchisor itself.

Before concluding a contract, carefully read all the specifics of cooperation so that you know exactly what you are getting into and what conditions will need to be met.

What to look for when choosing a franchise?

Opening a franchise business gives you the opportunity to take advantage of an already proven idea, while minimizing the risk of ruin. But not all franchisors have equally favorable terms of cooperation. Therefore, before concluding an agreement, you should learn more about the nuances of working under a franchise, namely:

• It is necessary to find out how stable the company is and how long it has been on the market.
• Find out the number of partners: how many are there and how many have left the business. Find reviews about working with the franchisor.
• Particular attention should be paid to the cost of the franchise and the required investment.
• Clarify contractual relations. Possibility of selling the business and extending the contract.
• Find out possible ways to resolve conflicts and controversial situations.
• Familiarize yourself with the franchisor's requirements for potential partners.
• Monitor competitors and study the market.
• Inquire about the level of training provided to staff and the training materials offered.
• Understand the company's supply system. Purchasing occurs only from the franchisor or you can independently form a network of suppliers.
• Find out about the franchising experience of your future partner.

Business prospects

The crisis of the 90s led to the fact that dry cleaning enterprises under state care fell into disrepair: the equipment became outdated, there was an outflow of qualified personnel, and the quality of the services provided sharply decreased.

Ultimately, the provision of dry cleaning services was practically discontinued. However, the demand for such services remains high. It is much cheaper for the consumer to restore the product to its original appearance by dry cleaning than to buy a new item.

Therefore, opening an enterprise providing dry cleaning services in modern conditions is considered a completely promising project.

Features for different cities

When opening a dry cleaning franchise in a small city, a significant advantage will be little competition. In order to assess the feasibility of opening a franchise in a particular city, you should find out how many dry cleaners are already open and how many of them operate as franchises. If competition is low, then you can safely start choosing a company that provides franchising services. If there are only local companies in the city, then opening a dry cleaning franchise will provide an opportunity to sell new products that have been operating in large cities for a long time, but have not yet reached the regions.

This is interesting! A selection of the best franchises for opening a fitness club especially for you. Study the latest information in our article

Recommendations for doing business

The success of a dry cleaning and laundry franchise will depend on the city in which you plan to open the business. In a place with a small population there will be less competition. If local companies are already operating in the city, a franchise will provide an opportunity to implement new interesting technologies.

It is better to place reception centers near residential areas and student dormitories. It is worth providing the company with additional services (for example, home delivery). Another bonus will be additional laundry services, a workshop, and so on. To ensure that more people know about the new enterprise, the collection point can be located separately from the main dry cleaner (for example, in the shopping area).

Another good idea is mobile dry cleaning. The French one is ready to share its secrets using the example of an international franchise:

Of course, opening a dry cleaner or laundry comes with additional challenges, even when operating as a franchise. But if the work is done correctly, the payback will come in a short period of time. It’s worth trying to enter this business and hit your jackpot of benefits.

Organizational and legal issues

The first thing you should do according to the business plan for opening a dry cleaner with calculations is to choose the appropriate form of ownership. In this case, the best option would be an LLC. This form of ownership will allow you to enter into contracts with legal entities. In addition, a positive factor is less risk. Any dry cleaning involves a large investment. If the company goes bankrupt, you risk only the company's funds, but not your own money.

The type of activity according to the OKVED classifier is: 93.01. Washing, dry cleaning of textiles and fur products.

The Simplified taxation system at the rate of “income minus expenses 15%” is suitable. UTII would also be a good option. To choose the best option, consult with a legal advisor.

It is important to know that an enterprise such as dry cleaning acts as a high-risk facility. For this reason, special requirements apply to it. There are several regulatory documents that regulate the work of this enterprise:

1. Sanitary and epidemiological rules and regulations SanPiN 2.2.1/2.1.1.1200-03 (required to comply with the sanitary zone).
2. Sanitary and epidemiological norms and rules SanPiN 2.2.2506-09 (hygienic requirements for dry cleaning enterprises).
3. SNiP 21-01-97 (documentation on the enterprise’s compliance with fire safety).
4. SNiP 2.08.02-89*, SNiP 2.04.05-91* (document on compliance of heating and ventilation with prescribed standards).
5. SNiP 3.05.06-85, VSN 59-88, (documentation regulating the operation of electricians, electronic devices, and lighting equipment).

It is quite difficult to collect all the necessary documents; in addition, be prepared to spend a sufficient amount of time on this. To collect documents, you will need to contact several organizations and services at once: SES, Rospotrebnadzor, Gospozharnadzor, Electric Networks. A good solution would be to contact a special company that will handle the process of registering your business activity. Thus, a law firm will not only handle registration, but will also collect all the documents necessary to open a dry cleaner. Of course, the enterprise must fully comply with the requirements set forth in the documents.

All equipment purchased for dry cleaning must fully comply with the information specified in the technical data sheet and hygiene certificate. In addition, these documents should include detailed information about the cleaning process of the clothes. They should be placed in a visible place in the dry cleaner.

Financial plan for opening a dry cleaner: how much money may be needed

The amount of investment will depend on the type of dry cleaning, your region, the size of the business, and other factors. Below are approximate figures for a city with a population of up to one million people:

• registration of documents 25,000 rubles;
• purchase of equipment 700,000 rubles;
• purchase of furniture and office equipment RUB 50,000;
• purchase of consumables RUB 30,000;
• rental of retail and industrial space, as well as repairs RUB 250,000;
• advertising costs 30,000 rubles.

Thus, at the initial stage you will need 1 million 85,000 rubles. The largest costs go towards purchasing high-quality equipment for the project.

Current expenses for the project will amount to about 400 thousand rubles. They will include rent of premises, payroll, advertising, purchase of cleaning chemicals, and unforeseen expenses.

On average, the payback for the project occurs in 18-24 months. This is due to a fairly high investment load at the start. The equipment can be really expensive. Remember that you can reduce the payback period by collaborating with a large number of legal entities.

How to open a dry cleaner: comparing the benefits of a franchise and your own business

Dry cleaning or laundry is a profitable business that is becoming increasingly popular in our country. The profitability of such an enterprise today reaches 40%, and even during a crisis it is 10-15%.

The best part is that it doesn’t matter so much whether you open a dry cleaner in a metropolis or in a small town. You will always have clients.

There are two ways to open a dry cleaner:

1. Create an enterprise and organize the production process yourself.

   Here's what you'll encounter in this case:

2. Buy a franchise of an existing dry cleaning chain.

   How much a franchise will cost – the answer varies. It all depends on the conditions of the franchisor you choose.

   Below we will look at several specific proposals from the Russian market for opening a dry cleaner. In the meantime, let's note the benefits you will receive and the risks you may encounter:

Any of the proposed options is full of pros and cons at the same time. Therefore, the final choice between these two forms is up to you.

But it is worth noting that a dry cleaning franchise is a more rational investment of money and a guarantee of business sustainability.

For comparison, during the default in 1998 in Russia, the number of franchise companies decreased by only 5% of the total. This is at a time when independent economic facilities have decreased by 50%!