Nothing relaxes the male body more and gives him such great pleasure as a high-quality erotic massage. And a place where you can enjoy this in the company of a pretty girl masseuse attracts any man. An erotic massage salon is just such an establishment where you can relax and dream to your heart's content. Therefore, the business idea of opening such a salon is very advisable.
If you have any questions, you can consult for free via chat with a lawyer at the bottom of the screen or call by phone (consultation is free), we work around the clock.
The big advantage of such a business can be the relatively small financial costs of opening it, which later, if the business is built correctly, will be returned with interest.
To begin with, in order to properly organize your activities, you need to draw up a business plan for an erotic massage salon .
First of all, you need to find and equip a suitable room. Preferable, of course, is, for example, a two- or three-room apartment in a residential building, preferably on the ground floor. Such a “homey” environment will allow clients to relax, retire from the whole world and get real pleasure. The idea of a business, and more specifically, opening an erotic massage salon, involves a number of important actions. First of all, this is the choice of location for the salon itself. The room, and specifically the apartment, must be large enough and include rooms directly for massage, a shower or bathroom, and a kitchen. It is preferable to install a shower stall in the room, equipped with special devices for regulating the level of light, and relaxing music should be played in it. An alternative to such a shower can be the installation of a jacuzzi. Before opening a massage parlor , it is necessary to determine how the massage rooms will be furnished in the premises. For example, if the apartment is three-room, then in a larger room you can make a VIP zone - in addition to ordinary furniture, the massage room can be equipped with a pylon for erotic dancing, and a wall mirror can be built in. The remaining rooms can be furnished as usual, with a tatami massage, a cozy armchair and a coffee table. Of course, all rooms will need a mirror to visualize the entire process for the client. The environment in the massage room should be conducive to relaxation. It is best to decorate the walls with plain, warm-colored wallpaper. There is no need to turn on too bright lights - you can light candles throughout the room as lighting, or equip unobtrusive lighting.
Before
opening an erotic massage salon , you need to think about soundproofing the room. It is unlikely that clients will want to be distracted from their enjoyment by any extraneous sounds. In addition, relaxation music should be played softly throughout the cabin. It is also necessary to properly and competently equip the salon hallway. There you need to put a shoe rack, a small sofa or chair for waiting clients, a coffee table with various advertising brochures and business cards. An important point of the business plan for an erotic massage salon is the equipment of a utility room for the staff working in the salon. There you will need to install cabinets for the personal belongings of the masseuses, as well as install special shelves to store consumables. By the way, oils for massage should be purchased natural, slightly scented, or completely odorless, for example, olive or grape seed, and for special cases you can purchase essential coconut or rose oils. The list of consumables should also include bath towels, sheets for covering tatami mats, and disposable slippers. This means that you need to install a washing machine in the salon or use laundry services. Erotic massage is, first of all, about lovely girls masseuses.
Of course, clients will also look at the girl’s appearance, but her skill also plays an important role. Therefore, it is necessary to select personnel carefully - not only beautiful girls are required, but also professionals in their field, so that the client not only likes the procedure, but wants to come back again and again. In order not to waste time finding completely suitable candidates, you can invite several pretty girls, pay for them massage courses at the expense of the salon, both classic and erotic, so that in the end the salon will employ certified specialists who know and love their work. If you have any questions, you can consult for free via chat with a lawyer at the bottom of the screen or call by phone (consultation is free), we work around the clock.
It is impossible to open an erotic massage salon without having an administrator. This is a person who must answer customer calls, sign them up for massages, advise visitors and be able to answer all questions asked. Also, the administrator must be able to keep accounts, draw up a work schedule and record the time when staff arrives and when they leave. For unforeseen cases, you will need to install a security device in the cabin, preferably a remote control one. The salon should be cleaned every day, and for this it is better to hire a cleaner.
Business relevance
If you have any questions, you can consult for free via chat with a lawyer at the bottom of the screen or call by phone (consultation is free), we work around the clock.
The market for “not really sex” services has been rapidly developing in Russia in recent years. Various “Thai” and simply erotic massage salons have been actively opening in Russian cities over the past 5-6 years. There is a particularly strong concentration of similar salons in Kazan, Yekaterinburg, and Krasnodar. Note that although this business is teetering on the brink of a foul, it is completely legal. Yes, yes, another loophole. Moreover, in salons formally (and in those that really care about their reputation - strictly) sexual contacts are prohibited. That is, this is still not a brothel. This business is more than profitable - under favorable conditions, the payback period is about 5-8 months, and the average margin is close to 70%!
