How to choose an idea for an office business
When choosing a business idea, you need to consider many factors. They depend on the volume of initial capital, attracted investments and all kinds of costs. If an entrepreneur already has an office to conduct business, then costs are significantly reduced.
To properly open an office business, you first need to evaluate and analyze the main factors that influence the successful operation and development of the project:
Factors | |
Domestic | External |
Legal component. Is the premises leased or owned by a businessman, what is the organizational form (individual entrepreneur or LLC). | Infrastructure. Characteristics of the environment (adjacent organizations) that facilitate or hinder the conduct of business. |
Finance. The volume of invested funds, their nature (own or borrowed, money or material objects) | Clients. Expected percentage of consumers in the selected market segment. |
Location. Located in a large or small city, area (residential, business, center). | Competitors. The main competitive environment and risk factors on their part. |
Physical characteristics. Area and dimensions of the premises (building), availability of communications and services. | Raw materials. Sources of resources and potential suppliers. |
Respectability. Is the renovation high-quality, the prestige and status of the appearance of the premises. | Legislation. Information on all regulations that regulate this commercial activity. |
Entrepreneur's personality. Depends on his abilities, skills and special abilities in conducting business. Availability of intellectual property. |
Let's consider step by step how to bring this idea to life and draw up a general business plan
- If an entrepreneur does not have experience in the tourism industry, then it would be useful to complete courses for tourism managers before opening a travel agency. They last from two weeks to a month and cost little. The courses will tell you a general idea of tourism, how and what works in this field of activity, the subtleties and features of the tourism market.
- To open any type of activity, you first need to register. Registration of a travel agency is most often carried out as a Limited Liability Company (LLC) or Individual Entrepreneur (IP). Registration is completed with the Tax Authority.
- Find a suitable premises for the travel company and rent it. An agency does not need a very large premises. For two managers to work, 15-20 sq.m. will be enough. m. Office location is already half the success. It should be located in a public area, not far from the metro station. The ideal option is to rent a room in a shopping center.
- The next steps will be to purchase everything necessary to open an office and arrange it. When purchasing everything you need, you need to consider how many people will work in the office. It is important not to miss anything here. You definitely need to remember to purchase a sign, otherwise potential clients may simply not find the office, and clients from the street will never come in because they will not know about the existence of a travel agency.
- After equipping the office, you need to take care of connecting the telephone line and the Internet, since they are one of the main tools in the work of a travel company.
- Purchase and registration of a cash register with the tax authority.
- You should think about advertising. For a successful start of a travel agency, advertising is very important. This could be distributing leaflets with information about the agency near the metro station, advertising in the media or joint advertising with tourist operators, etc. There are a lot of advertising options.
- This travel agency may have its own characteristics. You can open the sale of wedding tours or start organizing some non-standard trips, etc.
Office rental as a business
What business to open when you already have an office? One of the most popular solutions is to rent out the premises. Such activities do not involve any financial risks for the owner, and most importantly, do not require large investments (except for repairs).
The main problem with renting out an office is the low income and long payback period. The positive side is stable profits from a business that does not require management or unnecessary investments.
For the wise and cautious: rent
Let’s say the owner prefers to receive passive income (without personal participation in the office business), wants to minimize risks and is not ready to invest additional funds in the premises. Then the most suitable way is to rent out an office.
The profitability of the project in this case will be determined by many factors:
- geographical region;
- location of the premises within the populated area;
- physical characteristics of the office (area, availability of high-quality repairs, office furniture);
- surrounding infrastructure (the presence of inexpensive and “tasty” cafes, shops, transport parking nearby);
- proximity to transport interchanges;
- number of direct competitors;
- rental period.
According to ROSRIELT, in July 2020, prices for renting office space in Russian cities ranged from RUB 2,993. per sq. m. per year in Orenburg up to 12,870 rubles. per sq. m. per year in Vladimir (excluding prices in the capital). In Moscow, the requested rental rates for office space were up to 25,500 rubles. per sq. m. per year.
