How to open a dumpling shop from scratch - creating a delicious business

The concept of a dumpling shop cannot be considered innovative: even in Soviet times, such establishments were popular among lovers of tasty and satisfying food. Later, these eateries disappeared from the market, and the dumplings were lost among other goods on supermarket shelves. But this does not mean that the idea of ​​​​serving dumplings as a main dish in public catering has exhausted itself: on the contrary, citizens disappointed in store-bought surrogates would not refuse to enjoy a product made according to a traditional recipe.

Taking these circumstances into account, a novice entrepreneur should think about how to open a dumpling shop from scratch. Of course, such a business can hardly be called affordable, because creating a catering establishment requires significant investments in the purchase of furniture and professional kitchen appliances. But on the other hand, the number of fans of national cuisine in Russia is growing, which significantly simplifies the task of forming a target audience and increases the chances of success of the enterprise as a whole.

Business Features

Dumpling shops, which in the recent past were classified as cafes and canteens, have today moved into the fast food sector. Therefore, in the modern market they have to compete with pizzerias, burger bars, sushi bars and other fast food establishments. Fortunately, dumplings have one important advantage in this struggle: narrow specialization allows them to stand out from the crowd and attract attention.

The business is aimed primarily at middle-aged working people. In addition, dumplings as a national dish may be of interest to foreign tourists. As for young people, it all depends on the advertising strategy: classic cuisine is coming back into fashion, and therefore this audience can be attracted by carrying out thoughtful marketing campaigns.

Currently, there are two ways to organize the work of dumpling shops: purchasing semi-finished products or making the product yourself. Opening a dumpling production, as practice shows, is much more profitable, since in this case it is possible not only to increase the overall profitability of the business, but also to position your dishes as real home-made food.

When starting to develop a business plan for a cafe, it is necessary to study the positive and negative aspects of this type of activity. The benefits look like this:

  • Dumplings are well known to Russian consumers. If you open a dumpling shop in a small town, the establishment will not be left without customers;
  • The popularity of dumplings has returned relatively recently. Therefore, the establishments offering them do not suffer from an excess of direct competitors;
  • The technology is accessible even to beginners. Dumplings are something that can be produced at home for sale in order to earn money and open a cafe.

Some disadvantages are also typical for this business. An entrepreneur should find out about them in advance to avoid unpleasant surprises:

  • Like any other catering establishment with a kitchen, a dumpling shop requires investing a significant amount in the arrangement of the production and sales area;
  • There is seasonality in this business. The demand for hot dishes, which include dumplings, decreases somewhat in hot weather;
  • Dumplings are characterized by a small average bill and low profitability. Therefore, the payback period for investments extends to one and a half to two years.

Disadvantages of opening a dumpling shop

  • Financial investments. Opening a cafe or restaurant requires quite serious financial investments. It is necessary to rent a place, purchase equipment, hire service personnel, etc. All this requires a lot of money, which is why many people are stopped by such a significant drawback of this type of business.
  • Payback periods. The return on investment for a dumpling cafe will not be immediate; everything will depend on the location, attendance, and popularity of the establishment in your city. Therefore, you should not expect quick profits. If you are looking for an income that guarantees you a quick income, then opening a dumpling shop is not the case.

Dumpling menu

The approximate assortment of the establishment must be determined before opening a business: a dumpling shop, as a catering enterprise, must agree in advance on the technological maps of dishes and the composition of the menu with Rospotrebnadzor. What you can offer clients:

  1. The main dish should be dumplings. You shouldn’t limit yourself to standard recipes: the menu can include dishes with chicken, mushrooms, vegetables, lamb, and fish. Many people like dumplings fried, steamed, deep-fried;
  2. Dumplings are a great addition to dumplings. Their filling can also be varied: chicken, cherries, strawberries, wild berries, cottage cheese, cabbage;
  3. Various national variations of dumplings and dumplings will help surprise visitors - manti, khinkali, ravioli, gyoza, wontons, baozi;
  4. Cold appetizers, vegetable and meat salads, soups and broths, hot dishes and side dishes (potatoes, rice, pasta) are always popular;
  5. No cafe can do without desserts. The menu should include ice cream, pies, fruit salads, cakes and pastries, honey and jam for tea;
  6. The assortment should also include drinks - various types of coffee, black and green tea, milk and fruit cocktails, juices and fresh juices, fruit drinks, compotes, water;
  7. Introducing alcohol to the menu requires fulfilling a number of requirements and purchasing a license. Whether it is advisable to turn a cafe into a wine bar is up to the entrepreneur to decide.