Calculation of expenses and profits
It is necessary to focus on what types of massage there really is a high demand for. Currently the most popular are: Thai, anti-cellulite, relaxation massages.
It is necessary to focus on them to attract a large number of clients at the initial and subsequent stages.
According to experts, in 1 month of operation of the massage room the number of clients will be 5-8 per day, in subsequent months their number may increase to 8-10 people per day.
Staff
The second important step, even more important than choosing real estate, will be the selection of personnel. Yes, you need liberated girls (but not prostitutes, otherwise all sorts of problems are possible) who know how to give massage. That is, preferably, those who have actually trained in massage and have the appropriate certificates. You can conduct training on short-term courses at your own expense, but only after signing an agreement. Why shy girls are not needed - I think it’s clear. You can look for girls using standard advertisements for high-paying jobs in local newspapers and websites, as well as through advertising in city social groups (preferably Vkontakte). At the first stage, you will need 5-6 girls working in two shifts, but with an expansion of at least 10. Keep in mind that your salon should work at least most of the day, and better yet, around the clock.
Erotic massage parlor
To open an erotic massage parlor, you need to know some important features. The business plan for opening is similar to that of a regular massage parlor, but the requirements for personnel are somewhat different.
The legislation of the Russian Federation does not prohibit the activities of erotic massage parlors if they perform strictly massage, without providing sexual services.
This business is very profitable: if the profitability of a regular massage parlor is 20-30%, then the profitability of an erotic massage parlor is 50-70%.
First you need to register the business and give the salon a name that will not be completely hackneyed. The next important step is the selection of personnel who will meet the specifics of the institution.
We need girls who are liberated, with experience and preferably with education (certificates, degrees). You can place a job advertisement in newspapers or social networks.
The establishment may have to work not only late, but around the clock. In addition to massage therapists, an administrator and an accountant are needed, who can be represented by one person.
Costs will be divided into rental and renovation of premises, operating expenses, staff salaries, and advertising. All this must be taken into account when drawing up a business plan.
Room
Selecting premises will not take much time; the main criterion is the location on the first line of houses, but not necessarily the city center.
If you have any questions, you can consult for free via chat with a lawyer at the bottom of the screen or call by phone (consultation is free), we work around the clock.
Area - depending on the services provided and the number of specialists - from 70 to 250 square meters. The cost of renting such premises in a millionaire is on average 250-670 thousand rubles per year. Of course, in the contract it is better to fix the cost of rent for a year in advance at least (about 15-20 thousand rubles per year per square meter). You will have to pay at least three months in advance (70-120 thousand rubles). Next, it will be necessary to invest certain funds in repairs: 350-600 thousand rubles for a room of 100-250 square meters. The renovation will consist of laying heated floors, wallpapering in “relaxing” shades, purchasing beds and equipment for showers and toilets. It is better to outsource accounting and cleaning of premises (25-35 thousand rubles per month). Also, for the salon to operate, two administrators are required who will be responsible for processing incoming calls and receiving clients. It will be necessary to equip a small waiting area. Current expenses - telephone, oils, cream, shampoos and other consumables will fit within the budget of 15-20 thousand rubles per month. The salary of administrators is still about 40-50 thousand rubles per month. “Masters” will receive a percentage of orders - from 300 rubles per client. With an average order receipt of 2.5 thousand rubles. It is also necessary to budget for advertising expenses - city groups on social networks (500-2 thousand rubles per post), advertisements on local forums and articles on city websites. The monthly marketing budget is about 50 thousand rubles. Illuminated advertising of the establishment will cost you another 40 thousand rubles.
Best Beauty Salon Franchises
The TOP includes companies with a good reputation and a minimum of negative reviews.
Hair salon franchise "Quick Scissors"
Offers to work in three formats:
- minimum – with investments from 0.5 million rubles*;
- optimal - requires from 650 thousand rubles;
- premium – investment of about 1.2 million rubles.
The promised payback is from 7 months.
