Business plan for a canteen for 50 seats

How much money do you need to open a pancake shop?

According to preliminary calculations, opening a pancake cafe will require capital expenditures in the amount of 2,190,000 rubles:

Equipment for the production department (kitchen equipment, refrigeration equipment, pancake machine, etc.) – 800 thousand rubles.
Equipment for the visitor service area (tables, chairs, etc.) – 300 thousand rubles.
Design and decoration – 500 thousand rubles.
Registering a business, obtaining permits – 150 thousand rubles.
Advertising budget (signboard, media advertising, printed materials) – 50 thousand rubles.
Additional air conditioning and ventilation system – 50 thousand rubles.
Accounting program – 40 thousand rubles.
Creation of inventory – 100 thousand rubles.
Reserve fund – 200 thousand rubles.

Investments for opening a business are planned to be attracted from two main sources: funds from the founders of the project (50%) and borrowed funds received from one of the commercial banks (50%).

Canteen staff selection

The selection of personnel for the canteen begins with the cook-technologist and the production manager. This must be done at the stage of developing the concept and menu of the enterprise. A week before opening, the staff must be fully staffed and trained.

Canteen staff and approximate salary

Director - from 70,000 rubles.
Production manager - from RUB 65,000.
Chief accountant - from 60,000 rubles.
Accountant-calculator - from 40,000 rubles.
Forwarding driver - from RUB 35,000.
Cook-technologist - from 45,000 rubles.
2 general-purpose cooks - from RUB 40,000.
2 employees on the distribution line - from 25,000 rubles.
Cashier - from 25,000 rubles.
2 cleaners - from 15,000 rubles.
2 dishwashers - from 15,000 rubles.

Salary costs every month - from 435,000 rubles.

Market prospects

The pancake shop is intended to provide the population with the opportunity to purchase and consume pancakes - an original Russian product, which nowadays, due to the acceleration of travel time and the busyness of people who eat mainly semi-finished products, which do not create much trouble and do not take much time to prepare. The pancake bar and pancakes, prepared almost in front of the visitor's eyes, satisfy the buyer's needs for this low-carbohydrate delicacy. The skills of making pancakes are retained only by those who have cooking as a hobby, but mostly people lose their cooking skills. That is why the product “Pancakes” is becoming increasingly rare, but no less a favorite dish that you always want to enjoy. That is why, by making and selling pancakes, you can get your share of the profit on the market.

Product Description

Pancakes are the main product of our menu. Here you can try pancakes with mushrooms and cheese, boiled pork, cabbage and egg, ham, bacon, sour cream, butter, red caviar, salmon, condensed milk, banana, dried apricots, honey and many others. The menu of our pancake shop will be very diverse, and in addition to pancakes it will include:

Homemade dinners
Porridge
Soups
Salads
Dumplings
Syrniki
Lenten menu
Dessert
Children's menu
Cold and hot drinks

In fact, you can not only have a snack on the go, but also have a full lunch or dinner. The average check of the establishment will be 200 rubles. Opening hours are from 10:00 to 21:00.

We recommend downloading a business plan for a pancake shop from our partners, with a quality guarantee.

conclusions

Business design was based on the principle of scalability. Using the example of calculations from this business plan, it is clear that a single pancake shop can exist, but such a business will not develop, because... low incomes will be “eaten up” by the owner. Analysis of the opening of 2 or more points is impossible without opening your own production for the production of semi-finished products. Production capacities are included in the project with a reserve. At the initial stage, it is possible to sell filled pancakes through food outlets.

Opening your own new retail outlet on the food court through the accumulation of funds is possible after about 3 years from the start of the project, and a separate pancake cafe after 3.5 years. Initially, retail outlets were planned only in the format of food courts and cafes; a decision was made to abandon mobile toners. If the business really begins to develop, then already 2 years from the start of the project it is recommended to apply for brand registration.

Production plan

The pancake shop will be located in the shopping center in the food court area, on the third floor (the cinema and entertainment complexes are also located there). The rental area is 120 sq. m. m., including a service area, a kitchen area, a washing area and a utility room (warehouse). The rent is 140 thousand rubles per month. The advantage of opening a pancake shop in a shopping center is not only the high traffic volume, but also the equipment of the rented premises. There is no need to spend money on connecting communications (water supply, sewerage and heating) and repairs. The shopping center building already meets all fire and electrical safety standards, sanitary, hygienic and technological requirements.