Design of the reception hall

Don't forget that a snack bar is not only a place where you can eat delicious food. Here you can also relax and just have a good time. And the atmosphere in the dumpling shop should be appropriate. Polite service staff, delicious cuisine and, of course, suitable design - this is what will make your establishment a place to relax.

Of course, ideally, you should hire a professional decorator to help decorate the room. You should definitely pay attention to the quality of the furniture, because people should feel comfortable. Before opening the establishment, you will need to purchase tables, chairs, a bar counter, and possibly several sofas.

Be sure to set aside a place for a wardrobe where visitors can leave their outerwear (this is especially important in winter). And, of course, don’t forget to decorate the room using paintings, photographs, flowers, indoor plants and other little things that give the place a cozy look.

How to register a dumpling shop?

In order to calmly implement any mini-production ideas for small businesses, it is better to register your business activity. For dumplings, this step is mandatory, since the establishment will operate in plain sight and actively attract customers.

Entrepreneurs working independently should choose the individual entrepreneur format: in this case, they will not have to spend time and money on preparing constituent documents. When registering, you must indicate several OKVED codes:

OKVED codes for dumplings

10.13Production of products from slaughtered animals and poultry meat
10.85Production of prepared food products and dishes
56.10Restaurant activities and food delivery
56.30Production and sale of drinks for consumption inside establishments

When thinking about how to open a dumpling shop, a business plan should be drawn up taking into account the need to choose a taxation system.

Suitable for this business:

  • simplified tax system 15%. With a turnover of 950,000 rubles, the tax amount is 25,000 rubles per month;
  • UTII. Permitted to use if the sales area is less than 150 m². Fixed tax - 5745 rubles per month;
  • PSN. Permitted to use if the sales area is less than 50 m². Fixed tax - 1850 rubles per month (depending on the region).

Upon completion of registration, the businessman must register with insurance funds and collect a package of company documents. What you need to open a dumpling shop:

  • Agreement on the right to use the premises;
  • Permission to place a cafe from Rospotrebnadzor;
  • Conclusion of Rospotrebnadzor on the compliance of the premises with sanitary standards;
  • Conclusion of the State Fire Safety Inspectorate on compliance with fire safety requirements;
  • Production control program;
  • Agreements on sanitary treatment of premises against rodents and insects;
  • Agreements on waste removal and lamp recycling;
  • Menu approved by Rospotrebnadzor;
  • Technological maps of dishes approved by Rospotrebnadzor;
  • Staff health records;
  • KKT registration card.

If the business plan for a dumpling cafe involves the sale of alcohol, you need to register an LLC and buy a license costing 65,000 rubles per year. Permission is not issued to establishments with an area of ​​less than 50 m².

Business registration

Any type of activity is subject to mandatory registration with the relevant authorities. First of all, decide on the material and legal form of the activity. You can register as a sole proprietor or establish a limited liability company.

In addition, it is necessary to obtain permits for activities from the sanitary-epidemiological and fire services. Labor standards, equipment, food preparation technology and premises, everything must comply with established norms and rules. Catering establishments are subject to strict control by Rospotrebnadzor, so do not try to circumvent or violate the requirements.

The minimum area of ​​the dumpling shop is from 50 sq. m. it is also mandatory to have water supply, sewerage, electricity and heating in the premises.

You can make dumplings directly or sell ready-made semi-finished products. Focus on your financial capabilities. Naturally, selling semi-finished products is much cheaper, but the quality of the dishes in this case is noticeably different, decide for yourself.

Where is the best place to open a dumpling shop?