Hair salon franchise "Quick Scissors"
The entry fee depends on the region:
- with a population of up to 500 thousand people – 150 thousand rubles;
- more than 0.5 million – 200 thousand rubles;
- Moscow and St. Petersburg – 250 thousand rubles.
The monthly contribution is 3%, payment starts from the second month.
The hairdressing salon is located in a room of 19 square meters. m. The location is a high traffic area.
Franchise "City of Beauty"
A democratic institution that requires a starting capital of 2.9 million rubles. Lump sum contribution – 0.5 million rubles, monthly deductions – 30 thousand rubles. With a stable flow, the enterprise will pay for itself within a year.
The following general requirements apply:
- room – 120 sq. m;
- the building should be located in a location with convenient transportation and high traffic.
The buyer is guaranteed training and certification of employees, advertising support. A team of professionals arrives for the opening.
Franchise "Hairs Are Alright"
A public establishment with low prices and high quality service. The starting capital is 0.8 million rubles, the initial contribution is 300 thousand rubles, the royalty is 3%. Payback up to 9 months, subject to an average bill of 500 rubles.
Franchise "Hairs Are Alright"
There are three formats:
- basic type with a profitability of 18% and a monthly income of 0.5 million rubles;
- optimal - 20% and 0.8 million rubles, respectively;
- maximum with 25% profitability and income over 1.2 million rubles.
The difference lies in the number of employees and additional services. The room must be more than 35 square meters. m.
If promises from the head office are not fulfilled, he guarantees the return of the initial payment.
BABOR
The main emphasis of the establishment is cosmetology services with German quality. There are three types of salon:
- hall with a minimum volume of services – from 65 sq. m;
- Beauty Institute (increased range of services) – from 100 to 200 sq. m;
- hall + SPA – premises from 200 sq. m.
Initial investments from 6 million rubles, initial contribution – 0.55 million rubles, without monthly deductions. The average payback time is 1-2 years.
"Watercolor"
Belongs to the middle price segment, widespread in Moscow and the region. The benefits of cooperation include:
- good reputation among clients;
- advertising and creation of a selling website;
- software that makes work easier;
- client base, staff training.
Initial investments are equal to 1.5-2 million rubles, the initial contribution is 0.3 million rubles, monthly deductions are 15 thousand rubles. Expected payback is in 1 calendar year.
Familia
The largest beauty brand with more than 200 stores in different countries. To be included as a partner you will need:
- starting capital from 0.9 to 1.35 million rubles;
- lump sum payment – from 200 to 300 thousand rubles;
- royalties – 7.5 thousand rubles.
The size of investments depends on the population.
Chain of beauty salons Familia
"Beauty Point"
The establishment is intended for citizens with average income. To enter the network you will need:
- initial payment – from 350 to 600 thousand rubles;
- monthly deductions – from 20 to 25 thousand rubles. (from 3 to 5% of revenue);
- for Moscow and the region, marketing from the second year of operation will cost 100 thousand rubles. annually.
The total investment volume varies from 2.5 to 3 million rubles. It takes 12-18 months to return the investment, with profitability rates ranging from 20 to 25%. The company helps to select a suitable premises, supervises repair work, trains the owner and the future team, and conducts certification.
Relevance of this business
Currently, large and small businesses are developing at a rapid pace. The most common areas are trade and services. The latter includes many different areas. Massage services occupy a special place among them. Everyone knows that massage has been known since ancient times. In the 20th century, this type of activity became firmly established in business. Today there are thousands of massage parlors all over the world, and this is all for good reason. This type of business does not require large initial capital; it is quite simple. In addition, there is a wide range of services provided class=”aligncenter” width=”500″ height=”300″[/img] Professionals know that massage can be very diverse: therapeutic, cosmetic, aromatherapy, Thai, Swedish, myostructural, lymphatic drainage and so on. It all depends on its purpose. Massage is not a simple waste of time and money. It helps relieve psycho-emotional stress, improve blood circulation, improve sleep, and relax muscles. All this is of great importance for maintaining human tone and health. Let's take a closer look at how to open an erotic massage salon, how registration and collection of documents are carried out.
The beaten path is for the smart
In the massage business, not everything is as smooth as the Internet hopes. The massage business is akin to prostitution. Regardless of what you open, your massage parlor or a massage parlor, you will have to do a “left” massage so that the massage business is not subject to regular inspections.