Marketing and advertising

The institution will be opened on the campus, in close proximity to a large educational institution (200 m). We believe that this is a very good location, since about 6,000 people study at the university. Students and teaching staff of the university will be the main clients of our canteen. In addition, there is a residential area nearby, which will only add more customers to the establishment. Of the competitors, it is worth noting, first of all, the buffets located in the university buildings and a small canteen located in the main building of the educational institution. The disadvantages of competitors at first glance are as follows:

Poor customer service
Poor range of dishes
Lack of room design
High price level
Small capacity of the customer service area

What equipment to choose for a pancake shop

After concluding a lease agreement, all that remains is to purchase the necessary equipment and arrange the visitor service area. The following equipment will be purchased for the production room (kitchen): pancake machine, flour sifter, mixer, washing tub, work table, coffee maker, refrigerator, chest freezer, meat grinder, frying surface, slicer, vegetable cutter, refrigerated counter for ingredients, shelving and auxiliary equipment (knives, cutting boards, dishes). It is planned to purchase a super-productive pancake machine SIKOM RK-2.1. This machine automatically forms, bakes and folds pancakes. By changing the pancake copier, you can produce round, square and rectangular pancakes. 200 thousand rubles will be spent on the purchase of this machine. In total, about 800 thousand rubles will be spent on equipping the production department. The purchase of raw materials, products and ingredients for preparing pancakes and other dishes will be carried out from local wholesale companies and farms.

Dining equipment

For a dining room with 50 seats you will need (prices are in rubles):

Distribution line “Patsha”, Chuvashtorgtekhnika (ABAT)

Cutlery counter - 25,200
Refrigerated display counter - 153 900
Warmie counter for first courses - 48,200
Baking table for second courses – 70 300
Hot drinks counter – 33,900
Rotary module - 28,700
Cash register — 33,100
Food warmer for first courses “Convito” – 4,896

Equipment

Four-burner electric stove with oven - 55 900
Frying surface (contact grill) ERGO – 39 600
Electric tilting frying pan - 79 900
Electric cooker - 85,000
Rice cooker ERGO – 2,376
ERGO single-burner pancake maker – 14,760
Microwave oven “Convito” - 14,184
Boiler "Convito" flood type - 7 560
Refrigerating cabinet ARIADA – 45 602
Freezer cabinet ARIADA – 53 724
Bread slicer AHM-300T — 65,000
Mixer ROBOT COUPE Mini – 21 420
Blender ERGO – 12 240
Mixer KITCHEN AID – 54,900
Potato peeler MOK-300M — 38,500
Meat grinder ERGO – 21 240
Single-section washing bath (5 pcs.) - 19,540
Two-section washing bathtub - 7 348
Industrial wall table – 4 044
Hairpin trolley (2 pcs.) - 26,864
Rack with solid shelves (2 pcs.) - 17 010
Solid wall shelf (2 pcs.) - 3,626
Wall shelf for drying dishes - 2 469
Exhaust umbrella - 9 846
Touch hand dryer ERGO – 2 807
Washing bath (washstand) (5 pcs.) - 26,250

Kitchenware and utensils

Gastronorm container Luxstahl stainless steel GN 1/1 (4 pcs.) - 2,492
Luxstahl aluminum frying pan (2 pcs.) - 1,990
Cast iron frying pan with wooden handle Luxstahl – 1,080
Boiler 25 l professional Luxstahl (3 pcs.) - 11 232
Deep tray 600x400x48 mm (3 pcs.) - 1,944
Chef's knife 200 mm Profi Luxstahl – 590
Utility knife 145 mm Profi Luxstahl (2 pcs.) – 666
Vegetable knife 75 mm Profi Luxstahl (2 pcs.) – 530
Polypropylene cutting board (2 pcs.) - 2,686
Beech cutting board (3 pcs.)— 1,410
Form for baking/displaying a side dish or salad “Square” (2 pcs.) – 268
Ladle 250 ml Luxstahl (2 pcs.) – 548
Universal pliers 300 mm (2 pcs.) – 182
Culinary bamboo corner spatula (2 pcs.) – 118
Four-sided combined grater large – 94
Whisk 280 mm - 220
Table tray made of polypropylene 490x360 mm black (40 pcs.) - 3,400
Set for spices “Family” (salt, pepper) Luxstahl (25 pcs.) – 4,325
Apron “Moskvichka” red (6 pcs.) – 2,928
White paper napkin 250x250 mm 400 pcs (10 packs) - 660

Crockery and cutlery (50 pcs.)