If we are not talking about how to open a dumpling shop at home, then the entrepreneur will have to start looking for suitable premises. The following recommendations will help you choose a good location and assess its potential:

  • First of all, you need to focus on the concept of the establishment. It is better to locate fast food in places with heavy traffic - near the metro, in shopping centers, near educational institutions. Dormitory areas are suitable for a cafe or pizzeria;
  • It is worth paying attention to the presence of competitors. The business idea of ​​producing dumplings in a catering format is unlikely to be successful if implemented next to other similar establishments;
  • High traffic is the main sign of a good location. It is directly related to transport accessibility: most people meet near bus stops and metro stations. You can also count on drivers near a busy road;
  • Finally, you need to know the history of the place. If another cafe with a bad reputation was previously located here, then the entrepreneur will have to prove to people for a long time that his establishment has nothing in common with its predecessor.

In general, dumplings is a fairly universal format, which allows it to find its customers almost anywhere. Suitable for such an establishment:

  1. Central part. Here, business centers or recreational areas for citizens are of interest to the entrepreneur. For tourists, you can open a dumpling shop near historical sites or entertainment venues;
  2. Sleeping areas. They are quite suitable for implementing business plans for a sushi bar, dumpling shop or pizzeria, if the entrepreneur finds a place near universities, colleges or hostels or not far from the main points of attraction;
  3. Large shopping centers. In the shopping center you can always meet citizens who, after a tiring walk through the boutiques, want to eat deliciously. High rents are offset by huge traffic;
  4. Transport hubs. Is it possible to find an airport or train station without a cafe? If you manage to rent a room inside or next to them, it is better to choose a fast food format: not every traveling citizen is ready to set aside a whole hour for lunch.

Official registration

Any business activity in Russia must be carried out legally. For making a profit without registering and paying taxes, a businessman faces a serious fine and prosecution. Moreover, activities in the catering sector require strict adherence to sanitary standards and regular inspections by inspection authorities. Running such a business “quietly” will not work, since the owner of the dumpling shop is interested in ensuring that as many people as possible know about his establishment.

For a small dumpling shop with 15-20 employees, registering the status of an individual entrepreneur is more suitable. You can obtain official registration through the government services portal. The advantage of electronic registration is saving time, the ability to work with documents in a comfortable environment and even save a little on paying government fees.

Entrepreneurs regularly have to submit various forms of reporting to supervisory authorities, primarily to the tax service. Carefully monitor which documents need to be provided and when. To do this, it is convenient to use personal accounts on State Services and on the Federal Tax Service website.

How to prepare a dumpling room

The premises will inevitably have to be put in order.
Even if an entrepreneur is able to rent the building of a former catering establishment, repair work cannot be avoided. The fact is that just a renovated hall is not enough: in the dumpling shop you need to create a unique and at the same time cozy interior for visitors. For these purposes, it is better to hire a professional designer. To open a small dumpling shop, you need to rent a room with an area of ​​90–100 m². Here you need to allocate a sales area of ​​50 m²: with a norm of 1.6 m² per person, such space will allow you to arrange 30 seats. In addition to the sales area, the following must be present on the territory of the catering establishment:

  • Refrigerated and non-refrigerated warehouses;
  • Production workshop with washing and boxing for processing eggs;
  • Storage area for prepared dishes;
  • Administrative office;
  • Employees' lounge with locker room;
  • Room for equipment and cleaning supplies;
  • Separate bathrooms for clients and staff.

The arrangement of premises for working with food requires compliance with certain sanitary standards described in SanPiN 2.3.6.1079-01. How to open a dumpling shop from scratch:

  • In residential buildings, train stations and shopping malls, it is allowed to set up a cafe with no more than fifty seats;
  • The production workshop of a catering establishment cannot be located in basements or semi-basements;
  • The dumpling shop needs separate entrances for visitors and for receiving products. The service entrance cannot be made from the entrances of a residential building;
  • In the dumpling shop, counter or cross movement of raw materials and waste, clean and dirty dishes, workers and visitors should be excluded;
  • A hard, smooth floor is made in the production area. The walls are covered with tiles or moisture-resistant paint to a height of 1.7 m. The ceilings are whitewashed;
  • Pipeline is used for water supply. If there is no possibility of connecting to it, you need to provide water supply from a well or borehole;
  • Sewerage is laid in closed channels. Risers must not be placed in the sales area or in the food preparation area;
  • The business plan for a dumpling shop should include the installation of supply and exhaust ventilation with a capacity of 25–30 m³ per seat per hour;
  • The ventilation systems of the sales area and kitchen should not overlap. In addition, it is prohibited to release air into the general building system;
  • The premises must be equipped with fire alarms and fire extinguishers in the amount of 2 pieces for every 50 m² of area;
  • Electrical wiring must not be laid near hot parts and assemblies. Lamps must be covered with shades to prevent fragments from getting into the food;
  • To open a dumpling cafe in a residential building, you should take care in advance of installing effective sound insulation.

