How to open a snack bar? Is it possible to start with a small investment? The profitability of such a business is obvious to everyone, but the difficulties in obtaining permits will frighten anyone. Meanwhile, if desired, all obstacles can be overcome.
Each of us at least once in our lives uses a fast food outlet. Once upon a time in Soviet times, these were small kiosks that sold sausages in dough with hot coffee or tea in a glass. With the beginning of perestroika, everything good and bad began to flow into our everyday life.
The very first McDonald's fast food restaurant with its various burgers appeared in Moscow, then similar establishments began to appear in large numbers in various cities. Why has this business become so widespread? Everything is very simple - opening such a business requires minimal costs and brings high profits.
The profitability of such production is 60%. However, in the pursuit of profit, one should not forget that these are food products, so they must be of the highest quality.
What does it take to open a diner?
The first thing you need to do is decide on the general concept of the future establishment. What will your establishment be like, what product range will it have, where will it be located, who will be the main consumer, and so on.
It should also be understood that a snack bar differs from the same cafe in that it sells dishes that are not complicated in preparation, and which can be consumed literally “on the go.” At the same time, the size of the room does not play an important role, the main thing is that it has several tables and chairs, maybe even plastic ones, at which you can quickly have a “snack.”
In general, snack bars are divided into two types: specialized and general. Specialized ones imply the sale of a certain range of products, so they are briefly called: dumplings, pirozhkovaya, cheburek, donut, kebab, etc. The general type, understandably, sells a wide range of different products.
Interior
It is important that visitors enjoy being in the diner. Perhaps you will come up with some original idea that can be implemented in the design of the hall, menu and associated with the list of dishes. Or maybe just decorate everything in neutral colors.
The main thing is that the room is cozy and comfortable. Chairs and tables should be comfortable, the display window should allow you to clearly see the goods displayed in it.
If you are not sure that you can take into account all the details yourself, seek help from a professional designer who will be able to think through the interior for you according to the budget that you are willing to invest in it.
How much money do you need to open a diner?
In general, opening a small eatery in a rented premises will require an investment of 450 thousand rubles:
- Repair of the premises - 100 thousand rubles (if necessary);
- Trade equipment, mic. oven, grill, etc. – 90 thousand rubles;
- Tables, chairs – 30 thousand rubles;
- Permitting documentation and organizational expenses – 30 thousand rubles;
- Creation of the initial assortment - 150 thousand rubles;
- Other expenses, incl. design creation, advertising, transportation costs - 50 thousand rubles.
Search for premises
The next step is to find a suitable premises. The best places to place such objects are:
- bus and railway stations;
- college campuses;
- a highway with a lot of truck traffic (roadside service);
- The central streets are where many office buildings are located.
To open a small establishment, it is enough to find a room with an area of 30 m2. It is advisable, of course, that the rent corresponds to the location of the eatery. That is, if the rent is high, then the traffic of visitors to your establishment should also be high, otherwise you will work at a loss. Therefore, before renting a premises, you should conduct at least a little marketing research, determine the range of potential customers and the expected market capacity.
It is important to take into account that the premises must comply with all SES standards and be equipped with a fire safety system.
Cafe on wheels
Many businessmen wonder how to open a snack bar on wheels. This format is quite interesting, as it allows you to move to crowded places and attracts attention due to its original appearance. In addition, in this case there is no question of renting or purchasing premises, which is a cost-effective solution.
Remember that your bus should attract attention. It should be colorfully decorated and equipped with comfortable furniture. The pleasant music flowing from the windows allows you to create a feeling of celebration.
The target visitors of such cafes, as a rule, are students, young people and parents with children. The image of such establishments is close to that of a bistro; therefore, the pricing policy should be democratic and the dishes appropriate. In addition to its main purpose, the bus can be used for corporate events, youth and children's parties.
Making the right menu
Since you won’t be able to cook on the bus, you should stick to semi-finished products that can be reheated: hot dogs, hamburgers, hot sandwiches and pastries. If you plan to cook, you should take care of the power supply. This could be a small power station or a diesel generator. A snack bar on wheels is a business subject to strict criticism from inspection authorities. In field conditions, you cannot use reusable dishes; you have to use disposable ones, although this is much more expensive.
Interior and route
The number of visitors directly depends on these factors. If you plan to work in winter, take care of thermal insulation and heated seats. The route should be laid out along the sights, crowded places and beautiful landscapes.
Staff
Make sure you have an experienced driver. You will also need a bartender-waiter and a cook. Since your establishment will not have strict coordinates, you should hire a person who will call people over the loudspeaker.
Possible problems
First of all, the problems are related to regulatory authorities, since by law any catering establishment must be connected to water supply and sewerage systems. The next difficulty is Russian roads. Their imperfect condition is not conducive to eating.