Small round plate “Collage” 200 mm – 2,500
Deep round plate “Collage” 250 ml – 2,500
Round salad bowl “Collage” 300 ml – 2,900
Tea-coffee mug 200 ml – 1,700
Highball glass 200 ml – 650
Table fork “Solo” Luxstahl – 2,250
Table knife “Solo” Luxstahl – 3,550
Table spoon “Solo” Luxstahl – 2,250
Tea spoon “Solo” Luxstahl – 1,500

Furniture

Chair “Viennese” with soft seat (50 pcs.) – 44,000
Table ST 5 with a chipboard tabletop, lined with plastic (20 pcs.) - 45,900
Table ST 6 with a chipboard tabletop, lined with plastic (20 pcs.) - 63,000

The cost of the set is RUB 1,339,969. You can find out more about the project on the website

Financial plan

Fixed monthly expenses

Rent – 140 thousand rubles.
Salary + insurance contributions – 240 thousand rubles.
Utility costs – 35 thousand rubles.
Taxes (UTII) – 10 thousand rubles.
Advertising – 50 thousand rubles.
Accounting services – 8 thousand rubles.
Other expenses – 15 thousand rubles.
Total – 498 thousand rubles.

Variable expenses

Raw materials and ingredients – 25% of sales volume
Income
The average bill is 200 rubles.
The average number of visitors per day is 160 people.
Revenue per day – 32,000 rubles, per month – 960,000 rubles.

Dining room

Renting is the most common way to obtain the use of the selected premises. The rental price depends on the territorial features. The Moscow region asks for from 10,000 rubles. per m², and in the area of the Third Transport Ring the price will rise to 50,000 per m².

For the dining room, we recommend choosing a room that already housed a catering facility or a store. Considering the area - 180 m² - major repairs and finishing will result in a tidy sum. For repairs in the VIP category, crews ask from 15,000 rubles. per m², and cosmetic will cost only 1,500 per m².

Engineering and design

Technological and engineering design prepares the premises for full operation. What is included in the list of works?

Engineering design involves the development of projects for all communications - ventilation + air conditioning, water supply + sewerage, electricity, as well as an architectural design. Again, if the room has a specialized purpose, you can save on the engineering project. If not, then pay at least 60,000 rubles for a set of works.

Process design is the selection of professional equipment for production tasks, the development of a scheme for its installation and connection to utility networks. It is impossible to do without this type of design. Cost - 200 rubles. per m². gives a technological project to its customers when ordering equipment.

The design project of the premises includes the development of a design concept and 3D visualization, selection of materials and decor, facade design and on-site supervision. A complete design project, including decoration of the surrounding area, will cost at least 200,000 rubles. Shortened - 150-160,000 rubles.

Corporate identity and outdoor advertising

The visual image of the dining room is created using a corporate identity. This is especially true for corporate projects. The standard package of services includes: logo development, selection of corporate colors and fonts, development of style-forming elements, development of corporate elements using the example of 3 positions, layout of Logobook - guidelines for using the logo. Cost - 50,000 rubles.

Outdoor advertising is relevant for the urban canteen format. These can be three-dimensional letters, neon signs, light boxes. Each project is calculated individually according to customer requirements.

How much can you earn from pancake products?

Profit: 960,000 – 240,000 (variable expenses) – 498,000 = 222,000 rubles. The pancake shop's profitability is 30%. With such indicators, the project pays for itself in 15–20 months (taking into account the period for promoting the establishment).

We recommend downloading a business plan for a pancake shop from our partners, with a quality guarantee.