How much money do you need to start your own dumpling business?

The cost of organizing one point is 120 thousand rubles, in fact this is the cost of one machine for cooking dumplings VM-10-1. The package includes everything you need to open an express dumpling shop (fully equipped module):

  • Connectors for power supply;
  • External electrical panel for installing an electric meter;
  • Two built-in freezers for storing frozen semi-finished products;
  • Built-in cash drawer with lock;
  • Built-in washbasin with electric water supply;
  • Autonomous water supply system (two containers of 20 liters each).

Equipment for dumplings

One of the main goals of drawing up equipment specifications is to find an answer to the question of how much money is needed: it is impossible to open a dumpling shop without purchasing professional equipment. Experienced entrepreneurs do not recommend including an automatic machine for making dumplings in this list: according to their observations, mechanization worsens the taste of the finished product. Thus, to equip the kitchen you will need:

Production equipment

Positionprice, rub.Quantity, pcs.Amount, rub.
Kitchen equipment
Flour sifter36100136100
Dough mixer34700134700
Meat grinder36200136200
Minced meat mixer36400136400
Induction cooker61600161600
deep fryer720017200
Steam table33000133000
Frying surface23900123900
Convection oven42800142800
Mixer26100126100
Slicer18800118800
Vegetable cutter29900129900
Juicer17300117300
Chest freezer26300126300
Refrigerated cabinet32700265400
Bathtub washing8200216400
Exhaust umbrella35200135200
Wall shelf320026400
Culinary trolley9600219200
Food rack9300218600
Knee washbasin13500113500
Dishwasher96300196300
Germicidal lamp440028800
Production table3600310800
Equipment and dishes
Pot120067200
Pan170046800
Cutting board50042000
Cutting deck840018400
Butcher's Ax450014500
Spice container60021200
Knife set350027000
Portion scales5400210800
Steel bowl400104000
Gastronorm container600106000
Small equipment (spatulas, whisks)15000
Total:793800

We must not forget that catering is not only about the production of dumplings: as a business, a dumpling shop is focused primarily on serving visitors. Consequently, the entrepreneur will have to spend money on arranging the sales area:

Equipment of the trading floor

Positionprice, rub.Quantity, pcs.Amount, rub.
Hall equipment
Bar counter98000198000
Air conditioner39800139800
TV29900259800
Online cash register23900123900
POS terminal22500122500
Table6500852000
Sofa1190016190400
Hanger3200412800
Refrigerator cabinet38200138200
Cocktail mixer16400116400
Coffee machine1169001116900
Ice maker10600110600
Equipment and dishes
Menu folder450209000
Tray350165600
Dinner plate150304500
Dessert plate130303900
Kettle27082160
Cutlery set4003012000
Sets for spices22081760
Napkin holder15081200
Cup100303000
Coffee cup120303600
Tea cup120303600
Total:731620

Finally, preparing a catering establishment for operation requires the installation of engineering systems and the equipping of administrative and auxiliary premises. What you need to open a dumpling shop:

Other equipment

Positionprice, rub.Quantity, pcs.Amount, rub.
Security systems
Video surveillance with 6 cameras33000133000
Fire alarm29000129000
Alarm button450014500
Security alarm25000125000
Exhaust ventilation75000175000
Fire extinguisher2500410000
Office equipment and furniture
Catering software23000123000
Computer21400242800
Printer630016300
Telephone140011400
Router210012100
Stationery6000
Table340026800
Chair70042800
Filing Cabinets320013200
Auxiliary equipment
A uniform12002833600
Consumer board260012600
Cleaning equipment6000
Hand dryer6700213400
Plumbing kit12500225000
Recreation room furniture13100113100
Water heater19500119500
Total:383200

Detailed list of equipment

ExpensesCost, ₽
Flour sifter25 000
Dough mixer (2 pcs.)120 000
Meat grinder20 000
Farshemes60 000
Coffee machine45 000
Milkshake mixer4 500
Refrigerators (2 pcs.)120 000
Dishes50 000
Hobs30 000
Microwave ovens (2 pcs.)15 000
Total489 500