We must admit: the average office owner will hardly be able to get rich this way. But there are minimal risks and costs. In principle, you can rent out anything and in any condition: everything here is determined by the price of the issue. With the consent of both parties, even repairs to the premises can be carried out at the expense of the tenant. It is categorically not recommended to save only on the services of a lawyer in drawing up a competent lease agreement: property-monetary relations are a thing potentially fraught with conflicts and proceedings, so it is better to discuss really important and controversial issues right away.
A professionally drawn up contract will help minimize risks when leasing an office
However, nothing will work if:
- healthy ambitions require you to actively participate in business;
- the presence of commercial risks seems a fair price to pay for the opportunity to obtain higher income;
- the thought of additional cash spending does not cause rejection.
In this case, renting as a business is not for you: it makes sense to consider other options.
Lie detector - polygraph services
An office business idea whose services are just beginning to develop on the market. Due to increasing public awareness, this type of business activity has gained good demand in recent times.
A special nuance of this business is that when testing, the polygraph gives no information that is familiar to us. In order to provide such services, you will need to hire several polygraph examiners who can analyze the information received and give an expert opinion. Most of the startup costs will go towards purchasing equipment.
Recruiting or staffing agency
When deciding what to open in the office, you can settle on the idea of an employment agency. Such offices usually work in two directions at once (for the employer and the job seeker), providing the labor market with new personnel.
In order to generate income from this activity, you need to hire a group of specialists in the office to search and select employees for enterprises. Business costs are limited to premises with furniture, equipment and hiring employees. But a very important point to consider is the creation of an employment database for employers and job seekers.
Business park "Park of Peace"
Where:
Prospect Mira, 102
project authors:
Glekel Partners Bureau
year of construction:
2018
work here:
Sport Media Group, Innovation Clinic, Essence Lab
This is the newest and smallest business center in our top, which was built as part of a block from the developer Sminex. In addition to office buildings, there are apartments for living or renting. The business part of the Peace Park externally corresponds to the concept of the apart-complex: the buildings are decorated with wooden trim and panoramic windows are installed. The internal territory is paved with walking paths, recreation areas and a summer outdoor cinema. There is an art cafe, a pastry shop, and a medical center.
Events agency
This service sector is now in quite high demand, since the hired specialists are well versed in how to organize a pleasant and interesting vacation.
A business office is needed more when receiving clients and consultations. But it plays an important role in the agency's presentation. A properly designed premises inspires confidence among clients, which increases the chance of concluding a deal.
The services of such agencies include organizing and holding holidays (corporate parties), providing actors and presenters, and conducting photo and video shooting at such events. Even with 2-3 orders per month, the company will generate income several times higher than the cost of organizing holidays.
General principles of office business
Opening a business in an office does not require much entrepreneurial experience and is not particularly difficult even for a novice entrepreneur.
When choosing an idea for an office business, before opening you should study the principles of this type of income:
- The most popular segment of the office business is the service sector;
- It is important to create a good image for the company (repairs, decor, reputation);
- Careful selection of employees who will work with clients;
- Marketing and advertising of services provided.
Business plan for a business center
Registration
The LLC registration form will allow counterparties and clients of the business center to re-invoice or charge VAT - transfer the indirect tax on the cost of goods and services to the buyer.
Registration of a business center in the LLC form includes preparation of constituent documents and submission of an application to the local branch of the Federal Tax Service. The minimum authorized capital is 10,000 rubles. You can register a company yourself or contact a law firm. The cost of registration, paperwork, opening accounts, printing will be 30-40 thousand rubles. Registration time is up to 30 days.
Construction, major repairs and redevelopment of the facility will require the execution of permits and title documents:
1. Lease agreement for a land plot (for a period of up to 49 years) or a purchase and sale agreement and a certificate of registration of ownership.