What is the difference between a massage room and a massage parlor? The massage room is designed to employ one or two specialists. Registered as an individual entrepreneur. The massage therapist usually performs a relaxing or preventative (traditional) massage. A business owner typically provides a service. Due to low initial incomes, it is not profitable to employ a hired specialist. If you expect to expand in the future, you should not start with erotic massage. In the post-Soviet space, erotic massage is perceived as a perversion. In the future, erotic massage will be associated with the provision of intimate services. In the future, you will not get serious clients whose recommendations are highly valued in the business world.
The activity of a massage salon implies the availability of a wide range of massage services. The subtypes of services provided should determine the location of the massage parlor. That is, if the massage parlor is located near a hairdresser, the massage parlor should employ specialists who have the skills of Thai and Japanese massage. They belong to therapeutic cosmetological types of massage. The predominant contingent of visitors will be women of respectable age. Nervousness contributes to the appearance of wrinkles.
It is necessary for specialists to have excellent control over their emotions. There is no need to tell such a contingent that it will smooth out their wrinkles, only... A sea of compliments on the account of excellent genetics will help relax the facial muscles. Positive emotions help relax muscles. This will make it easier for you to work with the skin.
To avoid skin stretch marks, you need to start the massage with light circular movements from the chin to the temples.
Selecting a seat and registering
To open an erotic massage salon, the first thing you need to do is rent a room. It is not advisable to build it from scratch, as it will be very expensive. Once you have decided on the premises and set up your legal address, you need to register as an individual entrepreneur or LLC with the local tax office. In this case you need to pay a fee. The first option is the simplest and most convenient, since in this case you can save time and money. In addition, to open an erotic massage salon, you need to collect a whole list of documents, such as permits from the fire and sanitary-epidemiological services, territorial property management, and so on. Since the massage parlor is a public organization, it is constantly monitored by the sanitary service. The salon premises, according to basic sanitary documentation, must meet the following requirements: the room must be at least 8 square meters. m for 1 workplace. In this case, utility and auxiliary premises are taken into account. The cabin must have ventilation, a shower, a heating system, hot and cold water supply and drainage.
Advertising and Marketing
To attract visitors to a massage parlor, first of all, it is necessary to inform residents living within walking distance about the opening and the list of services offered by distributing leaflets to mailboxes.
The following activities will give a good effect as advertising:
- advertising on the Internet (Yandex and Google search engines, thematic forums, popular social networks, electronic bulletin boards);
- demonstration of commercials on local television and radio;
- Posting advertisements in elevator cabins.
List of necessary equipment and recruitment of personnel
It is impossible to open an erotic massage salon without the availability of materials and equipment.
For this you will need massage tables, screens, bolsters, chairs, tables, a dressing room, cabinets, massage equipment, other materials, and furniture for relaxation.
There must be a sterilizer in which used material and instruments are processed. The interior layout should be comfortable. It should include a room for staff and administrators, workplaces, a shower, a sanitary unit, and a storage room. To open your own erotic massage salon, you will need to find specialists. It has been proven that it is not worth hiring a large number of workers, because it is unprofitable due to the lack of clients. It is enough to find 2-3 massage therapists. Young girls and boys with good and attractive appearance are more suitable for erotic massage. All of them must have certificates of completion of a particular educational institution in their specialty or completion of massage courses. Personnel must have personal medical records and undergo preliminary and periodic medical examinations.
Attracting a client base
To open an erotic massage salon, you don’t need a lot of work.
It is important to find regular customers, revenue will depend on them. To do this you need to advertise. You can organize the distribution of leaflets, make your own website, put up posters and announcements. It is important that the salon is located in the city center close to potential clients. The quality of service and cost of services are also of great importance. Prices for massage vary widely: from 100 rubles to one and a half thousand or more. Regular customers are encouraged to make small discounts. The manager receives approximately 50% of the proceeds, the rest goes to the massage therapist. The profitability of such a business is 15-20%, payback from 4 months to 1 year. The main costs will be associated with renting premises and purchasing equipment and furniture. Thus, if you want to earn money, then opening an erotic massage salon is a great idea. If you have any questions, you can consult for free via chat with a lawyer at the bottom of the screen or call by phone (consultation is free), we work around the clock.