Dumpling workers

Of course, setting up a full-fledged cafe cannot be compared with producing dumplings at home: as a business, a catering establishment of this format cannot function normally without a whole staff of employees. The personnel composition of the dumpling shop should look like this:

  • The main character in the kitchen will be the cook. His tasks are cooking, product quality control, developing new recipes;
  • To prepare raw materials, the cook needs assistants. If your business plan includes making dumplings by hand, you should hire a separate employee for this purpose;
  • Preparation of drinks and cash transactions are the competence of the bartender. Waiters will directly serve visitors;
  • To clean the room, load dishes into the dishwasher and do other housekeeping work, you must invite a cleaning lady;
  • An accountant will be needed to maintain financial records, submit returns to the tax service, pay payments to suppliers and payroll.

The dumpling shop must be open every day, including holidays and weekends. Therefore, the entrepreneur should organize shift work of staff:

Dumplings employees

Job titleSalary, rub.QtyAmount, rub.
Cook22000244000
Chef's assistant18000472000
Bar worker20000240000
Waiter18000472000
Cleaning woman15000230000
Accountant22000122000
Payroll tax84000
Total:15364000

Equipment for preparing dumplings

Most of your finances will be spent on purchasing equipment for the dumpling cafe. First of all, decide on production volumes. To serve a small cafe, you can make dumplings by hand, but if you plan to sell products in large volumes (a chain of dumpling shops), you will have to purchase a machine for making dumplings.

Necessary equipment:

  • Refrigerator for food storage, freezer;
  • Electric meat grinder;
  • Microwave oven, gas or electric stove;
  • Flour sifter and dough mixing mechanisms (combine with dough kneading function);
  • To serve visitors, you will need to purchase special dishes (plates, cups, glasses, cutlery).

Scheme: Factors influencing the choice of semi-finished products

Also, a decent amount of money will be spent on interior decoration and purchasing furniture. Visitors should feel comfortable in your establishment, so you need to create favorable conditions and provide a good atmosphere.

How to attract customers to a dumpling shop?

Unfortunately, the reputation of dumplings as a food product is somewhat spoiled by the low-quality products presented in stores. To attract customers, the entrepreneur will have to convince people that he is offering homemade dumplings: the business plan in this case should include the allocation of a separate budget for advertising. The following tools are suitable for promoting dumplings:

  • The establishment needs a prominent sign. According to statistics, up to 80% of casual visitors pay attention primarily to outdoor advertising. In order for the sign to work in the evening, it should be backlit;
  • Showcases and windows are often left open so as not to interfere with customers' views. But this area can be used more effectively if you install replicas of dishes here or place colorful images of them;
  • A sign in the form of a chalk board is installed on the sidewalk at the entrance so that passersby stare at it. You can list the main categories of dishes on it or describe one or two promotional offers;
  • Leaflets and flyers should be distributed at nearby intersections, supermarkets and other public places. To prevent people from throwing away advertising, you can mention in the text about providing a discount to the bearer;
  • If the dumpling shop is located in a location with heavy traffic, using a promoter may be effective. The barker should stand near the entrance and invite passers-by to visit the establishment;
  • Today all catering establishments have groups on social networks. If you gather local subscribers into a community, you can hold competitions among them, notify them about current promotions and invite them to try new items on the menu;
  • To attract new subscribers, you should use advertising on social networks. Here you can buy posts in popular urban communities or set up the display of regional and age-specific ads;
  • The easiest way to attract visitors from search services is through contextual advertising. To do this, it is necessary to study the statistics on the use of keywords that local users enter when searching for catering establishments;
  • The feasibility of creating a website in the absence of delivery is debatable: such a tool is completely duplicated by a group on a social network. At the same time, the resource may be useful if the dumpling shop has a table reservation service;
  • Finally, the opening of the dumpling shop should be ceremonial. On this day you can organize a show, invite musicians, arrange a lottery. Of course, it is necessary to notify as many people as possible about the holiday.

Advertising and Marketing

It is allowed to use any advertising methods:

  • design of outdoor banners and signs;
  • printing and distribution of business cards, booklets, leaflets;
  • launching advertising in newspapers, radio and television;
  • create a group on a social network.