- Making a business plan for a snack bar
- Registration of a snack bar: what documents are needed to open it
- Choosing a room for a snack bar
- Snack bar products and menu
- Equipment, interior and personnel
- Income and expenses of a snack bar
Sometimes a busy person does not have time to eat and is forced to remain hungry or be content with semi-finished products. Help such people enjoy home-cooked food and profit from it. Figure out how to open a diner. Find out the important points.
Registration of activities
Once investments and premises have been found, you can begin to register your activities.
The organizational and legal form can be either individual entrepreneurship or a limited liability company (legal entity).
In general, for a small eatery it is enough to open an individual entrepreneur, since the registration costs are much lower than for an LLC, and the opening procedure will take a maximum of 7 days. You can read the instructions for opening an individual entrepreneur and LLC on our website in the section of the article about business.
Financial calculations
Investments in the project
Expenses at the stage of preparation for opening (in rubles):
- 15,000 – registration of business activities, collection and execution of the necessary documentation;
- 20,000 – market analysis (payment of labor to people collecting information and conducting opinion polls);
- 35,000 – conclusion of a lease agreement, making an advance payment;
- 60,000 – repairs;
- 150,000 – equipment;
- 25,000 – advertising and signboard;
- 15,000 – additional expenses.
Result: 320,000 rubles.
Current expenses
Costs in the first month (in rubles):
- 35,000 – rent;
- 100,000 – salary;
- 12,000 – utilities;
- 20,000 – unexpected expenses.
Result: 167,000 rubles.
Costs for products are not indicated anywhere in the expenses, because the cost of ingredients is extremely low, and the final product has a markup of almost 500%, and sometimes more. That is why, having purchased the first batch of goods for 10-15 thousand rubles, the entrepreneur sells ready-made dishes for 40-50 thousand. Allocation of funds from this amount for the purchase of new products will become invisible to the overall profit.
Revenue, profit and business profitability
The number of people visiting the diner daily is 60. The average bill is 150 rubles. The monthly income will be 270,000 rubles.
This is dirty profit, from which mandatory monthly expenses must be subtracted.
270,000-167,000=103,000 rubles.
Having taken away the tax and costs of supplying products, the entrepreneur is left with 85,000 rubles for personal use.
Profitability is the ratio of net income to gross income, multiplied by 100%.
85 000/270 000*100=31%.
The project will pay off within 3-4 months.
When thinking about organizing a fast food outlet, you should never discount cheap and affordable establishments. Cafes and restaurants are always subject to increased demands, so it is extremely difficult to get ahead in the face of fierce competition. Opening a diner requires a minimum of effort and money at all stages, but a business plan for the idea must be present. Otherwise, even such a business may go bankrupt.
Agreements with suppliers
An important point is the conclusion of contracts for the supply of products to the establishment. Since the room in most cases will not be large and not suitable for preparing dishes and baking pies, it is necessary to supply these products from local manufacturers. Some products can be supplied in the form of semi-finished products, for example dumplings, pasties, puff pastries. The rest of the related products (chocolate, drinks, etc.) can be supplied from local wholesale suppliers in your city. The markup on goods in a snack bar is on average 30%.
You should also consider the issue of security for your establishment and enter into an agreement with a security company, as well as install a “panic button” and an alarm system in the premises.
Equipment
This type of business requires a medium investment.
- grill – 100 dollars,
- deep fryer – $300,
- kitchen stoves – $500,
- coffee maker or coffee machine – $200,
- refrigeration units -$1500,
- toasters - $25.
For the hall, you need to purchase furniture and interior items. It will cost about $3,500.
You can also think about the idea of creating a heating and food point, but this type of business activity is seasonal or will be profitable in that part of the federation where the cold reigns all year round. As a rule, eateries use disposable tableware and blister packs so that customers can take food with them.
On video: Success story in fast food and pizza
Recruitment
Next, you need to select future employees for your establishment. The main staff of the diner includes a cook, sales assistants, waiters and an administrator. At the initial stage of opening a business, the administrator function is usually performed by the entrepreneur himself or a trusted representative. Other personnel include an accountant and a cleaner, who can be hired at 0.5 times the rate under a civil contract or even outsourced these services.
In order to motivate your employees, you should set them a salary + bonus for good revenue and profit indicators of the establishment.
Business technologies: menu features
Despite the fact that the eatery is a fast food outlet, the menu should be carefully thought out. It should include first and second courses, snacks, desserts, and various drinks. To increase revenue, you can include trade in alcoholic beverages, at least beer. But this will require a license, which requires an additional package of documents.
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Diner Theme - Menu
Having decided on the location and premises, you should start assorting products and planning the menu of the diner. Dumplings, pancakes, potato pancakes, salads are the main dishes of your menu.
There is no need to exclude various drinks and dessert. The main thing is to ensure that all dishes are prepared quickly. Since semi-finished products , you need to find a good supplier. All products must be of high quality and fresh. This is a guarantee of the success of your establishment.
hot dishes or set lunches in your diner In the future, you can take into account the preferences of visitors. Additional income is received from the sale of cigarettes and alcoholic beverages. But this is only if you have a license.