2. Obtaining permission for the construction of a commercial real estate project from the municipality - approval of the project by the architecture department, a resolution on land allotment, land surveying and assigning a cadastral number to it.
3. Obtaining a construction permit and approval of project documentation from the regional division of Rostechnadzor on the proposal of the local executive and legislative authority (city mayor's office or municipal committee, city duma).
4. Concluding a contract agreement with a design and construction organization to carry out a set of design, planning, construction and installation works.
5. Permission to operate the facility from local SES authorities.
6. Permit confirming the facility’s compliance with fire safety standards.
7. A package of agreements with local utility companies for the maintenance of the facility - water supply and sewerage, electrical and telecommunications, heat supply, garbage removal, periodic deratization.
Obtaining all permits, coordination and execution of design, construction and operational documentation will require an average of up to 1.5 million rubles and at least 6 months.
Room
A contract engineering company is capable of constructing an office building of any complexity and capacity in 6 months.
A key factor in business success is location. The optimal location for a business center is the administrative part in the city center.
If the city has developed transport infrastructure, you can choose a location outside the city.
This draft business plan provides for the construction of an office center in proximity to the business part of the city with a population of up to 500-700 thousand people.
The total area of the project premises is 3500 m², including the adjacent territory - 500 m². The use of the site will be carried out under a long-term lease for a period of 49 years.
The center project includes four floors, including the basement.
Functional areas:
- client area - 40 office premises ranging from 30 to 150 m²
- conference hall
- utility room
- administrative - staff offices, security room
- commercial - retail outlets, cafes, communication shops
- parking for 30-40 cars.
Equipment
1.Ventilation and air conditioning system.
2.Lighting system.
3.Office equipment for personnel (set).
4.Computer equipment (set).
5. Communication equipment (set) - mini-PBX, Wi-Fi. It is possible to install a server for hosting BC clients.
6.Office furniture (set).
7. Equipment for the conference room.
8.Multimedia equipment.
9.Household and sanitary equipment (set).
10. Fire alarm and fire-fighting equipment.
11. Video surveillance and security system.
It is recommended to use passenger vehicles as additional equipment - for example, a minibus for 12 people, so that it is convenient for the center’s clients to carry out any collective events.
Opening a business with start-up capital
If you have an office, what kind of business should you open? And how to do this? Let's look at these questions step by step using the example of an event organizing agency:
- For the first time, choose one narrow direction (corporate parties, children's parties, weddings, etc.);
- Register the enterprise with government agencies;
- Carrying out repair work in office premises;
- Hiring company employees;
- Carrying out marketing and advertising of services;
- Financial plan:
- $3000 is the company’s starting capital;
- $1000 is the approximate monthly profit of the enterprise;
- 3-4 months is the expected payback period for the project.
To summarize, we can say that opening your own business in an office is not such a difficult task. For success, it is important to choose the right niche and adhere to the basic principles of office business on the path to the success of the company and the profitability of the business.
Business
Where:
st. Lesnaya, 5
project authors:
ABD Architects, APA Wojciechowski
year of construction:
2011
work here:
PricewaterhouseCoopers, Deloitte, Microsoft, McKinsey
You also definitely saw the buildings of this business center and the temple in the gap between them in the photo shoots. Here you get the feeling that you are in an office district somewhere in the west. But there are also details that you won’t find there: the proximity to an Old Believer church and seven human figures made of steel between the buildings. They were made rather carelessly and as if in haste in order to convey the spirit of the inhabitants of the metropolis. Outwardly different, but at the same time subject to the same urban rules. The ground floors are occupied by coffee shops, coffee shops and more coffee shops, restaurants, a wine bar and a mini-market. “White Square” is considered one of the most expensive business centers in Moscow, so no one is surprised that there are two here. On its territory there are places for meetings, walks and gatherings near the fountain, it is convenient to get here by car and public transport, and it just looks stylish.