Additional methods:

  • development of special offers;
  • formation of a discount system;
  • issuing coupons for regular visitors;
  • present;

The opening of a new establishment should be solemn and attractive to visitors. The brighter it goes, the more clients there will be in the future.

How much does it cost to open a dumpling shop?

To soberly assess his financial capabilities, a businessman must determine how much money he needs: opening a dumpling shop in conditions of a shortage of material resources is quite difficult. For an establishment with 30 seats located in a big city, the amount of starting capital is estimated at 2.5 million rubles:

Investing in a dumpling shop

NameAmount, rub.
Registration of dumplings800
Opening an account1500
Design project for dumplings50000
Repair of premises200000
Equipment1908620
Raw materials and products154350
Drinks, tea and coffee23625
Ready-made desserts23625
Other expenses (soap, towels, napkins)11000
Internet and telephony2500
Printable advertisement25000
Internet advertising25000
Signboard and pillar28000
Connecting utility networks12000
Total:2466020

To draw up a full-fledged business plan for a dumpling shop with calculations, calculating the monthly expenses of the establishment is no less important:

Dumpling shop expenses

NameAmount, rub.
Rent100000
Payroll fund364000
Current account maintenance1000
Acquiring5000
Other expenses (soap, towels, napkins)11000
Internet and telephony1000
IP contributions3200
Communal payments72000
Marketing12000
Raw materials and products154350
Drinks, tea and coffee23625
Ready-made desserts23625
Panic button maintenance4000
Disinfection treatment, garbage removal3000
Total:777800

How many employees are needed?

The number of employees depends on the volume of production, operating hours and customer flow. On average, the staffing schedule of a standard dumpling shop includes:

  1. Production process technologist (1 person). One specialist with a standard 8-hour working day is enough. Salaries in the regions start from 25 thousand rubles.
  2. Cooks (2-3 people). The number directly depends on the volume of work. Usually salaries start from 17 thousand rubles.
  3. Waiter/service line worker/cashier (3-4 people). Depends on the form of service chosen by the entrepreneur, from 15 thousand rubles.
  4. Hall worker (2 people) - monitors the cleanliness of the hall and takes away the dishes. Required for the entire duration of the establishment's operation. Salary starts from 12 thousand rubles.

In addition, a specialist is needed to work with documents and accounting, but most often this function is performed directly by the entrepreneur. It’s good if it is possible to hire a part-time marketer or advertising specialist who will help conduct an advertising campaign for the establishment and attract the first regular customers.

Profitability of dumplings

Is it profitable to open a dumpling shop? To assess the profitability of this business, you need to calculate the cost of preparing all menu items. However, as an example, we can limit ourselves to calculations for key types of products:

Cost of dumplings

NameSiberianWith ChikenWith mushrooms
Beef, g30
Lamb, g20
Pork, g15
Chicken fillet, g7560
Dried mushrooms, g10
Onions, g151510
Flour, g655555
Egg, pcs.0,20,20,12
Sunflower oil, g12
Milk, ml10
Water, ml252515
Bay leaf, g111
Pepper, g111
Salt, g222
Portion weight, g:180180180
Cost, rub.:19,6019,6223,20
Price, rub.:160160160
Markup, %:715715590

Next, you should estimate the number of customers and the gross income of the establishment. To develop a business plan for hand-made dumplings, you can use the following data:

1. The average attendance of a cafe of this format is 3% of traffic. If an average of 300 people pass by the entrance per hour, then the dumpling shop will serve 90 clients per day;

2. According to statistics, the average bill for a small dumpling shop is 350 rubles. Thus, the establishment will earn 945,000 rubles in a month;

3. Taking into account the average markup indicators and information about the structure of sales of dumplings, the shares of production costs and profit in this amount are determined:

Monthly sales of dumplings

NameMarkup, %Share of sales, %Turnover, rub.Expenses, rub.Income, rub.
Dumplings6503028350037800245700
Vareniki6501514175018900122850
Khinkali, manti6501514175018900122850
Hot dishes20010945003150063000
Salads2005472501575031500
Soups2005472501575031500
Snacks2005472501575031500
Beverages30010945002362570875
Dessert1005472502362523625
Total:100945000201600743400