This is a full-fledged, ready-made project that you will not find in the public domain. Contents of the business plan: 1. Confidentiality 2. Summary 3. Stages of project implementation 4. Characteristics of the object 5. Marketing plan 6. Technical and economic data of the equipment 7. Financial plan 8. Risk assessment 9. Financial and economic justification of investments 10. Conclusions

Step-by-step plan for organizing a business

In order to open a pancake cafe that will generate a stable income, you must:

Study the market situation and determine the prospects for this area of commercial activity.
Draw up a rough business plan for opening a cafe.
Solve financial issues.
Go through the LLC registration procedure in accordance with the legislation of the Russian Federation.
Rent a room, buy equipment and furniture.
Conclude employment contracts with staff.
Sign contracts with suppliers, security companies, service companies.

After solving all the above issues and collecting the necessary information, you can create a detailed business plan for opening and developing a pancake cafe.

Preparatory stage

What else needs to be carefully considered? What details should I pay attention to? It is extremely important for a novice entrepreneur in this field to note:

number of personnel;
number of employees in one shift;
mechanism for remuneration of workers.

It is estimated that for a canteen that seats approximately 50 people, approximately 14 workers would need to be hired. Seven employees for one shift will be more than enough. As for the staff salary system, it is recommended to establish a fixed salary plus a bonus that varies depending on various factors.

To start a profitable business in the field of opening a public catering outlet, you will need to legalize the project. Experts recommend choosing an organizational form wisely. For a canteen, it is optimal to rely on the option of a limited liability company, or LLC for short: such a format will allow investors and the initiator of the business to participate in the business in equal shares.

When drawing up a business plan for a canteen, you need to take dozens of things into account. It is recommended to register each area of business activity in a separate block. It should be highlighted:

redecoration of the premises;
registration of the project with the tax service;
installation of video surveillance, ventilation, fire extinguishing and air conditioning systems;
formation of staff;
purchase of furniture, kitchen equipment and supplies;
preparation of documentation.

It is imperative to take into account the need to organize and conduct an advertising campaign. It is also important to plan that the preparatory period can take from 4 to 6 months.

Startup costs

Approximate costs:

The renovation of the building will require about 500 thousand rubles.
Registration of the project with the Federal Tax Service will cost approximately 10 thousand rubles.
To install video surveillance, ventilation, fire extinguishing and air conditioning systems, you will have to spend about another 350 thousand rubles.
About 100 thousand rubles must be allocated for advertising campaigns.
About 150 thousand should be allocated from the project budget for the purchase of equipment, furniture, kitchen utensils and utensils.
The purchase of products will cost an average of 100 thousand.
To prepare the documentation that will allow you to open a business, you also need financial resources, in the amount of about 50 thousand.

Investments for the purchase of refrigerators and cooking equipment will have to be written down in a separate line in the business plan. This one will cost about 350 thousand rubles. By simple calculations, we can come to the conclusion that to open a canteen you need to prepare 1 million 610 thousand rubles.

List of required documents

In the pancake cafe, in addition to documents on LLC registration and tax payment, there must be the following papers:

premises rental agreement;
trade permit (issued by local authorities);
CEC certificates and opinions;
permits from the fire inspectorate, Rospotrebnadzor and labor protection authorities;
waste removal agreement;
invoices for the entire range of products sold;
agreements with suppliers and security company.

There should be a buyer's corner in the pancake shop so that cafe visitors can leave reviews about the work of the establishment or get information about the company. In the application for registration of legal entities. persons must indicate the activity code. The pancake cafe belongs to the category of companies with OKVED 55.30 (cafes and restaurants). The positive aspect of this business is that organizers do not need to obtain licenses or special permits.

Interior features

When developing a project, you need to understand what target audience your cafe is designed for. The interior of the establishment should attract with its comfort, privacy or extravagance and conceptuality. Popular styles for creating a profitable restaurant:

classic - restrained colors, natural shapes, all interior details echo each other;
Rococo – furniture is made of expensive types of wood, furniture is antique or imitates it;
marine theme - made in light natural shades of blue, turquoise, blue;
minimalism – simplicity, laconicism in everything is suitable for snack bars, bistros, catering canteens;
modern or high-tech - unusual colors, combinations of wood, metal and plastic, non-standard forms of furniture.

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When planning a round restaurant, it is worth emphasizing the special shape of the room in every detail of the interior. The main advantage of such establishments is the ability to place all the tables near the window. For additional light, a glass dome is being built; for comfort, purchase round soft poufs.