If you remember how much it costs to open a dumpling shop, you can easily calculate the net profit indicator and the payback period for this business:

Video on the topic

Profitability of dumplings

NameMeaning
Gross revenue, rub.945000
Costs per month, rub.777800
Profit from sales, rub.167200
PSN tax, rub.1850
Net profit, rub.165350
Profitability indicator, %21,2
Capital investments, rub.2466020
Payback period, months14,9

Relevance of dumplings

Dumplings have never lost their relevance. There was, of course, a slight decline in the 90s, when the country was flooded with American McDonald's, but this trend has already died down significantly. Nowadays, any person will happily eat a portion of delicious dumplings, regardless of his social status, be he a taxi driver or a top manager.

Of course, a small diner has a risk of going broke and going bankrupt, but with the right marketing, selection of personnel and the place in which you are going to work, success is guaranteed. It is not for nothing that economists estimate the profitability of a dumpling shop at 40-45%, that is, such an establishment will ideally pay for itself in about 1-1.5 years.

Dumpling franchises

A beginner who wants to avoid typical mistakes and speed up the process of creating their own business should seek the help of experienced entrepreneurs and buy a franchise. After concluding a commercial concession agreement, he will receive:

  • The right to serve customers under a well-known brand;
  • Ready-made enterprise model;
  • Step-by-step instructions on how to open a dumpling shop from scratch;
  • Consultations on the selection and preparation of premises;
  • Design project and equipment specification;
  • Agreements with product suppliers;
  • Theoretical and practical training;
  • Ready-made advertising strategies.

Today on the Russian market you can find no more than a dozen well-known dumpling and varenichny franchises. Here are some of them:

1. “We mold and cook.” Offers a business plan for hand-made dumplings in a Fast Casual cafe. To set up an establishment, you need a room with an area of ​​at least 80 m², located in a crowded place.

Franchise characteristics:

  • Investments - from 8,000,000 rubles;
  • First installment - 1,500,000 rubles;
  • Royalty - 5%;
  • The payback period is 16 months.

2. "Dozen". The project involves opening a dumpling shop in the style of the 19th century. The assortment consists of traditional Russian dishes. Requirements for the premises: a shopping center with high traffic, an area of ​​250 m².

Franchise characteristics:

  • Investments - 12,000,000 rubles;
  • First installment - 750,000 rubles;
  • Royalty - 4.5%;
  • The payback period is 24 months.

3. "Pelmyash". A business model based on dumplings, which involves setting up points on the territory of existing catering establishments - in coffee shops and bars, at gas stations and food courts of shopping centers. Franchise characteristics:

  • Investments - from 60,000 rubles;
  • Down payment - no;
  • Royalty - 500 rubles per point per month;
  • Payback period - 6 months.

4. “Dumplings and dumplings.” It is an adaptation of the dumpling shop to the fast food model. Thanks to this, customer service takes a matter of minutes. You can also order takeaway meals. Franchise characteristics:

  • Investments - from 4,500,000 rubles;
  • First installment - 100,000 rubles;
  • Royalty - 3%;
  • The payback period is 24 months.

Advantages and disadvantages

Before starting to implement a business idea, it is worth studying the pros and cons of this direction, so as not to curtail production after investing large amounts of money. The disadvantages of the dumpling business include the following:

  • You are unknown to the consumer, and it takes time to get enough customers at once (this is especially true in food production).
  • It is difficult for newcomers to enter large retail chains, because companies set conditions in which it is impossible for the manufacturer to make good money unless they inflate the cost of the product. And this is not in favor of the consumer. Retail chains transfer money with delays, so the manufacturer must pay all expenses independently without making a profit.
  • It is difficult to find premises suitable for locating production. We have to invest in redevelopment, provision of water supply, electricity, and other communications.
  • The competition is serious, but it all depends on the location of the new workshop, the quality, range and cost of the goods presented on the shelves.

The advantages include the following indicators:

  • There is always a demand for dumplings. Even a middle-income family often fills the freezer with semi-finished products in order to cook them at the right time.
  • Consumers choose quality. If competitors think only about profit, greatly inflate prices, add soy and flavorings, then it makes sense to compete with them in quality and reasonable price.
  • You can make money even on small batches and not spend money on expensive equipment. Use regular kitchen appliances, get your family to make dumplings by hand, or use a special dumpling mold.
  • There is a prospect for expansion if you open a dumpling shop or a small outlet to sell your products personally.

It is profitable to establish sales in rural areas, where the range of products is not always large. Even rural residents don’t always want to make homemade dumplings. Therefore, it makes sense to start your own business.

Recruitment

The need for staff will be determined by the density of customer flow, technology features and menu variety. If you sell several types of dumplings with a couple of salads and sauces, then you will not need a highly qualified chef. At the same time, a more diverse menu involves hiring several specialists with relevant education and experience.

The minimum personnel requirement of a dumpling shop as a business is as follows:

  • people making dumplings - 2-5 people;
  • cook – 1-2 people;
  • waiters - 1-2 people;
  • a person who cleans and washes dishes;
  • production manager and/or administrator;
  • accountant (his functions can be shared by the business owner and the production manager);
  • security guard.

Important! All employees who work with products and serve customers in the hall must have health certificates and undergo regular medical examinations.

Personnel search

Recruitment is one of the main organizational aspects of any business. There are two main options for hiring employees. The first option involves hiring specialists with the necessary practical experience and theoretical knowledge. The second method is the recruitment of unqualified employees for the purpose of further training. Each of these methods has its own advantages and disadvantages. In the case of qualified workers, the owner of a catering outlet has the opportunity to reduce the time required to start production. However, this step significantly increases the cost item associated with remuneration for the labor activities of the establishment’s employees.

When implementing the second method, the entrepreneur will need to spend a certain amount on training hired personnel. As a rule, workers who do not have the necessary qualifications receive significantly less, but the investment in their training must be taken into account. According to experts, choosing the second method can significantly reduce production costs. Investments made in employee training will quickly pay off thanks to savings on labor costs.

Each dumpling shop employee must be familiar with safety precautions and job descriptions . It is important to pay attention to the fact that financial responsibility for production rests with the employer. This means that it is necessary to carefully monitor the implementation of labor protection rules. Each employee involved in the cafe must have a health book and undergo an annual medical examination.


The premises for the cafe must comply with regulatory requirements for catering

Purchase of equipment

Many entrepreneurs are interested in the question of where to start a dumpling business. In this issue, the key role is played by the method of manufacturing semi-finished products. When choosing handmade products, you will need to hire first-class specialists who have experience in this field. This method allows you to reduce the cost associated with the purchase of production equipment. To organize this workshop, you will need to purchase a dough kneading machine, an industrial meat grinder, stoves and microwaves.

Maintenance of a “manual” workshop is much cheaper, but the volumes of workpieces produced cannot be compared with automated production.


The establishment's target audience is dumpling lovers of all ages and social statuses, office workers and those who prefer local fast food to Western food.
Automation of production can significantly increase the turnover of manufactured products. A high-quality and modern modeling apparatus allows you to produce about five hundred kilograms of blanks during the day. The cost of such a unit is about two hundred thousand rubles. It should also be said that the dumpling shop must be equipped with special freezing units. It should be noted that finished semi-finished products should be stored separately from meat preparations.

The expense item should include expenses for the purchase of equipment for the trading floor. The level of costs depends on the focus of the cafe. If you have a bar, you will need to purchase a coffee machine, electric kettle, blender and other appliances. When opening a small cafe, you will need to buy refrigerated display cases, special trays and other equipment.

Workers

Particular attention should be paid to personnel selection. Typically, entrepreneurs practice two approaches: hiring qualified workers and training unskilled personnel “on site”. Both the first and second options have their advantages. In the first case, a businessman receives specialists who are ready to start working immediately. However, qualified workers will have to pay higher salaries.

In the second case, you will have to spend time and money on training employees and ultimately get staff that works strictly according to internal standards. Unqualified personnel will cost less, but will require money to train them.

Ultimately, the second option turns out to be more profitable, since over time the costs of training are recouped due to strict adherence to standards and relatively low wages.

All employees must receive safety training and equipment use. The employer is responsible for everything that happens at work, so there is no need to conduct instructions “for show”; it is better to tell people everything in detail once, than to later pay them for injuries sustained at work. It is mandatory that all employees (including the business owner himself) must have medical records and undergo a medical examination in due time.

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